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SUGAR Cosmetics India
Location
B-1004, Palatial Heights, Chandivali Farm Road, Andheri East,
Mumbai, 400072,
India
Website
https://www.sugarcosmetics.com/in/
Phone
91 1800-209-9933
Artw industry
Consumer Packaged Goods
Employee
Revenue

SUGAR Cosmetics India Technographics

SUGAR Cosmetics India Software Purchases and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by SUGAR Cosmetics India and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 300 SUGAR Cosmetics India employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that SUGAR Cosmetics India has purchased the following applications: MAssist DMS for Distribution ERP in 2021, Tawk.to for Chatbots and Conversational AI in 2016, Google Workspace (Formerly Google G-Suite) for Collaboration in 2015 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems SUGAR Cosmetics India is running and its propensity to invest more and deepen its relationship with MAssist , Tawk.to , Olark or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing SUGAR Cosmetics India revenues, which have grown to $61.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for SUGAR Cosmetics India intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

SUGAR Cosmetics India Data, Technology Stack, and Enterprise Applications
ERP Services and Operations
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
MAssist Legacy MAssist DMS Distribution ERP ERP Services and Operations n/a 2021 2021
In 2021, SUGAR Cosmetics India implemented MAssist DMS as its Distribution ERP to formalize retail and field operations and to support store and modern trade workflows and management information systems. The deployment focused on instrumenting point of sale replenishment, field sales orchestration, and promoter level attendance and reporting across the brand's India operations. MAssist DMS was configured to operate as a DMS and SFA layer, with functional modules aligned to distributor management, sales force automation for field sales teams, promoter attendance capture, order capture and processing, and MIS reporting. Configuration work cited by an operations professional indicates the implementation emphasized module-level setups for distributor routing, field sales workflows, promoter shift and attendance tracking, and consolidated MIS dashboards for operational visibility. The implementation was integrated among the company's ERP and platform integrations without named third party systems provided, with operations teams taking responsibility for configuration and ongoing governance. Operational coverage targeted store level and modern trade channels in India, and governance centered on operations-led configuration, field workflow orchestration, and MIS-driven reporting to support retail execution.
AI-Powered Application
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Tawk.to Legacy Tawk.to Chatbots and Conversational AI AI-Powered Application n/a 2016 2016
Chatbots and Conversational AI AI-Powered Application 2016 2016
Chatbots and Conversational AI AI-Powered Application 2022 2022
Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Google Legacy Google Workspace (Formerly Google G-Suite) Collaboration Collaboration n/a 2015 2015
Collaboration Collaboration 2022 2022
eCommerce
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
eCommerce eCommerce 2025 2025
eCommerce eCommerce 2018 2018
Product Review Management eCommerce 2017 2017
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Customer Engagement CRM 2018 2018
Customer Experience CRM 2024 2024
Customer Loyalty CRM 2017 2017
Customer Support CRM 2016 2016
Customer Support CRM 2017 2017
Data Management Platform CRM 2017 2017
Digital Advertising Platform CRM 2017 2017
Digital Advertising Platform CRM 2017 2017
Listing Management CRM 2024 2024
Marketing Analytics CRM 2016 2016
Marketing Analytics CRM 2017 2017
Marketing Analytics CRM 2006 2006
Marketing Analytics CRM 2025 2025
Marketing Automation CRM 2018 2018
Marketing Automation CRM 2016 2016
Marketing Automation CRM 2016 2016
Partner Relationship Management CRM 2017 2017
Tag Management CRM 2016 2016
ITSM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Performance Management ITSM 2016 2016
IT Service Management ITSM 2021 2021
PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Apps Development PaaS 2021 2021
Apps Development PaaS 2014 2014
Transactional Email PaaS 2023 2023
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2024 2024
Content Delivery Network IaaS 2015 2015
Content Delivery Network IaaS 2016 2016
Content Delivery Network IaaS 2017 2017
Content Delivery Network IaaS 2025 2025
Content Delivery Network IaaS 2024 2024
Content Delivery Network IaaS 2024 2024
Domain Name System (DNS) IaaS 2016 2016
CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Identity and Access Management (IAM) CyberSecurity 2023 2023
Secure Sockets Layer (SSL) CyberSecurity 2015 2015
Secure Sockets Layer (SSL) CyberSecurity 2016 2016
Secure Sockets Layer (SSL) CyberSecurity 2019 2019
Secure Sockets Layer (SSL) CyberSecurity 2021 2021
Web Application Firewalls (WAF) CyberSecurity 2024 2024
Web Application Firewalls (WAF), Phishing Protection CyberSecurity 2025 2025
IT Decision Makers and Key Stakeholders at SUGAR Cosmetics India
First Name Last Name Title Function Department Email Phone
No data found
Show All Contacts
Apps Being Evaluated by SUGAR Cosmetics India Executives
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD SUGAR Cosmetics India Technographics

SUGAR Cosmetics India is a Consumer Packaged Goods organization based in India, with around 300 employees and annual revenues of $61.0 million.

SUGAR Cosmetics India operates a diverse technology stack with applications such as MAssist DMS, Tawk.to and Google Workspace (Formerly Google G-Suite), covering areas like Distribution ERP, Chatbots and Conversational AI and Collaboration.

SUGAR Cosmetics India has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as MAssist, Tawk.to and Google.

SUGAR Cosmetics India recently adopted applications including Shopify in 2025, Snowplow Analytics in 2025 and Cloudflare CDN in 2025, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of SUGAR Cosmetics India’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates SUGAR Cosmetics India’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete SUGAR Cosmetics India technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.