Topas Technographics
Topas Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Topas and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 35 Topas employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Topas has purchased the following applications: Microsoft 365 for Collaboration in 2018, Hotjar for Customer Experience in 2023, Microsoft Azure Cloud Services for Application Hosting and Computing Services in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Topas is running and its propensity to invest more and deepen its relationship with Microsoft , Contentsquare , Intuit or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Topas revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Topas intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Topas Tech Stack and Enterprise Applications
Topas Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2018 | 2018 |
In 2018 Topas implemented Microsoft 365 to address Collaboration needs for its Denmark based professional services firm of 35 employees. The deployment was provisioned as a single Microsoft 365 tenant and is referenced as being used on the company public website, indicating customer facing or discovery assets surface Microsoft 365 signals.
The implementation centered on Microsoft 365 capabilities commonly used in the Collaboration category, including Exchange Online for email, Microsoft Teams for chat and meetings, SharePoint and OneDrive for document storage and versioning, and Office desktop and web applications for productivity. Identity and access were aligned with Microsoft 365 tooling, using Azure Active Directory based provisioning and tenant level administration to manage user licensing and authentication.
Operational coverage included company wide rollout across internal teams, with administrative controls applied at the tenant level for mailbox configuration, document sharing policies, and Teams governance. Business functions touched by the Microsoft 365 deployment included client delivery teams, internal communications, and administrative operations, with IT processes established for user onboarding, license assignment, and ongoing tenant management.
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Topas CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2023 | 2023 |
In 2023, Topas implemented Hotjar on its public website to enhance Customer Experience analytics. Topas deployed Hotjar as a browser-side instrumentation layer to capture qualitative behavioral data and on-page feedback, aligning Hotjar with marketing and product decision workflows.
The implementation configured Hotjar functional capabilities including session recordings, click and movement heatmaps, conversion funnel analysis, and on-page surveys and feedback widgets. Configuration emphasized page-level instrumentation using the Hotjar JavaScript snippet and standard consent-aware controls to govern data capture and session sampling.
Operational coverage focused on the corporate website, instrumenting marketing and informational pages to surface user behavior insights for content optimization and user journey analysis. Governance measures included role-based access to recordings and use of Hotjar masking or redaction controls for sensitive input fields, supporting privacy-aware review of qualitative data.
Hotjar dashboards and recording exports were provisioned for the marketing and product teams to review qualitative signals alongside quantitative metrics, establishing Hotjar as a Customer Experience tool within Topas application stack. The narrative links Topas, Hotjar, Customer Experience and the business functions of marketing and product management in a single implementation statement.
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Marketing Automation | CRM |
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2017 | 2017 |
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Tag Management | CRM |
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2020 | 2020 |
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Topas IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Azure Cloud Services | Application Hosting and Computing Services | IaaS | n/a | 2018 | 2018 |
In 2018 Topas implemented Microsoft Azure Cloud Services to host and run its public website, adopting Microsoft Azure Cloud Services as the primary Application Hosting and Computing Services platform for its digital presence. The implementation centralizes web application hosting, static and dynamic content delivery, SSL termination and public DNS for the www.topas.dk domain, supporting marketing and client engagement functions for the Denmark based professional services firm with 35 employees.
Configuration aligns with capabilities typical of the Application Hosting and Computing Services category, including platform as a service app hosting or virtual machines for compute, object storage for media and site assets, content delivery to improve page performance, and monitoring and logging to manage availability. Operational ownership is positioned within the companys internal digital or IT team given the small organizational size, covering website operations, release management workflows and cloud governance practices such as access control and resource tagging to maintain operational control and cost visibility.
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IT Decision Makers and Key Stakeholders at Topas
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Topas Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Topas IT executives and key decision makers. This section highlights Topas's latest recorded technology evaluations, including Kaptio Travel for Travel Management on 2026-05-11. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Topas digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2026-05-11 | Topas | Evaluated | Kaptio | Kaptio Travel | Travel Management | ERP Services and Operations |
FAQ - APPS RUN THE WORLD Topas Technographics
Topas is a Professional Services organization based in Denmark,
with around 35 employees and annual revenues of $5.0 million.
Topas operates a diverse technology stack with applications such as
Microsoft 365, Hotjar and Microsoft Azure Cloud Services,
covering areas like Collaboration, Customer Experience and Application Hosting and Computing Services.
Topas has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Microsoft and Contentsquare.
Topas recently adopted applications including
Hotjar in 2023, Tealium IQ Tag Management in 2020 and Microsoft 365 in 2018,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Topas’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Topas’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Topas technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.