Samsung Electronics
129 Samsung-ro, Yeongtong-gu, Suwon-si, Gyeonggi-do,
Suwon-si, 16677,
South Korea
Suwon-si, 16677,
South Korea
n/a
Manufacturing
Samsung Electronics Technographics
Samsung Electronics Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Samsung Electronics and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 262647 Samsung Electronics employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Samsung Electronics has purchased the following applications: SAP S/4 HANA for ERP Financial in 2017, Workday HCM for Core HR in 2017, Microsoft 365 Copilot for Generative AI Platforms in 2025 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Samsung Electronics is running and its propensity to invest more and deepen its relationship with SAP , Workday , Udemy or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Samsung Electronics revenues, which have grown to $203.54 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Samsung Electronics intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Samsung Electronics Tech Stack and Enterprise Applications
Samsung Electronics ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP S/4 HANA | ERP Financial | ERP | n/a | 2017 | 2017 |
In 2017, Samsung Electronics implemented SAP S/4 HANA in the ERP Financial category. SAP S/4 HANA was provisioned as an enterprise-grade ERP Financial platform with explicit focus on system resilience and SAP Basis stewardship.
Configuration and system architecture work centered on installing, configuring, and administering fault-tolerant SAP S/4 HANA systems with high availability architecture. SAP Basis activities included sizing validation with global partners, stress and load testing to verify operability, and ongoing administration to maintain system stability.
Operational coverage included coordination between a dedicated SAP Basis team based in Seoul and global partner stakeholders to ensure correct sizing and design for large systems. System owners prepared and delivered architecture briefings to customers worldwide, reinforcing a governed approach to platform configuration and cross-team communication.
Governance emphasized SAP Basis administration, architecture oversight, and streamlined communication workflows, which explicitly reduced time to resolve operational issues. The deployment supported core enterprise financial functions consistent with the ERP Financial category, with ongoing Basis-led procedures for system monitoring, capacity planning, and operational reliability.
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Expense Management | ERP |
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2011 | 2011 |
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Samsung Electronics HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Workday | Legacy | Workday HCM | Core HR | HCM | n/a | 2017 | 2017 |
In 2017, Samsung Electronics implemented Workday HCM as its Core HR system. The deployment positioned Workday HCM as a cloud-based human capital management platform to centralize employee master data, organizational structures, and standard HR processes for Samsung Electronics' Global HR function.
Workday HCM was configured to deliver core employee records, organizational management, talent management, and competency assessment capabilities, aligning with Samsung initiatives described as Leadership & Competency Assessment Development and Deployment. Configuration work emphasized workforce and position management, onboarding, performance and talent workflows, and standardized HR data models consistent with Core HR functional terminology.
Governance and program leadership were run by Samsung's Global HR Innovation team, with a named Workday Strategic Partnership Program Lead coordinating global HR transformation activities and rollout sequencing. The governance approach focused on centralized configuration standards, alignment of leadership competency assessment processes to core HR records, and operational changes within Global HR to support sustained use of Workday HCM.
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Learning and Development | HCM |
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2024 | 2024 |
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Learning and Development | HCM |
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2022 | 2022 |
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Recruiting, Applicant Tracking System | HCM |
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2013 | 2013 |
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Workforce Management | HCM |
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2013 | 2013 |
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Workforce Management | HCM |
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2018 | 2018 |
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Samsung Electronics AI Development
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 Copilot | Generative AI Platforms | AI Development | n/a | 2025 | 2025 |
In 2025 Samsung Electronics implemented Microsoft 365 Copilot on select Samsung TVs and monitors, deploying the Generative AI Platforms capability directly into the Tizen OS app surface. The deployment positions Microsoft 365 Copilot as a voice-first, visually oriented companion for home entertainment and everyday assistance on the largest consumer screen in the household.
The implementation configures Microsoft 365 Copilot with a voice-powered conversational interface, an animated on-screen character that lip-syncs and expresses tone, and rich visual cards for results such as movies, weather, and images. Functional capabilities include natural language queries, spoiler-free recaps, ultra-specific content recommendations, group-friendly pick synthesis, post-watch deep dives, and everyday help queries, with optional personalization and memory unlocked via Microsoft account sign-in.
Integration points are explicitly with Samsung Tizen OS home at the Apps Tab and with the Samsung remote mic button for voice activation, while account linking uses a QR code flow to connect a Microsoft account for personalized experiences. The rollout is automatic on select Samsung TVs and monitors and surfaces Copilot in the Samsung Daily plus app area, making activation and opt-in sign-in part of the device user journey.
Operational scope centers on consumer living room and shared viewing scenarios, impacting entertainment, content discovery, and consumer engagement workflows on Samsung display devices. Governance and rollout are managed through device-level app distribution and optional account-based personalization, and the offering is presented as free to use while emphasizing social, shared interactions among family and friends.
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ML and Data Science Platforms | AI Development |
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2013 | 2013 |
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Samsung Electronics AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Chatbots and Conversational AI | AI-Powered Application |
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2015 | 2015 |
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Chatbots and Conversational AI | AI-Powered Application |
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2025 | 2025 |
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Cognitive Computing | AI-Powered Application |
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2022 | 2022 |
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Intelligent Process Automation | AI-Powered Application |
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2020 | 2020 |
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Samsung Electronics Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Analytics and BI | Analytics and BI |
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2016 | 2018 |
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Samsung Electronics Blockchain
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Blockchain Platform | Blockchain |
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2023 | 2023 |
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Blockchain Platform | Blockchain |
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2024 | 2024 |
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Blockchain Platform | Blockchain |
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2022 | 2023 |
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Samsung Electronics Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Audio Video and Web Conferencing | Collaboration |
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2018 | 2018 |
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Audio Video and Web Conferencing | Collaboration |
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2018 | 2018 |
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Online Meeting Scheduling | Collaboration |
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2019 | 2019 |
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Samsung Electronics Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Content Management | Content Management |
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2015 | 2015 |
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Digital Asset Management | Content Management |
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2016 | 2016 |
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Digital Signing | Content Management |
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2021 | 2021 |
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Document Management | Content Management |
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2011 | 2011 |
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Web Content Management | Content Management |
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2020 | 2020 |
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Samsung Electronics eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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eCommerce Fraud Protection | eCommerce |
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2020 | 2020 |
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eCommerce | eCommerce |
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2016 | 2016 |
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Personalization and Product Recommendations | eCommerce |
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2018 | 2018 |
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Personalization and Product Recommendations | eCommerce |
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2021 | 2021 |
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Samsung Electronics SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Advanced Planning and Scheduling | SCM |
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2013 | 2013 |
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Supply Chain Management | SCM |
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2016 | 2017 |
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Samsung Electronics CRM
Samsung Electronics ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Lifecycle Management | ITSM |
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2019 | 2019 |
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Application Performance Management | ITSM |
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2015 | 2015 |
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Application Performance Management | ITSM |
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2018 | 2018 |
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Application Performance Management | ITSM |
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2017 | 2017 |
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Application Performance Management | ITSM |
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2017 | 2017 |
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Remote Monitoring and Management | ITSM |
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2023 | 2023 |
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Samsung Electronics PLM and Engineering
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Electromigration Simulation and Design | PLM and Engineering |
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2020 | 2020 |
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Material Simulation | PLM and Engineering |
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2003 | 2003 |
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Product Lifecycle Management | PLM and Engineering |
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2021 | 2021 |
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System on Chip Design | PLM and Engineering |
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2023 | 2023 |
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Samsung Electronics Procurement
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Supplier Relationship Management | Procurement |
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2015 | 2015 |
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Samsung Electronics PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Apps Development | PaaS |
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2018 | 2018 |
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Apps Development | PaaS |
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2022 | 2022 |
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Apps Development | PaaS |
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2012 | 2012 |
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Transactional Email | PaaS |
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2013 | 2013 |
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Samsung Electronics IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Backup as a Service (BaaS) | IaaS |
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2020 | 2020 |
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Backup as a Service (BaaS) | IaaS |
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2023 | 2023 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Database Management | IaaS |
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2020 | 2020 |
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Database Management | IaaS |
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2014 | 2014 |
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Database Management | IaaS |
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2017 | 2017 |
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Digital Workspace | IaaS |
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2017 | 2017 |
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Disaster Recovery as a Service (DRaaS) | IaaS |
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2022 | 2022 |
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SD-WAN | IaaS |
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2017 | 2018 |
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Samsung Electronics CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Identity and Access Management (IAM) | CyberSecurity |
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2020 | 2020 |
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Samsung Electronics In-House
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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In-House | In-House |
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2020 | 2022 |
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IT Decision Makers and Key Stakeholders at Samsung Electronics
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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Global Head of Operations | Director | Finance | |
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Director, Corporate IT Strategy | Director | IT | |
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Senior Manager, Retail Strategy and Analytics | Manager | IT | |
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VP of Big Data - Visual Display (VD) | VP | IT | |
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Business Account Manager | Manager | Sales | |
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Vice President - Financial Operations and Tax | VP | Finance | |
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Assistant Manager, Financial Management | Manager | Finance | |
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Corporate Finance Senior Manager | Manager | Finance | |
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Vice President, Supply Chain | VP | Supply Chain | |
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Manager - Financial Strategy | Manager | Finance | |
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V.P. Sales and Marketing | VP | Marketing | |
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Senior Finance Associate | Manager | Finance | |
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President, Consumer Electronics Division | CXO | Finance | |
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Procurement Manager | Manager | Procurement | |
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Vice President of Supply Chain and Logistics | VP | Supply Chain | |
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Director, Supply Chain Operations & Planning | Director | Supply Chain | |
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Director, Operations and Supply Chain | Director | Supply Chain | |
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Senior Manager, Technology Strategy and Sourcing | Manager | IT | |
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Procurement Manager | Manager | Procurement | |
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CHRO | CXO | HR | |
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Senior Manager, Total Rewards Benefits | Manager | HR | |
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CIO | CXO | Finance | |
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VP HR | VP | HR | |
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Apps Being Evaluated by Samsung Electronics Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Samsung Electronics IT executives and key decision makers. This section highlights Samsung Electronics's latest recorded technology evaluations, including Salesforce Agentforce Campaign Agent for Chatbots and Conversational AI on 2026-04-02, Palantir Foundry for Analytics and BI on 2026-03-31, and IBM Security AppScan for Endpoint Detection and Response (EDR) on 2026-03-16. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Samsung Electronics digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2026-04-02 | Samsung Electronics | Evaluated | Salesforce | Salesforce Agentforce Campaign Agent | Chatbots and Conversational AI | AI-Powered Application |
| 2026-03-31 | Samsung Electronics | Evaluated | Palantir Technologies | Palantir Foundry | Analytics and BI | Analytics and BI |
| 2026-03-16 | Samsung Electronics | Evaluated | IBM | IBM Security AppScan | Endpoint Detection and Response (EDR) | CyberSecurity |
| 2026-03-11 | Samsung Electronics | Evaluated |
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ERP Financial | ERP |
| 2026-03-09 | Samsung Electronics | Evaluated |
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Domain Name System (DNS) | IaaS |
| 2026-03-06 | Samsung Electronics | Evaluated |
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Vulnerability Management , Threat Modeling | CyberSecurity |
| 2026-02-27 | Samsung Electronics | Evaluated |
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Supply Chain Management | SCM |
| 2026-02-24 | Samsung Electronics | Evaluated |
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Employee Recognition and Rewards Management | HCM |
| 2026-02-23 | Samsung Electronics | Evaluated |
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Blockchain Platform | Blockchain |
| 2026-02-23 | Samsung Electronics | Evaluated |
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Digital Signing | Content Management |
FAQ - APPS RUN THE WORLD Samsung Electronics Technographics
Samsung Electronics is a Manufacturing organization based in South Korea,
with around 262647 employees and annual revenues of $203.54 billion.
Samsung Electronics operates a diverse technology stack with applications such as
SAP S/4 HANA, Workday HCM and Microsoft 365 Copilot,
covering areas like ERP Financial, Core HR and Generative AI Platforms.
Samsung Electronics has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as SAP, Workday and Microsoft.
Samsung Electronics recently adopted applications including
Microsoft 365 Copilot in 2025, Google Gemini in 2025 and SendPulse Free CRM in 2025,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Samsung Electronics’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Samsung Electronics’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Samsung Electronics technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.