New York, 10004-1580, NY,
United States
Underscore Marketing Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Underscore Marketing and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 25 Underscore Marketing employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Underscore Marketing has purchased the following applications: PulsePoint Analytics for Analytics and BI in 2023, Google Cloud Platform (GCP) for Application Hosting and Computing Services in 2021, Sentry for Application Performance Management in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Underscore Marketing is running and its propensity to invest more and deepen its relationship with Internet Brands , Google , Amazon Web Services (AWS) or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Underscore Marketing revenues, which have grown to $3.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Underscore Marketing intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Analytics and BI
Vendor |
Old Product |
New Product |
Category |
Market |
VAR/SI |
When |
Live |
|---|---|---|---|---|---|---|---|
| Internet Brands | Legacy | PulsePoint Analytics | Analytics and BI | Analytics and BI | n/a | 2023 | 2023 |
IaaS
Vendor |
Old Product |
New Product |
Category |
Market |
VAR/SI |
When |
Live |
|---|---|---|---|---|---|---|---|
| Legacy | Google Cloud Platform (GCP) | Application Hosting and Computing Services | IaaS | n/a | 2021 | 2021 | |
|
|
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Application Hosting and Computing Services | IaaS |
|
2022 | 2022 |
|
|
|
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Application Hosting and Computing Services | IaaS |
|
2021 | 2021 |
|
|
|
|
Content Delivery Network | IaaS |
|
2022 | 2022 |
ITSM
Vendor |
Old Product |
New Product |
Category |
Market |
VAR/SI |
When |
Live |
|---|---|---|---|---|---|---|---|
| Functional Software | Legacy | Sentry | Application Performance Management | ITSM | n/a | 2020 | 2020 |
AI-Powered Application
Vendor |
Old Product |
New Product |
Category |
Market |
VAR/SI |
When |
Live |
|---|---|---|---|---|---|---|---|
|
|
|
|
Chatbots and Conversational AI | AI-Powered Application |
|
2023 | 2023 |
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Chatbots and Conversational AI | AI-Powered Application |
|
2023 | 2023 |
Collaboration
Vendor |
Old Product |
New Product |
Category |
Market |
VAR/SI |
When |
Live |
|---|---|---|---|---|---|---|---|
|
|
|
|
Collaboration | Collaboration |
|
2016 | 2016 |
|
|
|
|
Collaboration | Collaboration |
|
2022 | 2022 |
|
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Collaboration | Collaboration |
|
2023 | 2023 |
|
|
|
|
Online Meeting Scheduling | Collaboration |
|
2022 | 2022 |
CRM
Vendor |
Old Product |
New Product |
Category |
Market |
VAR/SI |
When |
Live |
|---|---|---|---|---|---|---|---|
|
|
|
|
Customer Experience | CRM |
|
2021 | 2021 |
|
|
|
|
Marketing Automation | CRM |
|
2022 | 2022 |
|
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Marketing Automation | CRM |
|
2015 | 2015 |
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Tag Management | CRM |
|
2014 | 2014 |
CyberSecurity
Vendor |
Old Product |
New Product |
Category |
Market |
VAR/SI |
When |
Live |
|---|---|---|---|---|---|---|---|
|
|
|
|
Identity and Access Management (IAM) | CyberSecurity |
|
2023 | 2023 |
HCM
Vendor |
Old Product |
New Product |
Category |
Market |
VAR/SI |
When |
Live |
|---|---|---|---|---|---|---|---|
|
|
|
|
Recruiting, Applicant Tracking System | HCM |
|
2019 | 2019 |
Content Management
Vendor |
Old Product |
New Product |
Category |
Market |
VAR/SI |
When |
Live |
|---|---|---|---|---|---|---|---|
|
|
|
|
Web Content Management | Content Management |
|
2020 | 2020 |
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||