Vineyard Vines
181 Harbor Drive,
Stamford, 6902, CT,
United States
Stamford, 6902, CT,
United States
1 800-892-4982
Consumer Packaged Goods
Vineyard Vines Technographics
Vineyard Vines Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Vineyard Vines and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2600 Vineyard Vines employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Vineyard Vines has purchased the following applications: Amazon Pay for Payment Processing in 2018, UKG Pro HCM (ex UltiPro HCM) for Core HR in 2015, LivePerson Conversational Cloud for Chatbots and Conversational AI in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Vineyard Vines is running and its propensity to invest more and deepen its relationship with Amazon Web Services (AWS) , PayPal , Block (ex Square, Inc) or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Vineyard Vines revenues, which have grown to $308.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Vineyard Vines intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Vineyard Vines Tech Stack and Enterprise Applications
Vineyard Vines ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Amazon Web Services (AWS) | Legacy | Amazon Pay | Payment Processing | ERP Financial Management | n/a | 2018 | 2018 |
In 2018, Vineyard Vines implemented Amazon Pay to handle online checkout Payment Processing on its consumer-facing e-commerce site. The Amazon Pay integration is embedded into vineyardvines.com checkout workflows and provides the Amazon Pay payment widget and digital wallet flows to support card authorization and customer authentication. This deployment places Amazon Pay at the front end of the payment funnel to capture buyer consent and payment tokens during order capture.
The implementation focuses on Payment Processing functional capabilities such as tokenization, payment authorization, payer authentication and the typical fraud screening services associated with digital wallet payments. Amazon Pay is configured to operate within the retailer's web storefront checkout path and to hand off tokenized payment credentials to the store order management and fulfillment functions. Governance centers on checkout configuration, payment method management and operational controls for e-commerce payments.
|
|
|
|
|
Payment Processing | ERP Financial Management |
|
2021 | 2021 |
|
|
|
|
|
Payment Processing | ERP Financial Management |
|
2020 | 2020 |
|
|
|
|
|
Payment Processing | ERP Financial Management |
|
2021 | 2021 |
|
Vineyard Vines HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| UKG | Legacy | UKG Pro HCM (ex UltiPro HCM) | Core HR | HCM | n/a | 2015 | 2015 |
In 2015, Vineyard Vines implemented UKG Pro HCM (ex UltiPro HCM) as its Core HR platform. The deployment centralized employee master data and HR operations across corporate and retail store teams for the consumer packaged goods company.
The UKG Pro HCM implementation covered core HR modules such as employee records, payroll processing, time and attendance, scheduling, manager and employee self-service, and HR compliance workflows, configured to support retail shift patterns and store-level workforce management. Configuration emphasized role based access for store managers and corporate HR administrators, and standard HCM workflows for onboarding, offboarding, and payroll runs were established.
Operationally the system was accessible to store teams, with staff documented as proficient on all store technology including iPad and iPod electronic checkout devices, OBOO systems, and UKG Pro HCM for HR tasks. The architecture reflected a centralized Core HR platform with cloud hosted SaaS characteristics and mobile enabled access for retail staff, and governance combined centralized HR administration with store level manager workflows and targeted training for operational proficiency.
|
|
|
|
|
Recruiting, Applicant Tracking System | HCM |
|
2015 | 2015 |
|
Vineyard Vines AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| LivePerson | Legacy | LivePerson Conversational Cloud | Chatbots and Conversational AI | AI-Powered Application | n/a | 2017 | 2017 |
In 2017, Vineyard Vines implemented LivePerson Conversational Cloud on its website to provide automated customer engagement and conversational support. The LivePerson Conversational Cloud serves as their Chatbots and Conversational AI layer for web-based customer interactions and self-service workflows, positioned on the company website front-end to align conversational touchpoints with online commerce and customer service channels.
The implementation configured conversational bot flows, intent detection, scripted and dynamic response orchestration, proactive messaging, agent assist capabilities, and human escalation routing consistent with Chatbots and Conversational AI functional patterns. LivePerson Conversational Cloud was configured to manage session routing and transfer to live agents, and to capture conversation metadata for monitoring and optimization, with conversation design, message templates, and rules-based escalation supporting e-commerce inquiries and order support.
Operational coverage focused on customer service and online commerce teams in the United States, with governance centered on conversation design standards, operating procedures for agent handoff, and monitoring via conversation analytics. The solution integrated with the website front-end and was instrumented to surface conversational transcripts and session metrics into internal review workflows for continuous tuning, emphasizing inbound web engagement, scripted automation, and agent enablement.
|
Vineyard Vines Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Collaboration | Collaboration |
|
2014 | 2014 |
|
Vineyard Vines Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application, Web and Enterprise Search | Content Management |
|
2021 | 2021 |
|
Vineyard Vines eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
eCommerce Fraud Protection | eCommerce |
|
2020 | 2020 |
|
|
|
|
|
eCommerce | eCommerce |
|
2017 | 2017 |
|
|
|
|
|
eCommerce | eCommerce |
|
2012 | 2012 |
|
|
|
|
|
eCommerce | eCommerce |
|
2012 | 2012 |
|
|
|
|
|
Personalization and Product Recommendations | eCommerce |
|
2014 | 2014 |
|
|
|
|
|
Personalization and Product Recommendations | eCommerce |
|
2017 | 2017 |
|
|
|
|
|
Personalization and Product Recommendations | eCommerce |
|
2020 | 2020 |
|
|
|
|
|
Product Review Management | eCommerce |
|
2012 | 2012 |
|
Vineyard Vines SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Inventory Management | SCM |
|
2014 | 2014 |
|
Vineyard Vines CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
CRM | CRM |
|
2018 | 2018 |
|
|
|
|
|
Customer Experience | CRM |
|
2015 | 2015 |
|
|
|
|
|
Customer Experience | CRM |
|
2021 | 2021 |
|
|
|
|
|
Customer Experience | CRM |
|
2019 | 2019 |
|
|
|
|
|
Data Management Platform | CRM |
|
2016 | 2016 |
|
|
|
|
|
Data Management Platform | CRM |
|
2020 | 2020 |
|
|
|
|
|
Data Management Platform | CRM |
|
2017 | 2017 |
|
|
|
|
|
Data Management Platform | CRM |
|
2018 | 2018 |
|
|
|
|
|
Digital Advertising Platform | CRM |
|
2013 | 2013 |
|
|
|
|
|
Digital Advertising Platform | CRM |
|
2017 | 2017 |
|
|
|
|
|
Marketing Analytics | CRM |
|
2020 | 2020 |
|
|
|
|
|
Marketing Analytics | CRM |
|
2021 | 2021 |
|
|
|
|
|
Marketing Automation | CRM |
|
2021 | 2021 |
|
|
|
|
|
Marketing Automation | CRM |
|
2018 | 2018 |
|
|
|
|
|
Marketing Automation | CRM |
|
2018 | 2018 |
|
|
|
|
|
Marketing Automation | CRM |
|
2019 | 2019 |
|
|
|
|
|
Partner Relationship Management | CRM |
|
2019 | 2019 |
|
|
|
|
|
Sales Automation, CRM, Sales Engagement | CRM |
|
2021 | 2021 |
|
|
|
|
|
Tag Management | CRM |
|
2016 | 2016 |
|
|
|
|
|
Tag Management | CRM |
|
2020 | 2020 |
|
Vineyard Vines ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Performance Management | ITSM |
|
2014 | 2014 |
|
|
|
|
|
Application Performance Management | ITSM |
|
2014 | 2014 |
|
|
|
|
|
Application Performance Management | ITSM |
|
2020 | 2020 |
|
|
|
|
|
IT Service Management | ITSM |
|
2021 | 2021 |
|
Vineyard Vines IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2018 | 2018 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2006 | 2006 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2012 | 2012 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2016 | 2016 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2021 | 2021 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2021 | 2021 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2016 | 2016 |
|
IT Decision Makers and Key Stakeholders at Vineyard Vines
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Vineyard Vines Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Vineyard Vines IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Vineyard Vines digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Vineyard Vines Technographics
Vineyard Vines is a Consumer Packaged Goods organization based in United States,
with around 2600 employees and annual revenues of $308.0 million.
Vineyard Vines operates a diverse technology stack with applications such as
Amazon Pay, UKG Pro HCM (ex UltiPro HCM) and LivePerson Conversational Cloud,
covering areas like Payment Processing, Core HR and Chatbots and Conversational AI.
Vineyard Vines has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Amazon Web Services (AWS), UKG and LivePerson.
Vineyard Vines recently adopted applications including
PayPal Enterprise in 2021, Apple Pay in 2021 and Algolia Search in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Vineyard Vines’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Vineyard Vines’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Vineyard Vines technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.