Sequel Naturals Inc
Sequel Naturals Inc Technographics
Sequel Naturals Inc Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Sequel Naturals Inc and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 550 Sequel Naturals Inc employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Sequel Naturals Inc has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2014, Salesforce Chat (formerly Salesforce Live Agent) for Chatbots and Conversational AI in 2018, Cisco Webex Meetings for Audio Video and Web Conferencing in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Sequel Naturals Inc is running and its propensity to invest more and deepen its relationship with Oracle , Salesforce , Cisco Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Sequel Naturals Inc revenues, which have grown to $124.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Sequel Naturals Inc intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Sequel Naturals Inc Tech Stack and Enterprise Applications
Sequel Naturals Inc ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2014 | 2014 |
In 2014, Sequel Naturals Inc implemented Oracle NetSuite ERP to centralize its ERP Financial functions across its Canadian retail and corporate finance operations. The deployment targeted core financial consolidation and transactional processing for a mid-market retail organization with integrated merchandising and finance needs.
The implementation focused on core financial modules, with Oracle NetSuite ERP configured for general ledger, accounts payable, accounts receivable, fixed asset management, cash management, and financial reporting. Standard record-to-report and order-to-cash workflows were codified within the system to support month-end close, revenue posting, and statutory reporting requirements.
Architecturally the deployment used the cloud-native, multi-tenant Oracle NetSuite ERP model, enabling centralized chart of accounts and role-based access controls. Configuration emphasized automated period close workflows, centralized financial controls, and standardized journal and reconciliation procedures to align corporate and store-level accounting.
Governance changes included formalized approval chains and process standardization across finance and retail accounting teams, with a phased rollout by functional area to minimize transactional disruption. Sequel Naturals Inc established system ownership within corporate finance to maintain configuration, security roles, and ongoing record-to-report governance for the Oracle NetSuite ERP environment.
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Sequel Naturals Inc AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Salesforce | Legacy | Salesforce Chat (formerly Salesforce Live Agent) | Chatbots and Conversational AI | AI-Powered Application | n/a | 2018 | 2018 |
In 2018 Sequel Naturals Inc implemented Salesforce Chat (formerly Salesforce Live Agent) on its public website. The deployment uses Chatbots and Conversational AI capabilities to deliver real-time conversational support to visitors on www.myvega.com.
The implementation configures Salesforce Chat to handle core chat functions common to the category, including real-time messaging, proactive chat invitations, canned responses and scripted agent guidance, presence-aware agent availability, and capture of chat transcripts for agent follow up and quality review. Salesforce Chat (formerly Salesforce Live Agent) is explicitly used as the customer-facing chat interface embedded in the site, providing conversational session management and queuing logic.
Operational coverage centers on customer support and e-commerce touchpoints, with agent-facing workflows set up for skill-based routing and session assignment. Governance includes formalized response playbooks, scripted escalation patterns, and ongoing agent training to maintain conversational consistency and compliance with customer service standards. The implementation is scoped to the public web channel rather than internal messaging systems, focusing on live web interactions.
Maintenance and operationalization rely on continuous tuning of canned responses and routing rules, plus regular review of chat transcripts to refine playbooks and agent scripts. Change control is managed at the application configuration level within the Salesforce Chat deployment, keeping configuration updates and conversational content updates coordinated with support operations.
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Sequel Naturals Inc Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cisco Systems | Legacy | Cisco Webex Meetings | Audio Video and Web Conferencing | Collaboration | n/a | 2021 | 2021 |
In 2021, Sequel Naturals Inc implemented Cisco Webex Meetings in the Audio Video and Web Conferencing category. Cisco Webex Meetings was embedded on the company's website to provide hosted video meetings, screen sharing, recording, and participant controls for internal collaboration and customer facing sessions.
Deployment was provisioned using Cisco Webex Meetings cloud hosted architecture, centralizing conferencing as the primary audio and web conferencing platform across the organization. Implementation emphasized meeting configuration, scheduling workflows, account administration and meeting policy enforcement to support collaboration across retail operations, customer support and marketing. The full application name Cisco Webex Meetings appears in site flows for live demos and customer consultations, linking web access with the company's corporate user accounts and calendar scheduling processes. Governance focused on admin controls and meeting policies to manage access and the meeting lifecycle.
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Collaboration | Collaboration |
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2018 | 2018 |
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Collaboration | Collaboration |
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2018 | 2018 |
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Sequel Naturals Inc eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce Fraud Protection | eCommerce |
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2019 | 2019 |
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eCommerce Fraud Protection | eCommerce |
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2023 | 2023 |
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eCommerce | eCommerce |
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2018 | 2018 |
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eCommerce | eCommerce |
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2018 | 2018 |
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Personalization and Product Recommendations | eCommerce |
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2018 | 2018 |
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Product Review Management | eCommerce |
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2017 | 2017 |
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Sequel Naturals Inc CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Digital Advertising Platform | CRM |
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2015 | 2015 |
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Digital Advertising Platform | CRM |
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2015 | 2015 |
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Marketing Analytics | CRM |
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2013 | 2013 |
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Marketing Analytics | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Sequel Naturals Inc ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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IT Service Management | ITSM |
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2018 | 2018 |
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Sequel Naturals Inc IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2013 | 2013 |
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Content Delivery Network | IaaS |
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2017 | 2017 |
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Sequel Naturals Inc CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2020 | 2020 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2021 | 2021 |
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Secure Web Gateways (SWG) | CyberSecurity |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Sequel Naturals Inc
| First Name | Last Name | Title | Function | Department | Phone | |
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President & Founder | CXO | Finance | |
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CFO | CXO | Finance | |
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Financial Controller | Director | Finance | |
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President & Founder | CXO | Finance | |
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CFO | CXO | Finance | |
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Vice President, Operations | VP | Operations | |
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Apps Being Evaluated by Sequel Naturals Inc Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Sequel Naturals Inc IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Sequel Naturals Inc digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD Sequel Naturals Inc Technographics
Sequel Naturals Inc is a Retail organization based in Canada,
with around 550 employees and annual revenues of $124.0 million.
Sequel Naturals Inc operates a diverse technology stack with applications such as
Oracle NetSuite ERP, Salesforce Chat (formerly Salesforce Live Agent) and Cisco Webex Meetings,
covering areas like ERP Financial, Chatbots and Conversational AI and Audio Video and Web Conferencing.
Sequel Naturals Inc has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, Salesforce and Cisco Systems.
Sequel Naturals Inc recently adopted applications including
LexisNexis ThreatMetrix in 2023, Cisco Webex Meetings in 2021 and Klaviyo in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Sequel Naturals Inc’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Sequel Naturals Inc’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Sequel Naturals Inc technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.