Perth, 6000, WA,
Australia
RSM Australia Pty Ltd Technographics
RSM Australia Pty Ltd Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by RSM Australia Pty Ltd and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1200 RSM Australia Pty Ltd employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that RSM Australia Pty Ltd has purchased the following applications: Agrimaster for Agriculture ERP in 2008, Hotjar for Customer Experience in 2021, New Relic APM for Application Performance Management in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems RSM Australia Pty Ltd is running and its propensity to invest more and deepen its relationship with Master Group , Contentsquare , Oracle or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing RSM Australia Pty Ltd revenues, which have grown to $473.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for RSM Australia Pty Ltd intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
RSM Australia Pty Ltd Tech Stack and Enterprise Applications
RSM Australia Pty Ltd ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Master Group | Legacy | Agrimaster | Agriculture ERP | ERP Services and Operations | n/a | 2008 | 2008 |
In 2008, RSM Australia Pty Ltd implemented Agrimaster, supplied by Master Group, to address Agriculture Accounting Management for its agricultural client portfolio. The deployment supported RSM's professional services delivery of accounting and taxation workflows for rural clients within Australia.
Agrimaster was configured to manage core bookkeeping and farm-specific financial recording, including general ledger processing, cost of production tracking, stock and enterprise-level income allocation, and management reporting tailored to farm enterprises. The Agriculture Accounting Management implementation also supported BAS and tax reporting workflows and production of client-ready financial statements used by RSM's tax teams.
Operational use of Agrimaster occurred alongside other accounting packages that RSM staff maintained proficiency in, including MYOB and QuickBooks, within client engagements spanning agricultural and construction sectors. Use was concentrated across RSM Australia Pty Ltd practice teams that provide accounting and taxation services to regional and rural clients.
Governance focused on standardizing accounting workflows and practitioner training, with trainee accountants introduced to Agrimaster as part of competency development across the firm. The approach emphasized consistent farm accounting protocols and reporting templates to align field-level production data, client records, and tax submission processes.
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RSM Australia Pty Ltd CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2021 | 2021 |
In 2021, RSM Australia Pty Ltd implemented Hotjar on its public Australian website to augment web behavior analytics and qualitative feedback. Hotjar is being employed as part of a Customer Experience toolset to provide session-level insight and on-page user feedback for the firm’s client facing content.
The Hotjar deployment is instrumented via a client-side script across corporate site pages, configured to collect session recordings, heatmaps, conversion funnel behavior and on-page feedback widgets consistent with Customer Experience use cases. Configuration emphasis is on page-level event capture and visual analytics, with sampling and capture rules tuned for corporate content and client touchpoints.
Operationally the implementation supports digital marketing, client experience and web analytics functions within RSM Australia, with insights surfaced to practice leadership and site content owners. Governance is managed through centralized deployment and tag control processes, and rollout appears targeted at public website sections relevant to client acquisition and information delivery, with data routing to Hotjar’s cloud services for analysis.
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Marketing Automation | CRM |
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2021 | 2021 |
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RSM Australia Pty Ltd ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| New Relic | Legacy | New Relic APM | Application Performance Management | ITSM | n/a | 2021 | 2021 |
In 2021, RSM Australia Pty Ltd deployed New Relic APM for Application Performance Management to instrument and monitor its public website. The implementation concentrated on surfacing request latency, throughput, and error visibility across the customer facing web estate.
New Relic APM was configured to capture server side transaction traces, error analytics, and browser performance metrics, and to populate custom dashboards for engineering and digital operations. Configuration included tailored instrumentation of critical transactions, distributed tracing, and service maps to link frontend response times to supporting backend components.
Operational coverage focused on the production web tier that supports RSM Australia Pty Ltd digital channels, with access controls and dashboard governance to separate developer and operations views. Alerting and incident workflows were aligned to application monitoring outputs to support triage and resolution processes, maintaining continuous Application Performance Management oversight via New Relic APM for the website.
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RSM Australia Pty Ltd IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Content Delivery Network | IaaS |
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2021 | 2021 |
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RSM Australia Pty Ltd CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Web Gateways (SWG) | CyberSecurity |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at RSM Australia Pty Ltd
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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Apps Being Evaluated by RSM Australia Pty Ltd Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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