Sterling
03 Centennial Dr,
North Sioux City, 57049, SD,
United States
North Sioux City, 57049, SD,
United States
1 605-242-4000
Professional Services
Sterling Technographics
Sterling Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Sterling and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 450 Sterling employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Sterling has purchased the following applications: Certinia Financial Management for ERP Financial in 2019, Zoom for Audio Video and Web Conferencing in 2020, DocuSign eSignature for Digital Signing in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Sterling is running and its propensity to invest more and deepen its relationship with Certinia , Zoom Video Communications , Cisco Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Sterling revenues, which have grown to $135.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Sterling intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Sterling Tech Stack and Enterprise Applications
Sterling ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Certinia | Legacy | Certinia Financial Management | ERP Financial | ERP | n/a | 2019 | 2019 |
In 2019, Sterling implemented Certinia Financial Management. The deployment targeted core accounting and finance operations across the company, supporting accounts receivable, accounts payable, order approval, invoice generation, sales and use tax, warehouse services, and return merchandise authorizations, and centralized transactional finance operations under an ERP Financial platform.
Certinia Financial Management was configured to deliver standard ERP Financial capabilities including general ledger, accounts receivable, accounts payable, billing and revenue management, and tax compliance workflows. Configuration work emphasized order-to-cash and procure-to-pay sequencing, automated invoice generation and approval routing, and ledger reconciliation processes to align with the Accounting Manager responsibilities for monthly reporting and reconciliations. The implementation positioned Certinia Financial Management as the primary financial system for transactional posting, billing, and close processes.
Operational coverage included the accounting department, finance leadership reporting into the CFO, and warehouse services tied to order fulfillment and RMAs, reflecting Sterling’s stated responsibilities for warehouse services and order approval. The deployment supported day-to-day tasks cited in Sterling job descriptions such as timecard and PTO approvals, oversight of AR/AP workflows, and coordination between accounting and warehouse operations, bringing those workflows into a single finance platform with role-based access and approval routing.
Governance and process workstreams were aligned with the Accounting Manager remit, embedding controls for asset and account stewardship, formal month-end close procedures, and audit-ready documentation practices to assist auditors. Training and onboarding programs were organized to build staff proficiency with the solution, consistent with Sterling’s requirement that accounting hires be proficient with FinancialForce as the accounting platform.
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Sterling Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoom Video Communications | Legacy | Zoom | Audio Video and Web Conferencing | Collaboration | n/a | 2020 | 2020 |
In 2020, Sterling deployed Zoom to deliver web based conferencing and client meeting capabilities directly on its public website. The Zoom deployment implements Audio Video and Web Conferencing functionality surfaced through site embedded meeting links and in browser joins, enabling client facing interactions without a separate portal. The environment leverages Zoom's cloud hosted meeting infrastructure to provide video meetings, audio calls, screen sharing, in meeting chat, and session recording accessed from the site.
The implementation concentrates on core conferencing modules, including meeting management, webinar style presentations, recording and playback, and synchronous collaboration tools, consistent with Audio Video and Web Conferencing operational patterns. Operational scope emphasizes client facing teams and service delivery functions within Sterling's professional services organization, appropriate for a company of roughly 450 employees. Governance and process work centers on scheduling workflows, access control for public facing sessions, and publication of recorded sessions for web playback. Sterling Zoom Audio Video and Web Conferencing is positioned to support client engagement and virtual delivery of professional services.
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Audio Video and Web Conferencing | Collaboration |
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2021 | 2021 |
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Collaboration | Collaboration |
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2022 | 2022 |
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Sterling Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| DocuSign | Legacy | DocuSign eSignature | Digital Signing | Content Management | n/a | 2021 | 2021 |
In 2021, Sterling implemented DocuSign eSignature as a Digital Signing solution on its public website to enable web based execution of customer facing document workflows. The DocuSign eSignature deployment is used to capture electronic signatures directly on the site, embedding signature flows into online document delivery and acceptance processes to streamline web initiated signature capture.
DocuSign eSignature brings category aligned capabilities including envelope management, authentication options, audit trail and tamper evident document handling, which support the Digital Signing functional workflows for customer interactions. The implementation centers on web embedding of signature workflows and on preserving electronic auditability and document integrity via DocuSign eSignature, positioning the application to serve Sterlings online signature and document execution needs.
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Enterprise Content Management | Content Management |
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2020 | 2020 |
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Sterling CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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CRM | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2022 | 2022 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Tag Management | CRM |
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2019 | 2019 |
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Sterling ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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IT Service Management | ITSM |
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2020 | 2020 |
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Sterling IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Sterling CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2020 | 2020 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2020 | 2020 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2016 | 2016 |
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IT Decision Makers and Key Stakeholders at Sterling
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Sterling Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Sterling IT executives and key decision makers. This section highlights Sterling's latest recorded technology evaluations, including Creovai for Call Tracking and Recording, Customer Analytics on 2025-05-28. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Sterling digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2025-05-28 | Sterling | Evaluated | Creovai | Creovai | Call Tracking and Recording, Customer Analytics | CRM |
FAQ - APPS RUN THE WORLD Sterling Technographics
Sterling is a Professional Services organization based in United States,
with around 450 employees and annual revenues of $135.0 million.
Sterling operates a diverse technology stack with applications such as
Certinia Financial Management, Zoom and DocuSign eSignature,
covering areas like ERP Financial, Audio Video and Web Conferencing and Digital Signing.
Sterling has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Certinia, Zoom Video Communications and DocuSign.
Sterling recently adopted applications including
Slack Connect in 2022, MailerLite in 2022 and Cisco Webex Meetings in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Sterling’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Sterling’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Sterling technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.