AI Buyer Insights:

● Florida State University, an Oracle PeopleSoft HCM customer evaluated Workday HCM

● MECCA Australia, a Microsoft Dynamics NAV customer evaluated SAP S/4HANA

● Printpack, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Michelin, an e2open customer evaluated Oracle Transportation Management

● Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

● Coles Supermarkets, an Oracle Retek POS customer evaluated NCR Voyix Counterpoint

● Hendrick Automotive, an Oracle NetSuite Procurement customer evaluated Coupa Procurement

● Albertsons, a Procurant One customer evaluated Oracle Procurement Cloud

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

● Ahold Delhaize USA, an Oracle Retail Merchandising customer evaluated SAP Retail Management

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● Harvard University, an Oracle PeopleSoft HCM customer evaluated Oracle Cloud HCM

● Deutsche Rentenversicherung Bund, a SAP S/4 HANA HCM customer evaluated SAP SuccessFactors Employee Central

● Fluke Corporation, an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Zurich Insurance Group, a Guidewire ClaimCenter customer evaluated Duck Creek Claims

● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Marriott International, an Oracle PeopleSoft ERP customer evaluated Microsoft Dynamics 365 Business Central

● City of Fresno, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● BDO Unibank, a Finastra Misys Opics customer evaluated ION IT2 Treasury

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

● Department Of Homeland Security, an Oracle E-Business Suite customer evaluated SAP S/4HANA Cloud

● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

● Travelers, an Exterro Zapproved ZDiscovery customer evaluated LexisNexis CounselLink

● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

● Ivy Tech Community College, a RNL ScaleFunder customer evaluated Virtuous CRM

● Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● Sunflower Bank, a Fiserv Signature Bank customer evaluated FIS Horizon

● Indiana University, an Oracle PeopleSoft Global Payroll customer evaluated Workday Payroll

● Habib Bank, an Finastra Misys FusionBanking Equation customer evaluated FIS Core Banking

● Pacific Coast Producers, an Oracle JD Edwards EnterpriseOne customer evaluated SAP S/4HANA Cloud

● TJX Companies, an Oracle E-Business Suite customer evaluated Workday Financial

● Becker Industrie, a Microsoft Dynamics AX customer evaluated Microsoft Dynamics 365 F&O

● Hong Kong Polytechnic University (PolyU) , an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Adelphi University, an ADP Enterprise eTIME customer evaluated Workday Time and Attendance

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● Synovus Bank, a Q2 Digital Banking customer evaluated Apiture Digital Banking

● First Horizon Bank, an nCino Loan Origination customer evaluated FIS Commercial Loan Servicing

● Florida State University, an Oracle PeopleSoft HCM customer evaluated Workday HCM

● MECCA Australia, a Microsoft Dynamics NAV customer evaluated SAP S/4HANA

● Printpack, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Michelin, an e2open customer evaluated Oracle Transportation Management

● Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

● Coles Supermarkets, an Oracle Retek POS customer evaluated NCR Voyix Counterpoint

● Hendrick Automotive, an Oracle NetSuite Procurement customer evaluated Coupa Procurement

● Albertsons, a Procurant One customer evaluated Oracle Procurement Cloud

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

● Ahold Delhaize USA, an Oracle Retail Merchandising customer evaluated SAP Retail Management

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● Harvard University, an Oracle PeopleSoft HCM customer evaluated Oracle Cloud HCM

● Deutsche Rentenversicherung Bund, a SAP S/4 HANA HCM customer evaluated SAP SuccessFactors Employee Central

● Fluke Corporation, an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Zurich Insurance Group, a Guidewire ClaimCenter customer evaluated Duck Creek Claims

● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Marriott International, an Oracle PeopleSoft ERP customer evaluated Microsoft Dynamics 365 Business Central

● City of Fresno, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● BDO Unibank, a Finastra Misys Opics customer evaluated ION IT2 Treasury

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

● Department Of Homeland Security, an Oracle E-Business Suite customer evaluated SAP S/4HANA Cloud

● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

● Travelers, an Exterro Zapproved ZDiscovery customer evaluated LexisNexis CounselLink

● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

● Ivy Tech Community College, a RNL ScaleFunder customer evaluated Virtuous CRM

● Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● Sunflower Bank, a Fiserv Signature Bank customer evaluated FIS Horizon

● Indiana University, an Oracle PeopleSoft Global Payroll customer evaluated Workday Payroll

● Habib Bank, an Finastra Misys FusionBanking Equation customer evaluated FIS Core Banking

● Pacific Coast Producers, an Oracle JD Edwards EnterpriseOne customer evaluated SAP S/4HANA Cloud

● TJX Companies, an Oracle E-Business Suite customer evaluated Workday Financial

● Becker Industrie, a Microsoft Dynamics AX customer evaluated Microsoft Dynamics 365 F&O

● Hong Kong Polytechnic University (PolyU) , an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Adelphi University, an ADP Enterprise eTIME customer evaluated Workday Time and Attendance

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● Synovus Bank, a Q2 Digital Banking customer evaluated Apiture Digital Banking

● First Horizon Bank, an nCino Loan Origination customer evaluated FIS Commercial Loan Servicing

Tf1 Publicite Sasu
Location
1 Quai Du Point Du Jour,
Paris, n/a,
France
Website
https://www.tf1pub.fr/
Phone
33 1 41 41 32 51
Artw industry
Professional Services
Employee
Revenue

Tf1 Publicite Sasu Technographics

Tf1 Publicite Sasu Technographics, Software Purchases, AI and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Tf1 Publicite Sasu and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 374 Tf1 Publicite Sasu employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Tf1 Publicite Sasu has purchased the following applications: Sirdata Audience Insights for Analytics and BI in 2024, Sirdata Contextual Targeting for Data Management Platform in 2024, Microsoft Azure Cloud Services for Application Hosting and Computing Services in 2015 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Tf1 Publicite Sasu is running and its propensity to invest more and deepen its relationship with Sirdata , Microsoft , Proofpoint or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Tf1 Publicite Sasu revenues, which have grown to $70.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Tf1 Publicite Sasu intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

Tf1 Publicite Sasu Tech Stack and Enterprise Applications

Tf1 Publicite Sasu Analytics and BI
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Sirdata Legacy Sirdata Audience Insights Analytics and BI Analytics and BI n/a 2024 2024
In 2024, Tf1 Publicite Sasu deployed Sirdata Audience Insights to enrich TV segmentée and streaming campaign targeting for its advertising and marketing operations. Sirdata Audience Insights, categorized as Analytics and BI, was implemented as part of an extension of Tf1 Publicite Sasu's partnership with Sirdata announced October 2, 2024, to make advanced audience segments available to advertisers in France. The implementation focused on audience targeting and segment provisioning capabilities, supplying deterministic and intent based segments for TV segmentée and streaming activations. The deployment made more than 500 Sirdata segments available to advertisers, supporting ad operations and media planning workflows and feeding campaign addressability and targeting logic. Operational scope covered advertiser facing campaign activation and internal advertising and marketing functions within Tf1 Publicite Sasu, with configuration efforts centered on segment cataloging, audience profiling, and distribution of segment lists to activation channels. Governance emphasized controlled segment onboarding and taxonomy alignment with TV segmentée and streaming activation processes to ensure consistent targeting criteria and operational handoffs.
Tf1 Publicite Sasu CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Sirdata Legacy Sirdata Contextual Targeting Data Management Platform CRM n/a 2024 2024
In 2024, Tf1 Publicite Sasu extended its partnership with Sirdata to deploy Sirdata Contextual Targeting within its Data Management Platform capabilities. The extension announced October 2, 2024 in France enabled activation of 500+ Sirdata contextual and audience segments across TF1's streaming and TV segmentée inventory, supporting marketing and TV advertising workflows. Sirdata Contextual Targeting implementation emphasizes contextual classification and audience segment activation modules, including segment management, contextual taxonomy application, and real-time activation consistent with Data Management Platform patterns. The configuration centralizes segment provisioning for campaign planning and audience activation, making Sirdata segments addressable within TF1 Pub campaign orchestration. Operational coverage focused on TF1's streaming platforms and TV segmentée inventory, where Sirdata Contextual Targeting was made available to ad operations and advertiser activation processes. The partnership extension is positioned to increase reach and on-target coverage for advertisers while operating under TF1 Pub’s existing inventory governance and audience access procedures.
Tf1 Publicite Sasu IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Microsoft Azure Cloud Services Application Hosting and Computing Services IaaS n/a 2015 2015
In 2015, Tf1 Publicite Sasu implemented Microsoft Azure Cloud Services to host and operate its public website, aligning the deployment with the Application Hosting and Computing Services category. The engagement centers on Microsoft Azure Cloud Services as the primary application layer for website hosting, delivering compute and platform capabilities to support web traffic and digital content delivery. The implementation emphasizes web hosting and runtime platform functions, including cloud compute for application instances, object storage for media assets, and content delivery oriented configuration for public site performance. Configuration work focused on provisioning platform services for the website, SSL termination and traffic routing, and infrastructure automation patterns consistent with hosted application operations. Operationally the deployment is bounded to the corporate website and is managed through the company IT and digital teams, with governance oriented around web operations, content deployment workflows, and application availability monitoring. Tf1 Publicite Sasu Microsoft Azure Cloud Services Application Hosting and Computing Services website hosting and content delivery describes the relationship between the company, the application, the Apps Category, and the primary business function supported.
Tf1 Publicite Sasu CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Secure Email Gateways (SEGs) CyberSecurity 2020 2020

IT Decision Makers and Key Stakeholders at Tf1 Publicite Sasu

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Tf1 Publicite Sasu Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Tf1 Publicite Sasu IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Tf1 Publicite Sasu digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Tf1 Publicite Sasu Technographics
Tf1 Publicite Sasu is a Professional Services organization based in France, with around 374 employees and annual revenues of $70.0 million.
Tf1 Publicite Sasu operates a diverse technology stack with applications such as Sirdata Audience Insights, Sirdata Contextual Targeting and Microsoft Azure Cloud Services, covering areas like Analytics and BI, Data Management Platform and Application Hosting and Computing Services.
Tf1 Publicite Sasu has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Sirdata and Microsoft.
Tf1 Publicite Sasu recently adopted applications including Sirdata Audience Insights in 2024, Sirdata Contextual Targeting in 2024 and Proofpoint Email Security and Protection in 2020, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Tf1 Publicite Sasu’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Tf1 Publicite Sasu’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Tf1 Publicite Sasu technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.