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Unilever Argentina
Location
Alf. H. Bouchard 4191,
Munro, B1605BNA,
Argentina
Website
https://www.unilever.com.ar/
Phone
54 11 4509-2555
Artw industry
Consumer Packaged Goods
Employee
Revenue

Unilever Argentina Technographics

Unilever Argentina Software Purchases and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Unilever Argentina and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 3500 Unilever Argentina employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Unilever Argentina has purchased the following applications: Kepion Revenue Planning for Revenue Cycle Management in 2020, Kepion Demand Planning and Forecasting for Demand Forecasting and Planning in 2021, Oracle Advertising (ex Oracle Data Cloud) for Customer Experience in 2015 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Unilever Argentina is running and its propensity to invest more and deepen its relationship with Kepion , Oracle , Resonate or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Unilever Argentina revenues, which have grown to $450.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Unilever Argentina intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

Unilever Argentina Data, Technology Stack, and Enterprise Applications
ERP Services and Operations
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Kepion Legacy Kepion Revenue Planning Revenue Cycle Management ERP Services and Operations n/a 2020 2021
In 2020 Unilever Argentina implemented Kepion Revenue Planning, a Revenue Cycle Management application deployed to extend consumer goods planning across demand, production and financial dimensions. The deployment was delivered by Kepion in partnership with River Logic and targeted planning needs for Argentina with applicability across Latin America. Kepion Revenue Planning was configured to deliver demand planning, production planning and prescriptive analytics capabilities, using scenario modeling and constraint aware forecasting to surface production bottlenecks. Functional modules emphasized demand and supply balancing, constraint optimization and prescriptive scenario evaluation, aligning forecast volumes with revenue planning assumptions and operating plans. Operational coverage included supply chain, manufacturing planning and finance stakeholders at Unilever Argentina, enabling cross functional scenario reviews and decision governance. The implementation identified potential cost savings by exposing production constraints through prescriptive analytics, and governance centered on centralized planning ownership with scenario based approvals to align demand, supply and revenue assumptions.
SCM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Kepion Legacy Kepion Demand Planning and Forecasting Demand Forecasting and Planning SCM River Logic 2021 2022
In 2021, Unilever Argentina implemented Kepion Demand Planning and Forecasting across its Argentina business unit. The Kepion Demand Planning and Forecasting deployment was delivered in partnership with River Logic and classified under Demand Forecasting and Planning, targeting tighter alignment between demand signals and production planning for the consumer goods operation. The implementation used SKU-level forecasting and production planning modules, supplemented by prescriptive analytics and scenario modeling capabilities. Kepion Demand Planning and Forecasting was configured to support scenario-driven cost insights and to surface production constraint impacts at the SKU and line level, reflecting the vendor page description of module usage. Operationally the project integrated planning workflows with the companys supply chain and finance systems to provide unified demand and production visibility for the Argentina business unit. The deployment structure centered on a dedicated planning instance for Argentina with data feeds and scenario models that informed both supply chain planning and financial planning cycles, enabling cross-functional scenario analysis. Governance and process changes emphasized coordinated scenario-driven planning between supply chain and finance, with River Logic contributing prescriptive analytics and modeling expertise during rollout. The implementation delivered improved demand and production visibility and produced scenario-driven cost insights, including identification of potential cost-savings from production constraints in the region.
S&OP SCM 2023 2023
Supply Chain Management SCM 2024 2024
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Oracle Legacy Oracle Advertising (ex Oracle Data Cloud) Customer Experience CRM n/a 2015 2015
Data Management Platform CRM 2015 2015
Data Management Platform CRM 2015 2015
Data Management Platform CRM 2015 2015
Digital Advertising Platform CRM 2015 2015
Digital Advertising Platform CRM 2015 2015
Digital Advertising Platform CRM 2015 2015
Digital Advertising Platform CRM 2015 2015
Listing Management CRM 2015 2015
SPM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Sales Performance Management SPM 2018 2018
IT Decision Makers and Key Stakeholders at Unilever Argentina
First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Unilever Argentina Executives
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Unilever Argentina Technographics

Unilever Argentina is a Consumer Packaged Goods organization based in Argentina, with around 3500 employees and annual revenues of $450.0 million.

Unilever Argentina operates a diverse technology stack with applications such as Kepion Revenue Planning, Kepion Demand Planning and Forecasting and Oracle Advertising (ex Oracle Data Cloud), covering areas like Revenue Cycle Management, Demand Forecasting and Planning and Customer Experience.

Unilever Argentina has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Kepion and Oracle.

Unilever Argentina recently adopted applications including Kepion Supply Planning in 2024, Kepion Sales and Operations Planning in 2023 and Kepion Demand Planning and Forecasting in 2021, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Unilever Argentina’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Unilever Argentina’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Unilever Argentina technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.