Ortigosa, 2425-784,
Portugal
Tubofuro Technographics
Tubofuro Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Tubofuro and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 70 Tubofuro employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Tubofuro has purchased the following applications: WooCommerce for eCommerce in 2020, Google Tag Manager for Tag Management in 2018, PTisp Hosting for Application Hosting and Computing Services in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Tubofuro is running and its propensity to invest more and deepen its relationship with Automattic , Google , PTisp or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Tubofuro revenues, which have grown to $8.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Tubofuro intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Tubofuro Tech Stack and Enterprise Applications
Tubofuro eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Automattic | Legacy | WooCommerce | eCommerce | eCommerce | n/a | 2020 | 2020 |
In 2020 Tubofuro deployed WooCommerce 3.9 on its public website, leveraging Automattic as the vendor for the storefront platform to establish an eCommerce capability. The implementation places WooCommerce at the center of online product presentation and transaction processing for the company website.
The deployment of WooCommerce 3.9 focuses on standard eCommerce functional modules including product catalog and SKU management, storefront product pages and pricing configuration, shopping cart and checkout workflows, order management and fulfillment queues, inventory controls and tax and shipping configuration. Administration is handled through the WordPress backend, with site theming and WooCommerce configuration used to align product merchandising and promotional controls with commercial requirements.
Architecturally the application is provisioned on Tubofuro’s public website and operates as the primary online sales channel for the company. Operational scope targets web sales and order capture workflows that feed into the organization’s commercial and operations teams, with WooCommerce serving as the transaction and order orchestration layer.
Governance and operational processes are centered on WordPress based administration for product and content updates, combined with ecommerce order handling workflows for fulfillment and customer service. The implementation emphasizes platform configuration and catalog governance rather than bespoke integration work, keeping operational ownership within marketing, sales and operations functions.
|
Tubofuro CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Tag Manager | Tag Management | CRM | n/a | 2018 | 2018 |
In 2018, Tubofuro implemented Google Tag Manager on their website. The deployment embeds a Google Tag Manager container across the corporate site and is categorized under Tag Management, centralizing client side tag orchestration for Tubofuro's online presence.
Configuration focused on templates, triggers, and a structured dataLayer to capture page views and event signals, leveraging standard Tag Management capabilities for tag firing and versioned publishes. Operational ownership is positioned with marketing and digital analytics functions, employing container versioning and publish controls to manage change and reduce engineering touch. The Google Tag Manager implementation standardizes event tracking and measurement instrumentation across pages, creating a consistent feed for downstream analytics and marketing platforms.
|
Tubofuro IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| PTisp | Legacy | PTisp Hosting | Application Hosting and Computing Services | IaaS | n/a | 2020 | 2020 |
In 2020, Tubofuro implemented PTisp Hosting to provision and operate its public website infrastructure. Tubofuro leveraged PTisp Hosting as an Application Hosting and Computing Services solution to support its corporate web presence and product information, with the deployment surface visible on the company website.
The implementation centers on standard hosting capabilities provisioned by PTisp Hosting, including HTTP/HTTPS service provisioning, DNS management, SSL certificate provisioning, file transfer and site administration through a control panel, and routine backups and monitoring typical for Application Hosting and Computing Services. Operational ownership appears to reside with Tubofuro site administrators and internal IT staff, who manage domain configuration and content delivery for the Portugal-based oil, gas and chemicals company, while the hosting instance is directly integrated with the tubofuro.pt website front end.
|
IT Decision Makers and Key Stakeholders at Tubofuro
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Tubofuro Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||