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Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

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Softline Data, Technology Stack, and Enterprise Applications
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
Microsoft Legacy Microsoft Azure Cloud Services Application Hosting and Computing Services IaaS n/a 2015 2015
Application Hosting and Computing Services IaaS 2022 2022
Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
Google Legacy Google Workspace (Formerly Google G-Suite) Collaboration Collaboration n/a 2014 2014
Content Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
CrystalGraphics Legacy CrystalGraphics PowerPlugs Content Management Content Management n/a 2018 2018 In 2018, Softline entered an official reseller agreement with CrystalGraphics to market and supply CrystalGraphics PowerPlugs across Russia and the CIS. The agreement positions CrystalGraphics PowerPlugs within Softline's Content Management offerings and frames the engagement as a channel distribution and marketing deployment rather than an internal application rollout. The contract explicitly covers multiple PowerPlugs modules, including Transitions, Templates, and Charts, which align with content management workflows for presentation asset libraries, template provisioning, and visual chart generation. Implementation emphasis is on product cataloging, license provisioning for channel customers, and packaged module distribution consistent with Content Management product management. Operational coverage is regional, executed through Softline's Russia and CIS commercial and marketing teams, and impacts channel sales, product marketing, and distribution operations. The deployment structure is partner-led distribution, with Softline responsible for regional marketing, supply coordination, and reseller customer support. Governance is defined by the reseller agreement, establishing authorized distribution rights, catalog inclusion processes, joint marketing activities, and regional compliance oversight, with rollout managed as a partner channel program. CrystalGraphics PowerPlugs is integrated into Softline's channel portfolio to enable localized distribution and marketing across the specified territories.
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
Marketing Automation CRM 2020 2020
Marketing Automation CRM 2016 2016
Tag Management CRM 2015 2015
eCommerce
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
Personalization and Product Recommendations eCommerce 2018 2018
IT Decision Makers and Key Stakeholders at Softline
First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Softline Executives
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Softline Technographics

Softline is a Professional Services organization based in Russia, with around 1500 employees and annual revenues of $370.0 million.

Softline operates a diverse technology stack with applications such as Microsoft Azure Cloud Services, Google Workspace (Formerly Google G-Suite) and CrystalGraphics PowerPlugs, covering areas like Application Hosting and Computing Services, Collaboration and Content Management.

Softline has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Microsoft, Google and CrystalGraphics.

Softline recently adopted applications including Servers.com Hosting in 2022, Mindbox Marketing Automation in 2020 and CrystalGraphics PowerPlugs in 2018, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Softline’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Softline’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Softline technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.