San Francisco, 94104, CA,
United States
SuRo Capital Technographics
SuRo Capital Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by SuRo Capital and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 20 SuRo Capital employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that SuRo Capital has purchased the following applications: Sage Intacct for ERP Financial in 2018, Adobe Marketing Cloud (ex Omniture) for Marketing Automation in 2020, Bluehost for Application Hosting and Computing Services in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems SuRo Capital is running and its propensity to invest more and deepen its relationship with Sage , Adobe Systems , Bluehost or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing SuRo Capital revenues, which have grown to $2.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for SuRo Capital intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
SuRo Capital Tech Stack and Enterprise Applications
SuRo Capital ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Sage | Legacy | Sage Intacct | ERP Financial | ERP | n/a | 2018 | 2018 |
|
SuRo Capital CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Marketing Cloud (ex Omniture) | Marketing Automation | CRM | n/a | 2020 | 2020 |
In 2020, SuRo Capital Corp. deployed Adobe Marketing Cloud (ex Omniture) to instrument its public website and centralize web-driven marketing activities. The Adobe Marketing Cloud (ex Omniture) implementation supports Marketing Automation use cases including website analytics, behavioral event tracking, audience segmentation, campaign orchestration, and reporting to inform marketing and investor relations workflows.
The deployment is implemented as a web tagging and cloud analytics architecture feeding Adobe Marketing Cloud modules for data capture, audience management, conversion tracking, and campaign attribution. Configuration emphasis is on event and conversion definitions, audience segmentation for targeted engagement, and reporting workflows that route insights to the firm’s small marketing function, aligning the company, Adobe Marketing Cloud (ex Omniture), Marketing Automation, and marketing operations.
|
SuRo Capital IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Bluehost | Legacy | Bluehost | Application Hosting and Computing Services | IaaS | n/a | 2020 | 2020 |
In 2020, SuRo Capital Corp. provisioned Bluehost as its Application Hosting and Computing Services to host and serve its public website. The Bluehost application is deployed on the corporate website and provides core web hosting and application delivery capabilities that are standard for Application Hosting and Computing Services, including web content delivery, DNS hosting, and TLS certificate management.
Deployment and operational overhead are managed through Bluehost's managed hosting model, which centralizes runtime, file storage, and site administration outside SuRo Capital Corp.'s internal environment. Governance and operational processes focus on website content updates, domain configuration, and control plane administration through the Bluehost dashboard, aligning hosting responsibilities with the small company operational footprint.
|
IT Decision Makers and Key Stakeholders at SuRo Capital
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| Chief Financial Officer | CXO | Finance | ||||
| Controller | Director | Finance | ||||
| Chairman, President and Chief Executive Officer | CXO | Operations |
Apps Being Evaluated by SuRo Capital Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2026-09-23 | SuRo Capital | Evaluated | SS&C Technologies | SS&C GIDS | Transfer Agency | Investment Management |