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Tratum Technologies Data, Technology Stack, and Enterprise Applications
AI-Powered Application
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Collect.chat Legacy Collect.chat Chatbots and Conversational AI AI-Powered Application n/a 2020 2020
In 2020, Tratum Technologies implemented Collect.chat on its public website as a hosted conversational interface. The deployment of Collect.chat provides a primary web-based touchpoint for visitor engagement and self-service qualification within the company site. The Collect.chat implementation leverages standard Chatbots and Conversational AI capabilities, including an embedded web chat widget, conversational forms and conditional branching to guide visitors through qualification paths. Configuration work focused on script embedding, responsive behavior for desktop and mobile visitors and templated conversational flows aligned to services and contact intents. Operational scope is primarily the company website and digital demand channels, with functional impact centered on marketing led lead capture and initial sales qualification. Captured responses are routed into Tratum Technologies internal lead handling workflows and inboxes, enabling handoff to sales and account teams without named third party CRM references. Governance and maintenance are managed by the internal digital marketing team, who control conversational content, trigger rules and periodic updates to question flows. Rollout was limited to production site deployment and incremental flow tuning, with ongoing monitoring of conversation logs to refine user prompts.
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Intuit Legacy Intuit Mailchimp Marketing Automation CRM n/a 2017 2017
In 2017, Tratum Technologies implemented Intuit Mailchimp as its Marketing Automation solution. The deployment places Intuit Mailchimp on Tratum Technologies' website to support email marketing, newsletter distribution, and web-based lead capture workflows. The initiative targeted marketing and demand generation functions within the professional services firm. Intuit Mailchimp is configured for core Marketing Automation capabilities including audience segmentation, template-based campaign management, automated email workflows, and embedded signup forms on the corporate site. The implementation emphasizes list management, subscription preference handling, and campaign scheduling to maintain consistent client communications and nurture sequences. Operational ownership is centralized with the marketing team, which manages account configuration, template libraries, and campaign approvals while client-facing teams consume campaign outputs for outreach. Tracking and web form instrumentation are used to capture leads directly from the website into Intuit Mailchimp, enabling downstream segmentation and targeted communications across Tratum Technologies' United States operations.
Marketing Automation CRM 2018 2018
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Rackspace Technology Legacy Rackspace Cloud Application Hosting and Computing Services IaaS n/a 2013 2013
In 2013, Tratum Technologies began using Rackspace Cloud to host its public-facing website. The company uses Rackspace Cloud as its Application Hosting and Computing Services platform to provision public-facing compute, persistent storage, and managed hosting capabilities for the website. The implementation centers on web server hosting, application runtime environments, and cloud-based asset delivery to support marketing and client engagement functions. Operational governance is routed through Tratum Technologies' IT and web operations teams, centralizing provisioning, monitoring, and patching workflows via the Rackspace Cloud control plane. Functional workflows implemented include instance provisioning, backup routines, monitoring and alerting, and role-based access for web content updates. The deployment focuses on the public website and embeds Rackspace Cloud operational practices into Tratum Technologies' web operations and marketing delivery processes.
Content Delivery Network IaaS 2021 2021
Digital Workspace IaaS 2021 2021
IT Decision Makers and Key Stakeholders at Tratum Technologies
First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Tratum Technologies Executives
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Tratum Technologies Technographics

Tratum Technologies is a Professional Services organization based in United States, with around 300 employees and annual revenues of $70.0 million.

Tratum Technologies operates a diverse technology stack with applications such as Collect.chat, Intuit Mailchimp and Rackspace Cloud, covering areas like Chatbots and Conversational AI, Marketing Automation and Application Hosting and Computing Services.

Tratum Technologies has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Collect.chat, Intuit and Rackspace Technology.

Tratum Technologies recently adopted applications including Akamai CDN in 2021, Citrix NetScaler in 2021 and Collect.chat in 2020, highlighting its ongoing modernization strategy.

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Our research team continuously updates Tratum Technologies’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

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