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Team Automotive Group Data, Technology Stack, and Enterprise Applications
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
VIN IQ Legacy VIN IQ Marketing Analytics CRM n/a 2024 2024
In 2024, Team Automotive Group began using VIN IQ to centralize campaign performance reporting across its multi location dealer group in North Carolina. VIN IQ is deployed as a Marketing Analytics application, with VIN IQ Reveal used for dealer group reporting and campaign ROI comparisons across locations. The deployment focused on the VIN IQ Reveal capabilities, configuring location hierarchies, consolidated dashboards, and channel level campaign ROI views to enable side by side comparisons of marketing programs across dealerships. Functional workflows emphasized campaign level attribution, spend allocation visibility, and comparative reporting to surface channel level performance differences and identify low ROI initiatives. Operational scope covered group marketing for the dealer group, enabling marketing and finance stakeholders to compare programmatic display performance against other channels. The analysis uncovered low ROI from programmatic display and enabled swift reallocation of spend to higher performing channels, driving changes in campaign budgeting processes and improving group marketing outcomes.
IT Decision Makers and Key Stakeholders at Team Automotive Group
First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Team Automotive Group Executives
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Team Automotive Group Technographics

Team Automotive Group is a Automotive organization based in United States, with around 170 employees and annual revenues of $71.0 million.

Team Automotive Group operates a diverse technology stack with applications such as VIN IQ, covering areas like Marketing Analytics.

Team Automotive Group has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as VIN IQ.

Team Automotive Group recently adopted applications including VIN IQ in 2024, highlighting its ongoing modernization strategy.

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Our research team continuously updates Team Automotive Group’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

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