Roman Originals
Unit 1 Vantage Point 5 Wingfoot,
Birmingham, B24 9JH,
United Kingdom
Birmingham, B24 9JH,
United Kingdom
44 12 1636 0701
Professional Services
Roman Originals Technographics
Roman Originals Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Roman Originals and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 30 Roman Originals employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Roman Originals has purchased the following applications: PayPal Enterprise for Payment Processing in 2021, Oracle NetSuite Commerce for eCommerce in 2014, Wingify VWO for Marketing Analytics in 2012 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Roman Originals is running and its propensity to invest more and deepen its relationship with PayPal , Klarna , Oracle or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Roman Originals revenues, which have grown to $3.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Roman Originals intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Roman Originals Tech Stack and Enterprise Applications
Roman Originals ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| PayPal | Legacy | PayPal Enterprise | Payment Processing | ERP | n/a | 2021 | 2021 |
In 2021, Roman Originals implemented PayPal Enterprise for Payment Processing on its website. PayPal Enterprise was deployed as the payment gateway for the company web storefront, handling checkout, payment authorization, capture and settlement for card and wallet transactions. The configuration leverages PayPal Enterprise hosted checkout and tokenization capabilities to minimize direct card data handling while supporting standard payment lifecycle functions.
Operational ownership sits with the online sales and finance teams, who consume PayPal Enterprise transaction reporting for reconciliation and order to cash workflows and coordinate with customer service on payment disputes. Implementation details focus on checkout integration, authorization rules, fraud screening configuration and reconciliation export workflows, aligning Payment Processing controls with order management and customer service processes. Governance concentrates on payment policy, reporting cadence and reducing PCI scope through hosted PayPal Enterprise flows.
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Payment Processing | ERP |
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2020 | 2020 |
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Roman Originals eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite Commerce | eCommerce | eCommerce | n/a | 2014 | 2014 |
In 2014, Roman Originals implemented Oracle NetSuite Commerce as its primary eCommerce platform. The deployment used Oracle NetSuite Commerce as a cloud native commerce application to centralize the retailer storefront and product catalog, aligning the small, 30 person organization around a single SaaS commerce stack.
The implementation focused on commerce functional modules typical to the eCommerce category, including storefront and product catalog management, merchandising and promotional configuration, shopping cart and checkout workflows, order management and fulfillment orchestration, and customer account management. Configuration work emphasized catalog taxonomy, SKU level merchandising rules, content management for product pages, and checkout flow configuration to support online order capture and customer self-service with Oracle NetSuite Commerce.
Operational coverage included commercial, operations, fulfillment, marketing, and customer service functions within Roman Originals, consolidating online selling and order processing into a single application footprint. Governance was restructured to establish centralized catalog governance and standardized order to fulfillment workflows, and the rollout was executed as an internal commercialization program to onboard merchandising and operations teams to the new Oracle NetSuite Commerce environment.
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eCommerce | eCommerce |
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2019 | 2019 |
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Roman Originals CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Wingify | Legacy | Wingify VWO | Marketing Analytics | CRM | n/a | 2012 | 2012 |
In 2012, Roman Originals implemented Wingify VWO on its website. Wingify VWO is deployed as a Marketing Analytics platform to run A/B testing, multivariate experiments, and on site behavioral analysis focused on conversion optimization. Roman Originals uses Wingify VWO to support marketing and ecommerce business functions across its customer facing web properties.
Configuration centers on visual editor experiments, goal and funnel tracking, and audience segmentation to validate changes to product and category pages as well as checkout flows. Operational governance is managed by the in house marketing team who schedule experiments, tag campaigns, and manage rollout and reporting cadence. The deployment of Wingify VWO establishes a centralized experimentation and optimization layer consistent with Marketing Analytics practices for a 30 person organization.
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Partner Relationship Management | CRM |
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2021 | 2021 |
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Tag Management | CRM |
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2019 | 2019 |
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Roman Originals IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2007 | 2007 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Roman Originals CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Roman Originals
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Managing Director | Director | Finance | |
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Area Manager | Manager | Operations | |
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Creative Manager | Manager | Finance | |
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Apps Being Evaluated by Roman Originals Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Roman Originals IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Roman Originals digital transformation priorities and AI adoption trends.
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FAQ - APPS RUN THE WORLD Roman Originals Technographics
Roman Originals is a Professional Services organization based in United Kingdom,
with around 30 employees and annual revenues of $3.0 million.
Roman Originals operates a diverse technology stack with applications such as
PayPal Enterprise, Oracle NetSuite Commerce and Wingify VWO,
covering areas like Payment Processing, eCommerce and Marketing Analytics.
Roman Originals has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as PayPal, Oracle and Wingify.
Roman Originals recently adopted applications including
PayPal Enterprise in 2021, Awin Affiliate Marketing in 2021 and Cloudflare CDN in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Roman Originals’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Roman Originals’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Roman Originals technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.