SABMiller
One Stanhope Gate London,
LondonAÂÂÂ, W1K 1AF,
United Kingdom
LondonAÂÂÂ, W1K 1AF,
United Kingdom
44 20 7659-0100
Consumer Packaged Goods
SABMiller Technographics
SABMiller Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by SABMiller and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 69000 SABMiller employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that SABMiller has purchased the following applications: SAP ERP ECC 6.0 for ERP Financial in 2015, Adobe Connect for Audio Video and Web Conferencing in 2017, Adobe Experience Manager for Digital Asset Management in 2014 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems SABMiller is running and its propensity to invest more and deepen its relationship with SAP , Adobe Systems , Cisco Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing SABMiller revenues, which have grown to $22.13 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for SABMiller intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
SABMiller Tech Stack and Enterprise Applications
SABMiller ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP ERP ECC 6.0 | ERP Financial | ERP | n/a | 2015 | 2015 |
In 2015 SABMiller implemented SAP ERP ECC 6.0 for SABMiller Brands Europe, delivering an ERP Financial platform intended to centralize finance and controlling workflows across the regional brand organization. The program completed a combined deployment of SAP ERP ECC 6.0 together with SAP PI and SAP BW to provide transactional processing and consolidated reporting for Brands Europe.
The engagement covered the full life cycle with Mobilise, Analyse, Design, Build, Test and Run phases. Configuration work focused on core ERP Financial capabilities, including general ledger processing, accounts payable and receivable workflows, master data stabilization and the period end financial close process.
SAP PI was implemented as the integration layer to orchestrate interface connectivity between ECC 6.0 and the wider application landscape, while SAP BW provided a reporting and analytics layer for brand and finance reporting. Operational scope was centered on finance and controlling teams supporting SABMiller Brands Europe, with data flows and reporting consolidated through the SAP BW environment.
Governance and rollout followed structured project phases with formal analysis, design reviews, test management and a transition into Run operations. The implementation narrative documents a completed ECC 6.0, PI and BW deployment delivered for SABMiller Brands Europe under a full life cycle engagement.
|
|
|
|
|
ERP Financial | ERP |
|
2014 | 2014 |
|
|
|
|
|
Expense Management | ERP |
|
2012 | 2012 |
|
SABMiller Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Connect | Audio Video and Web Conferencing | Collaboration | n/a | 2017 | 2017 |
In 2017, SABMiller deployed Adobe Connect as its Audio Video and Web Conferencing solution on the company website. Adobe Connect was embedded to deliver live web conferencing and webinar sessions that served both external audiences and internal collaboration needs. The implementation positioned Adobe Connect to support interactive content delivery, simultaneous audio and video streams, and on demand recordings accessible via the public site.
Configuration focused on standard meeting rooms and webinar templates, content sharing and screen sharing, session recording, polling and Q and A, and role based access controls to manage presenters and attendees. Operational ownership was concentrated in corporate communications and IT, with governance controls for scheduling, attendee provisioning, and content moderation to ensure consistent session management. The deployment supported business functions including corporate communications, training and enablement, investor relations, and marketing engagement. As a site embedded Audio Video and Web Conferencing capability, Adobe Connect provided a centralized platform for SABMiller web based events and remote presentations.
|
|
|
|
|
Audio Video and Web Conferencing | Collaboration |
|
2017 | 2017 |
|
|
|
|
|
Collaboration | Collaboration |
|
2020 | 2020 |
|
SABMiller Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Experience Manager | Digital Asset Management | Content Management | n/a | 2014 | 2014 |
In 2014, SABMiller implemented Adobe Experience Manager for Digital Asset Management on their website. Adobe Experience Manager serves as the central web facing asset repository, managing images, video and marketing collateral used across site content and campaign pages. The deployment is configured to support web ready renditions, metadata driven search and role based access for content authors and marketers.
Functional capabilities implemented include an asset library with metadata and tagging, version control and automated rendition generation, and approval workflows to gate publication. Operational scope centers on marketing, digital content and brand teams responsible for site content, with governance processes to manage asset lifecycle and publishing approvals. The implementation emphasizes asset discoverability, consistent web delivery formats and centralized digital asset orchestration within SABMiller's website environment.
|
|
|
|
|
Web Content Management | Content Management |
|
2018 | 2018 |
|
SABMiller eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
eCommerce | eCommerce |
|
2014 | 2014 |
|
SABMiller SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Supply Chain Management | SCM |
|
2012 | 2012 |
|
SABMiller CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
CRM | CRM |
|
2012 | 2012 |
|
|
|
|
|
Customer Experience | CRM |
|
2011 | 2011 |
|
|
|
|
|
Marketing Analytics | CRM |
|
2013 | 2013 |
|
|
|
|
|
Marketing Automation | CRM |
|
2021 | 2021 |
|
SABMiller EPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
EPM | EPM |
|
2015 | 2015 |
|
|
|
|
|
Financial Consolidation and Close | EPM |
|
2015 | 2015 |
|
SABMiller ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Performance Management | ITSM |
|
2016 | 2016 |
|
SABMiller TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Treasury Management | TRM |
|
2012 | 2012 |
|
|
|
|
|
Treasury Management | TRM |
|
2014 | 2014 |
|
|
|
|
|
Treasury Management | TRM |
|
2012 | 2012 |
|
SABMiller PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Apps Development | PaaS |
|
2016 | 2016 |
|
SABMiller IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2014 | 2014 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2014 | 2014 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2009 | 2009 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2010 | 2010 |
|
SABMiller CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Secure Email Gateways (SEGs) | CyberSecurity |
|
2019 | 2019 |
|
|
|
|
|
Secure Web Gateways (SWG) | CyberSecurity |
|
2011 | 2011 |
|
IT Decision Makers and Key Stakeholders at SABMiller
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
|
|
Global Supply Chain Project Manager | Manager | Supply Chain | |
|
|
|
Global Head of Application Management | Director | IT | |
|
|
|
Global Treasury Development Manager | Manager | Finance | |
|
|
|
Director: Global Business Services Europe & Europe CIO | Director | Finance | |
|
|
|
Chief Information Officer Europe | CXO | IT | |
|
|
|
Director Group Finance & Control | Director | Finance | |
|
|
|
Head of Supply Planning | Director | Supply Chain | |
|
|
|
Director, Corporate Finance & Development | Director | Finance | |
|
|
|
Manager Global Finance - Corporate Division Finance | Manager | Finance | |
|
|
|
Finance Director, Global Delivery Centres , Global Business Services | Director | Finance | |
|
|
|
Regional Finance Director - Corporate Division Finance | Director | Finance | |
|
Apps Being Evaluated by SABMiller Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from SABMiller IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the SABMiller digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD SABMiller Technographics
SABMiller is a Consumer Packaged Goods organization based in United Kingdom,
with around 69000 employees and annual revenues of $22.13 billion.
SABMiller operates a diverse technology stack with applications such as
SAP ERP ECC 6.0, Adobe Connect and Adobe Experience Manager,
covering areas like ERP Financial, Audio Video and Web Conferencing and Digital Asset Management.
SABMiller has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as SAP and Adobe Systems.
SABMiller recently adopted applications including
Adobe Marketing Cloud (ex Omniture) in 2021, Workplace by Facebook in 2020 and Mimecast Email Security in 2019,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of SABMiller’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates SABMiller’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete SABMiller technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.