Top Marketing Analytics Software Apps, Market Size and Forecast

Since 2010, our global team of researchers has been studying the patterns of the Marketing Analytics software purchases by customers around the world, aggregating massive amounts of data points that form the basis of our Marketing Analytics software market size and forecast assumptions and perhaps the rise and fall of certain Marketing Analytics vendors.

Custom data cuts related to the Marketing Analytics software market are available:
  • Top 10 Marketing Analytics software vendors, market share and forecast 2024-2029
  • 2023 Marketing Analytics software market by revenue Type (on-prem vs cloud)
  • 2023 Marketing Analytics software market by customer size (no. of employees, revenue)
  • 2023 Marketing Analytics software market by industry (21 verticals)
  • 2023 Marketing Analytics software market by geography (city, state, country, region)
  • 2023 Marketing Analytics software market by channel (direct vs indirect)
  • 2023 Marketing Analytics software market by product market share

Some of the Marketing Analytics apps that we have been tracking include: Microsoft Clarity, Mixpanel, Crazy Egg, Adobe Analytics Cloud, Quantcast Measure, Oracle Moat, ZoomInfo Chorus, Optimizely Intelligence Cloud, Lucky Orange, Wingify VWO, Wistia, Mouseflow, Roxr Clicky Web Analytics, Lead Forensics, Amplitude Behavioral Analytics Platform, Adobe Target Standard, Zoominfo Clickagy, Heap Analytics, Teads Platform, Webtrends Analytics and many others.

Discover Software Buyers actively Evaluating Enterprise Applications

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Logo Vendor Product Category Market Records
Microsoft Microsoft Clarity Marketing Analytics CRM 33589
Mixpanel Mixpanel Marketing Analytics CRM 19731
Crazy Egg Crazy Egg Marketing Analytics CRM 17530
Adobe Systems Adobe Analytics Cloud Marketing Analytics CRM 13722
Quantcast Quantcast Measure Marketing Analytics CRM 11306
Oracle Oracle Moat Marketing Analytics CRM 10239
Zoominfo ZoomInfo Chorus Marketing Analytics CRM 7152
Optimizely Optimizely Intelligence Cloud Marketing Analytics CRM 7042
Lucky Orange Lucky Orange Marketing Analytics CRM 6838
Wingify Wingify VWO Marketing Analytics CRM 5742
Showing 1 to 10 of 272 entries

Buyer Intent: Companies Evaluating Marketing Analytics Apps

ARTW Buyer Intent uncovers actionable customer signals, identifying software buyers actively evaluating Marketing Analytics applications. Gain ongoing access to real-time prospects and uncover hidden opportunities. Companies Actively Evaluating Marketing Analytics apps include:

  1. Point Park University, a United States based Education organization with 400 Employees
  2. Kovaion Consulting, a United Kingdom based Professional Services company with 10 Employees
  3. PT Primacom Interbuana, a Indonesia based Communications organization with 220 Employees
Logo Company Industry Employees Revenue Country Evaluated
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FAQ - APPS RUN THE WORLD Marketing Analytics Software Coverage

Marketing Analytics is a software category within the CRM market used by organizations across 21+ industries.

The most adopted Marketing Analytics apps include Microsoft Clarity, Mixpanel, Crazy Egg, Adobe Analytics Cloud, Quantcast Measure, Oracle Moat, ZoomInfo Chorus, Optimizely Intelligence Cloud, Lucky Orange and Wingify VWO.

Category leaders by customer count include Microsoft, Mixpanel, Crazy Egg, Adobe Systems, Quantcast, Oracle, Zoominfo, Optimizely, Lucky Orange and Wingify.

We currently track 272 Marketing Analytics applications with 194444 verified customer records.

The dataset is updated daily, covers historical records since the 1990s, and is revalidated once per year.

Over the last 12 months we recorded 10 active evaluations in Marketing Analytics, including Point Park University, Kovaion Consulting and PT Primacom Interbuana.

Subscribe to APPS RUN THE WORLD to access complete Marketing Analytics datasets, including customer lists, firmographics, technographics, and deployment details.