SV Werder Bremen GmbH & Co KG aA
Franz-Bohmert-Str. 1c,
Bremen, 28205,
Germany
Bremen, 28205,
Germany
49 421-43-45-90
Leisure and Hospitality
SV Werder Bremen GmbH & Co KG aA Technographics
SV Werder Bremen GmbH & Co KG aA Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by SV Werder Bremen GmbH & Co KG aA and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 400 SV Werder Bremen GmbH & Co KG aA employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that SV Werder Bremen GmbH & Co KG aA has purchased the following applications: In-House ATS for Applicant Tracking System in 2011, SAP Sports One Solution for Analytics and BI in 2017, Adobe Commerce (ex Magento) for eCommerce in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems SV Werder Bremen GmbH & Co KG aA is running and its propensity to invest more and deepen its relationship with In-House Applications , SAP , Adobe Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing SV Werder Bremen GmbH & Co KG aA revenues, which have grown to $143.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for SV Werder Bremen GmbH & Co KG aA intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
SV Werder Bremen GmbH & Co KG aA Tech Stack and Enterprise Applications
SV Werder Bremen GmbH & Co KG aA HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| In-House Applications | Legacy | In-House ATS | Applicant Tracking System | HCM | n/a | 2011 | 2011 |
In 2011, SV Werder Bremen GmbH & Co KG aA deployed an In-House ATS as its Applicant Tracking System. The In-House ATS is embedded on the club careers pages at werder.de and functions as the primary public-facing application intake channel for recruitment activity.
The In-House ATS implements core recruiting modules typical of an Applicant Tracking System, including job requisition publishing, web-based application submission, candidate profile management, status tracking, and interview scheduling. The application is configured to capture structured candidate data, manage candidate pipelines through defined hiring stages, and automate routine communications with applicants.
Deployment is operated in-house and delivered as a web-facing system integrated directly with the club website for seamless application capture. Operational coverage centers on the human resources function, supporting hiring across sporting, commercial, and administrative roles within the organization, with the careers site acting as the centralized entry point for external candidates.
Governance for the In-House ATS is implemented through role-based access for HR staff and hiring managers, standardized workflow stages for candidate progression, and an audit-oriented record of application activity to support review and compliance. The configuration emphasizes centralized candidate records and recruiter collaboration, with the club internal IT team responsible for ongoing maintenance and site integration.
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SV Werder Bremen GmbH & Co KG aA Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP Sports One Solution | Analytics and BI | Analytics and BI | n/a | 2017 | 2017 |
In 2017 SV Werder Bremen GmbH & Co KG aA deployed SAP Sports One Solution as a targeted Analytics and BI initiative to support digitalization in sports and to centralize stakeholder-driven data workflows. The deployment was positioned to consolidate match, training, and player data under a single analytics application, with SAP Sports One Solution named explicitly as the core platform for reporting and performance insight.
Configuration emphasis focused on analytics and reporting modules typical for the Analytics and BI category, including centralized athlete profiles, match and training dashboards, KPI reporting, scouting analytics, and schedule orchestration. The implementation narrative describes role-based dashboards and configurable reporting to serve coaches, performance analysts, medical staff, and scouting teams, reflecting category-aligned capabilities such as data consolidation, visualization, and operational reporting.
Operational scope targeted sporting functions across the first team and youth academy, extending to coaching, performance analysis, and medical departments, based on a qualitative stakeholder analysis that guided requirements and configuration priorities. Governance changes were introduced to formalize data ownership, access controls, and workflow handoffs between coaching, analysis, and administrative stakeholders, with stakeholder alignment used to prioritize module rollouts and dashboard delivery.
The qualitative stakeholder analysis served as the primary source for configuration decisions, informing which Analytics and BI capabilities of SAP Sports One Solution were instrumented first and how reporting workflows were operationalized across departments. The narrative centers on system architecture choices and governance adaptations rather than quantifiable outcomes, reflecting an implementation focused on enabling centralized sports analytics and stakeholder-driven process change.
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SV Werder Bremen GmbH & Co KG aA eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Commerce (ex Magento) | eCommerce | eCommerce | n/a | 2016 | 2016 |
In 2016, SV Werder Bremen GmbH & Co KG aA deployed Adobe Commerce (ex Magento) to power its public website werder.de. Adobe Commerce (ex Magento) serves as the club’s eCommerce platform and is the primary engine for online sales and fan-facing merchandise commerce.
The implementation leverages Adobe Commerce capabilities common to the eCommerce category, including product catalog management, storefront merchandising, content management for promotional pages, shopping cart and checkout flows, customer account management, and order capture. Configuration emphasis is on storefront presentation and merchandising rules to support seasonal offers and matchday merchandise, aligned with typical Adobe Commerce feature sets.
Operational ownership is centered on the digital commerce and marketing functions, with platform administration responsibilities for content lifecycle, product catalog updates, and promotional workflows. Platform governance focuses on release and content governance, merchandising rule management, and operational support for the consumer-facing storefront in Germany.
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SV Werder Bremen GmbH & Co KG aA CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Donor and Fundraising Management | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Partner Relationship Management | CRM |
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2020 | 2020 |
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SV Werder Bremen GmbH & Co KG aA PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2020 | 2020 |
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SV Werder Bremen GmbH & Co KG aA IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Content Delivery Network | IaaS |
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2017 | 2017 |
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IT Decision Makers and Key Stakeholders at SV Werder Bremen GmbH & Co KG aA
| First Name | Last Name | Title | Function | Department | Phone | |
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Apps Being Evaluated by SV Werder Bremen GmbH & Co KG aA Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from SV Werder Bremen GmbH & Co KG aA IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the SV Werder Bremen GmbH & Co KG aA digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD SV Werder Bremen GmbH & Co KG aA Technographics
SV Werder Bremen GmbH & Co KG aA is a Leisure and Hospitality organization based in Germany,
with around 400 employees and annual revenues of $143.0 million.
SV Werder Bremen GmbH & Co KG aA operates a diverse technology stack with applications such as
In-House ATS, SAP Sports One Solution and Adobe Commerce (ex Magento),
covering areas like Applicant Tracking System, Analytics and BI and eCommerce.
SV Werder Bremen GmbH & Co KG aA has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as In-House Applications, SAP and Adobe Systems.
SV Werder Bremen GmbH & Co KG aA recently adopted applications including
CleverReach in 2021, Awin Affiliate Marketing in 2020 and Pathwire MailJet in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of SV Werder Bremen GmbH & Co KG aA’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates SV Werder Bremen GmbH & Co KG aA’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete SV Werder Bremen GmbH & Co KG aA technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.