Wiener Neudorf, 2355,
Austria
REWE International AG Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by REWE International AG and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 80000 REWE International AG employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that REWE International AG has purchased the following applications: Cisco Webex Meetings for Audio Video and Web Conferencing in 2020, Magnolia CMS for Content Management in 2020, JDA Category Management for Category Management in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems REWE International AG is running and its propensity to invest more and deepen its relationship with Cisco Systems , Magnolia International , DocuSign or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing REWE International AG revenues, which have grown to $15.09 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for REWE International AG intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cisco Systems | Legacy | Cisco Webex Meetings | Audio Video and Web Conferencing | Collaboration | n/a | 2020 | 2020 |
In 2020, REWE International AG deployed Cisco Webex Meetings on its website. The deployment uses Cisco Webex Meetings as an Audio Video and Web Conferencing application to surface browser-based and client meeting experiences directly from corporate web pages.
The implementation uses core Cisco Webex Meetings capabilities, including scheduled and ad hoc meeting hosting, multi-party video and audio, screen sharing, session recording, and participant management controls. Configuration aligns with standard Audio Video and Web Conferencing workflows such as host administration, meeting registration, and recording management to support both live collaboration and on-demand playback.
Deployment is focused on website integration, exposing join links and embedded meeting endpoints to external participants and internal staff while preserving browser access for attendees. The Cisco Webex Meetings application therefore serves REWE International AG as the primary web-facing conferencing layer tied to its corporate web presence in Austria.
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Magnolia International | Legacy | Magnolia CMS | Content Management | Content Management | n/a | 2020 | 2020 |
In 2020, REWE International AG implemented Magnolia CMS to manage its public website and corporate web properties. The deployment uses Magnolia CMS as the primary Content Management platform for the company website, centralizing editorial control and content delivery for REWE International AG’s online presence in Austria.
The implementation emphasizes standard Content Management capabilities, including template-driven authoring, content versioning, staging and publishing workflows, multisite management, and multi-channel content delivery. Magnolia CMS is configured to support editorial workflows and role-based content approvals, enabling marketing and communications teams to create, localize, and publish promotional and informational content without engineering intervention.
Operational coverage centers on web content and digital experience functions, with the platform serving marketing, content operations, and customer-facing storefront pages on the REWE International AG website. Governance is organized around centralized editorial processes, staged content pipelines, and role-based access controls to maintain content quality and consistency across site sections.
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Digital Signing | Content Management |
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2022 | 2022 |
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Procurement
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Blue Yonder | Legacy | JDA Category Management | Category Management | Procurement | n/a | 2020 | 2020 |
In 2020, REWE International AG expanded JDA Category Management across all of its stores in Austria and Eastern Europe. The deployment extended Blue Yonder's category knowledge base along with space planning and floor planning capabilities as part of its Category Management footprint.
Implementation centered on an integrated space and floor planning solution and a centralized category knowledge base, enabling planogram management and store-level assortment configuration. The JDA Category Management deployment automated previously manual space and plan adjustment workflows and consolidated product and merchandising rules into a single catalog to support regional assortment decisions.
The solution was integrated with REWE's store management system to synchronize assortments and floor plans with operational store workflows, as described by the Head of IT department DWH. Operational coverage included all REWE International AG banners and retail partners across Austria and Eastern Europe, including BILLA, MERKUR, PENNY, BIPA, ADEG and affiliated retail formats. Business functions impacted included category management, store merchandising, and assortment planning.
REWE International AG reported that the integrated JDA Category Management setup provides a holistic view of space and floor plan performance, allows easier plan adjustments, and automates processes that had been manual. The retailer stated intentions to expand further into planogramming and assortment optimization within the same Category Management platform.
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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