The Wish Group
67 Mowat Ave, Suite 411,
Toronto, M6K 3E3, ON,
Canada
Toronto, M6K 3E3, ON,
Canada
1 AÂ 416-640-9765
Professional Services
The Wish Group Technographics
The Wish Group Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by The Wish Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 100 The Wish Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that The Wish Group has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2006, Microsoft 365 for Collaboration in 2016, SMTP2GO for Transactional Email in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems The Wish Group is running and its propensity to invest more and deepen its relationship with Oracle , Microsoft , SMTP2GO or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing The Wish Group revenues, which have grown to $25.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for The Wish Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
The Wish Group Tech Stack and Enterprise Applications
The Wish Group ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2006 | 2006 |
In 2006, The Wish Group implemented Oracle NetSuite ERP. The implementation was focused on core ERP Financial capabilities to consolidate accounting and finance workflows for the Canadian professional services firm. The Wish Group Oracle NetSuite ERP served as the primary system for finance and accounting business functions.
Configuration centered on Oracle NetSuite ERP modules typical for ERP Financial deployments, including general ledger, accounts payable, accounts receivable, billing, and financial reporting. The deployment used a cloud based SaaS architecture consistent with Oracle NetSuite ERP, with configuration workstreams emphasizing a unified chart of accounts, period close controls, and role based access to support professional services billing models. Automation of invoice to cash and procure to pay workflows was implemented in line with category standard practices.
Operational coverage included the finance, accounting, and procurement teams across The Wish Group Canadian operations. Governance measures centered on standardized financial processes, centralized master data management, and periodic close workflows to align operational procedures and financial reporting. The implementation narrative positions The Wish Group Oracle NetSuite ERP ERP Financial as the institutional financial system for the company.
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The Wish Group Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2016 | 2016 |
In 2016, The Wish Group implemented Microsoft 365 as its Collaboration platform to centralize internal communication, document management, and project coordination across its professional services organization. Microsoft 365 is referenced on the company website as the adopted cloud productivity suite supporting these functions.
The deployment used a tenant based, cloud first SaaS architecture with Microsoft 365 providing Exchange Online email, SharePoint Online intranet and content management, OneDrive for Business file synchronization, Microsoft Teams for chat and meetings, and Office productivity applications. Configuration emphasized role based access controls and centralized account provisioning, reflecting standard collaboration governance and identity management patterns typical of Microsoft 365 implementations.
Operational scope covered internal departments that support client engagements and back office functions for the 100 person firm, with Microsoft 365 supporting business functions including collaboration, knowledge management, and client project communication. Administration and governance were conducted through the Microsoft 365 administration surfaces, applying policy controls for content sharing and access. The source does not state any external system integrations or implementation partners.
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The Wish Group PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SMTP2GO | Legacy | SMTP2GO | Transactional Email | PaaS | n/a | 2018 | 2018 |
In 2018 The Wish Group implemented SMTP2GO to manage transactional email traffic originating from its website. The Wish Group is a Canada based professional services firm with approximately 100 employees and uses SMTP2GO as its Transactional Email solution to centralize site driven messaging and operational notifications. SMTP2GO is configured as the website SMTP relay, routing contact form submissions and system notifications through the SMTP2GO service to ensure consistent outbound delivery from the site.
Configuration work emphasized SMTP relay settings, authenticated sending using standard email authentication protocols such as SPF and DKIM, and delivery monitoring with bounce handling to retain operational visibility. Operational scope focused on the website and the business functions that rely on reliable message delivery, notably customer service and client communications, with internal IT responsible for configuration and ongoing monitoring. The deployment uses SMTP2GO delivery reporting and monitoring capabilities to instrument transactional email delivery and maintain operational oversight.
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The Wish Group IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at The Wish Group
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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Chairman & CEO | CXO | Finance | |
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President & COO | CXO | Finance | |
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Payroll Manager | Manager | Finance | |
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Apps Being Evaluated by The Wish Group Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from The Wish Group IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the The Wish Group digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD The Wish Group Technographics
The Wish Group is a Professional Services organization based in Canada,
with around 100 employees and annual revenues of $25.0 million.
The Wish Group operates a diverse technology stack with applications such as
Oracle NetSuite ERP, Microsoft 365 and SMTP2GO,
covering areas like ERP Financial, Collaboration and Transactional Email.
The Wish Group has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, Microsoft and SMTP2GO.
The Wish Group recently adopted applications including
Google Cloud Platform (GCP) in 2021, SMTP2GO in 2018 and Microsoft 365 in 2016,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of The Wish Group’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates The Wish Group’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete The Wish Group technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.