AI Buyer Insights:

● Department Of Homeland Security, an Oracle E-Business Suite customer evaluated SAP S/4HANA Cloud

● Hendrick Automotive, an Oracle NetSuite Procurement customer evaluated Coupa Procurement

● Harvard University, an Oracle PeopleSoft HCM customer evaluated Oracle Cloud HCM

● Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

● Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

● City of Fresno, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● BDO Unibank, a Finastra Misys Opics customer evaluated ION IT2 Treasury

● Deutsche Rentenversicherung Bund, a SAP S/4 HANA HCM customer evaluated SAP SuccessFactors Employee Central

● Habib Bank, an Finastra Misys FusionBanking Equation customer evaluated FIS Core Banking

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● Ivy Tech Community College, a RNL ScaleFunder customer evaluated Virtuous CRM

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

● Albertsons, a Procurant One customer evaluated Oracle Procurement Cloud

● Becker Industrie, a Microsoft Dynamics AX customer evaluated Microsoft Dynamics 365 F&O

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● Marriott International, an Oracle PeopleSoft ERP customer evaluated Microsoft Dynamics 365 Business Central

● Zurich Insurance Group, a Guidewire ClaimCenter customer evaluated Duck Creek Claims

● Indiana University, an Oracle PeopleSoft Global Payroll customer evaluated Workday Payroll

● Sunflower Bank, a Fiserv Signature Bank customer evaluated FIS Horizon

● First Horizon Bank, an nCino Loan Origination customer evaluated FIS Commercial Loan Servicing

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

● TJX Companies, an Oracle E-Business Suite customer evaluated Workday Financial

● Travelers, an Exterro Zapproved ZDiscovery customer evaluated LexisNexis CounselLink

● Ahold Delhaize USA, an Oracle Retail Merchandising customer evaluated SAP Retail Management

● Fluke Corporation, an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Adelphi University, an ADP Enterprise eTIME customer evaluated Workday Time and Attendance

● Coles Supermarkets, an Oracle Retek POS customer evaluated NCR Voyix Counterpoint

● MECCA Australia, a Microsoft Dynamics NAV customer evaluated SAP S/4HANA

● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● Hong Kong Polytechnic University (PolyU) , an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Synovus Bank, a Q2 Digital Banking customer evaluated Apiture Digital Banking

● Florida State University, an Oracle PeopleSoft HCM customer evaluated Workday HCM

● Printpack, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Michelin, an e2open customer evaluated Oracle Transportation Management

● Pacific Coast Producers, an Oracle JD Edwards EnterpriseOne customer evaluated SAP S/4HANA Cloud

● Department Of Homeland Security, an Oracle E-Business Suite customer evaluated SAP S/4HANA Cloud

● Hendrick Automotive, an Oracle NetSuite Procurement customer evaluated Coupa Procurement

● Harvard University, an Oracle PeopleSoft HCM customer evaluated Oracle Cloud HCM

● Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

● Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

● City of Fresno, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● BDO Unibank, a Finastra Misys Opics customer evaluated ION IT2 Treasury

● Deutsche Rentenversicherung Bund, a SAP S/4 HANA HCM customer evaluated SAP SuccessFactors Employee Central

● Habib Bank, an Finastra Misys FusionBanking Equation customer evaluated FIS Core Banking

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● Ivy Tech Community College, a RNL ScaleFunder customer evaluated Virtuous CRM

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

● Albertsons, a Procurant One customer evaluated Oracle Procurement Cloud

● Becker Industrie, a Microsoft Dynamics AX customer evaluated Microsoft Dynamics 365 F&O

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● Marriott International, an Oracle PeopleSoft ERP customer evaluated Microsoft Dynamics 365 Business Central

● Zurich Insurance Group, a Guidewire ClaimCenter customer evaluated Duck Creek Claims

● Indiana University, an Oracle PeopleSoft Global Payroll customer evaluated Workday Payroll

● Sunflower Bank, a Fiserv Signature Bank customer evaluated FIS Horizon

● First Horizon Bank, an nCino Loan Origination customer evaluated FIS Commercial Loan Servicing

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

● TJX Companies, an Oracle E-Business Suite customer evaluated Workday Financial

● Travelers, an Exterro Zapproved ZDiscovery customer evaluated LexisNexis CounselLink

● Ahold Delhaize USA, an Oracle Retail Merchandising customer evaluated SAP Retail Management

● Fluke Corporation, an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Adelphi University, an ADP Enterprise eTIME customer evaluated Workday Time and Attendance

● Coles Supermarkets, an Oracle Retek POS customer evaluated NCR Voyix Counterpoint

● MECCA Australia, a Microsoft Dynamics NAV customer evaluated SAP S/4HANA

● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● Hong Kong Polytechnic University (PolyU) , an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Synovus Bank, a Q2 Digital Banking customer evaluated Apiture Digital Banking

● Florida State University, an Oracle PeopleSoft HCM customer evaluated Workday HCM

● Printpack, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Michelin, an e2open customer evaluated Oracle Transportation Management

● Pacific Coast Producers, an Oracle JD Edwards EnterpriseOne customer evaluated SAP S/4HANA Cloud

Top Marketing Analytics Software Apps, Market Size and Forecast

Since 2010, our global team of researchers has been studying the patterns of the Marketing Analytics software purchases by customers around the world, aggregating massive amounts of data points that form the basis of our Marketing Analytics software market size and forecast assumptions and perhaps the rise and fall of certain Marketing Analytics vendors.

Custom data cuts related to the Marketing Analytics software market are available:
  • Top 10 Marketing Analytics software vendors, market share, 2010-to-present, and five-year forecast
  • 2010-to-present Marketing Analytics software market by revenue Type (on-prem vs cloud vs AI)
  • 2010-to-present Marketing Analytics software market by customer size (revenue, employees, asset)
  • 2010-to-present Marketing Analytics software market by industry (21 verticals)
  • 2010-to-present Marketing Analytics software market by geography (city, state, country, region)
  • 2010-to-present Marketing Analytics software market by channel (direct vs indirect)
  • 2010-to-present Marketing Analytics software market by product market share

Some of the Marketing Analytics apps that we have been tracking include: Microsoft Clarity, Mixpanel, Crazy Egg, Adobe Analytics Cloud, Quantcast Measure, Oracle Moat, Google Conversion Tracking, ZoomInfo Chorus, Lucky Orange, Optimizely Intelligence Cloud, Wingify VWO, Wistia, Mouseflow, Roxr Clicky Web Analytics, Amplitude Behavioral Analytics Platform, Lead Forensics, Heap Analytics, Zoominfo Clickagy, Teads Platform, Adobe Target Standard and many others.

Discover Software Buyers actively Evaluating Enterprise Applications

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Logo Vendor Product Category Market Records
Microsoft Microsoft Clarity Marketing Analytics CRM 38080
Mixpanel Mixpanel Marketing Analytics CRM 21212
Crazy Egg Crazy Egg Marketing Analytics CRM 19216
Adobe Systems Adobe Analytics Cloud Marketing Analytics CRM 14214
Quantcast Quantcast Measure Marketing Analytics CRM 12395
Oracle Oracle Moat Marketing Analytics CRM 10964
Google Google Conversion Tracking Marketing Analytics CRM 7519
Zoominfo ZoomInfo Chorus Marketing Analytics CRM 7418
Lucky Orange Lucky Orange Marketing Analytics CRM 7392
Optimizely Optimizely Intelligence Cloud Marketing Analytics CRM 7184
Showing 1 to 10 of 298 entries

Buyer Intent: Companies Evaluating Marketing Analytics Apps

ARTW Buyer Intent uncovers actionable customer signals, identifying software buyers actively evaluating Marketing Analytics applications. Gain ongoing access to real-time prospects and uncover hidden opportunities. Companies Actively Evaluating Marketing Analytics apps include:

  1. Gustafson Gluek, a United States based Professional Services organization with 24 Employees
  2. Point Park University, a United States based Education company with 400 Employees
  3. Kovaion Consulting, a United Kingdom based Professional Services organization with 10 Employees
Logo Company Industry Employees Revenue Country Evaluated
No data found
FAQ - APPS RUN THE WORLD Marketing Analytics Software Coverage

Marketing Analytics is a software category within the CRM market used by organizations across 21+ industries.

The most adopted Marketing Analytics apps include Microsoft Clarity, Mixpanel, Crazy Egg, Adobe Analytics Cloud, Quantcast Measure, Oracle Moat, Google Conversion Tracking, ZoomInfo Chorus, Lucky Orange and Optimizely Intelligence Cloud.

Category leaders by customer count include Microsoft, Mixpanel, Crazy Egg, Adobe Systems, Quantcast, Oracle, Google, Zoominfo, Lucky Orange and Optimizely.

We currently track 298 Marketing Analytics applications with 233153 verified customer records.

The dataset is updated daily, covers historical records since the 1990s, and is revalidated once per year.

Over the last 12 months we recorded 12 active evaluations in Marketing Analytics, including Gustafson Gluek, Point Park University and Kovaion Consulting.

Subscribe to APPS RUN THE WORLD to access complete Marketing Analytics datasets, including customer lists, firmographics, technographics, and deployment details.