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San Miguel Brewery
Location
40 San Miguel Avenue,
Mandaluyong, 1550,
Philippines
Website
https://www.sanmiguelbrewery.com.ph/
Phone
632 8632 3000
Artw industry
Consumer Packaged Goods
Employee
Revenue

San Miguel Brewery Technographics

San Miguel Brewery Software Purchases and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by San Miguel Brewery and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 3552 San Miguel Brewery employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that San Miguel Brewery has purchased the following applications: Personyze ABM for Account Based Marketing in 2019 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems San Miguel Brewery is running and its propensity to invest more and deepen its relationship with Personyze or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing San Miguel Brewery revenues, which have grown to $1.99 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for San Miguel Brewery intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

San Miguel Brewery Data, Technology Stack, and Enterprise Applications
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Personyze Legacy Personyze ABM Account Based Marketing CRM n/a 2019 2019
In 2019 San Miguel Brewery deployed Personyze ABM to support targeted account engagement and personalized campaign execution. Personyze ABM is identified on the vendor site as an installed Account Based Marketing application at San Miguel Brewery, indicating production use by the company’s marketing organization. The implementation focused on core Account Based Marketing capabilities, with Personyze ABM configured for account segmentation, personalized web experiences, behavioral targeting, campaign orchestration and in-platform analytics. Functional modules implemented included audience management, dynamic content personalization, rule based targeting and experimentation for message optimization, reflecting standard workflows for account centric digital engagement. Operational ownership rested with marketing and demand generation teams, using Personyze ABM to align content and campaigns to named accounts and buyer cohorts within the Philippines based organization. Governance was organized around campaign approval and audience rules, tying creative and targeting workflows to central marketing operations, and the vendor listing confirms this configuration as a customer deployment.
IT Decision Makers and Key Stakeholders at San Miguel Brewery
First Name Last Name Title Function Department Email Phone
No data found
Show All Contacts
Apps Being Evaluated by San Miguel Brewery Executives
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD San Miguel Brewery Technographics

San Miguel Brewery is a Consumer Packaged Goods organization based in Philippines, with around 3552 employees and annual revenues of $1.99 billion.

San Miguel Brewery operates a diverse technology stack with applications such as Personyze ABM, covering areas like Account Based Marketing.

San Miguel Brewery has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Personyze.

San Miguel Brewery recently adopted applications including Personyze ABM in 2019, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of San Miguel Brewery’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates San Miguel Brewery’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete San Miguel Brewery technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.