Pembroke, K8A 5N1, ON,
Canada
Sugar Society Technographics
Sugar Society Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Sugar Society and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1 Sugar Society employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Sugar Society has purchased the following applications: Google Workspace (Formerly Google G-Suite) for Collaboration in 2017, Intuit Mailchimp for Marketing Automation in 2018, New Relic APM for Application Performance Management in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Sugar Society is running and its propensity to invest more and deepen its relationship with Google , Fresha , Intuit or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Sugar Society revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Sugar Society intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Sugar Society Tech Stack and Enterprise Applications
Sugar Society Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2017 | 2017 |
In 2017, Sugar Society provisioned Google Workspace (Formerly Google G-Suite) to support core Collaboration functions. The deployment is a cloud-hosted, single-seat SaaS configuration using Google Workspace for domain-managed Gmail, Google Drive file storage, Google Docs and Sheets content creation, and Google Calendar scheduling. The implementation aligns with small business operational patterns where the application provides unified email, document collaboration, and basic identity and domain management.
Google Workspace (Formerly Google G-Suite) is surfaced on Sugar Society’s public website, indicating use of Workspace assets for web‑hosted content and email contact flows tied to the corporate domain. Governance is implemented through the Google Admin console for account, domain, and basic security settings, with operational scope confined to the sole operator and the company’s Canadian web presence. The configuration reflects a lightweight Collaboration footprint focused on email, document collaboration, and calendar coordination rather than expanded enterprise integrations.
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Online Meeting Scheduling | Collaboration |
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2020 | 2020 |
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Sugar Society CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Mailchimp | Marketing Automation | CRM | n/a | 2018 | 2018 |
In 2018, Sugar Society implemented Intuit Mailchimp. The deployment targeted Marketing Automation to support email marketing and subscriber capture on Sugar Society's Canadian website, using Intuit Mailchimp as a cloud SaaS application embedded on site pages and checkout or contact flows.
Configuration emphasized audience management, embedded signup forms, campaign templates, and basic automation workflows consistent with small direct-to-consumer leisure and hospitality operations. Operational ownership and governance are consolidated with the single operator, handling campaign creation, list hygiene, consent capture, and subscriber segmentation within Intuit Mailchimp, with integrations limited to website embedding and client-side tracking that feed subscribers directly into Mailchimp audiences.
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Sugar Society ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| New Relic | Legacy | New Relic APM | Application Performance Management | ITSM | n/a | 2020 | 2020 |
In 2020 Sugar Society deployed New Relic APM as its Application Performance Management solution to monitor the public website hosted at sugarsociety.ca. The deployment centers on New Relic APM for application-level observability, aligning Sugar Society New Relic APM Application Performance Management with the company objective of tracking page load, transaction performance, and error rates for customer-facing web flows.
Implementation uses New Relic APM instrumentation across the site, combining server-side agent data and browser monitoring to capture request traces, slow transactions, and exception analytics, and surface that information in performance dashboards. Operational ownership is consolidated with the website operator given the single-person company structure, with lightweight alerting and dashboard governance configured to drive incident response and routine monitoring of the site experience.
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Sugar Society IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Sugar Society
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Sugar Society Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||