London, WC2H 9JQ,
United Kingdom
Be Applied Technographics
Be Applied Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Be Applied and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 32 Be Applied employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Be Applied has purchased the following applications: Applied - Recruitment Technology for Recruiting in 2019, Hubspot Live Chat for Chatbots and Conversational AI in 2020, Google Workspace (Formerly Google G-Suite) for Collaboration in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Be Applied is running and its propensity to invest more and deepen its relationship with Applied , HubSpot , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Be Applied revenues, which have grown to $3.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Be Applied intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Be Applied Tech Stack and Enterprise Applications
Be Applied HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Applied | Legacy | Applied - Recruitment Technology | Recruiting | HCM | n/a | 2019 | 2019 |
In 2019, Be Applied deployed Applied - Recruitment Technology on their website to manage candidate intake and hiring workflows. Be Applied implemented Applied - Recruitment Technology as an Applicant Tracking and Recruiting application to support talent acquisition and hiring functions directly through its public careers pages.
The deployment is web hosted and centered on core Applicant Tracking and Recruiting capabilities common to the category, including job posting and application capture, structured candidate evaluation and scoring, workflow orchestration for stages of the hiring pipeline, and interview scheduling and feedback collection. Operational coverage focuses on the internal recruiting function and hiring managers at the professional services firm, with configuration oriented toward standardized assessment rubrics, anonymized evaluation workflows, and centralized candidate records to create repeatable review and selection processes.
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Be Applied AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2020 | 2020 |
In 2020 Be Applied implemented Hubspot Live Chat as part of its Chatbots and Conversational AI footprint on the company website. The deployment used the Hubspot Live Chat widget embedded in the public site and provisioned through the company’s HubSpot account, delivering cloud hosted, SaaS based conversational tooling for front door visitor engagement.
Configuration centered on live agent routing, persistent chat transcripts, contact capture forms and canned replies, reflecting core Chatbots and Conversational AI capabilities. Conversations are retained in the HubSpot inbox model and configured to create contact records and ticketing artifacts within the same HubSpot environment, enabling structured follow up workflows for marketing and sales activities.
Operational ownership sits with marketing and candidate engagement functions, with chat handling and canned response governance instituted to ensure consistent messaging and handoffs to sales or operations. Rollout was website focused and run without an external systems integrator, leveraging in product inbox configuration, chat targeting rules, and team assignment controls to manage day to day conversational workflows.
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Be Applied Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015, Be Applied adopted Google Workspace (Formerly Google G-Suite) as its primary Collaboration platform. The cloud hosted SaaS productivity suite is deployed across the 32 person United Kingdom professional services firm and is referenced on the company website, indicating public facing use of Google Workspace for corporate communications and content hosting.
The implementation leverages core Google Workspace modules including Gmail for corporate email, Google Drive and Shared drives for file storage, Docs and Sheets for collaborative authoring, and Calendar for scheduling. Administration is managed through the Google Workspace admin console with domain based user provisioning, group based access controls, and role assignments to govern sharing and external collaboration. Operational coverage spans client delivery, marketing and internal operations, with workflows organized around collaborative document editing, calendaring and email communication. Be Applied uses Google Workspace (Formerly Google G-Suite) in the Collaboration category to support core business functions such as client engagement, project delivery and internal administration.
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Collaboration | Collaboration |
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2022 | 2022 |
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Survey and Questionnaire | Collaboration |
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2022 | 2022 |
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Be Applied CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Account Based Marketing | CRM |
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2022 | 2022 |
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Customer Experience | CRM |
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2019 | 2019 |
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Customer Support | CRM |
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2017 | 2017 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2022 | 2022 |
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Marketing Analytics | CRM |
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2022 | 2022 |
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Marketing Analytics | CRM |
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2022 | 2022 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Be Applied PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2015 | 2015 |
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Be Applied IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Be Applied
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Be Applied Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||