Discover the latest software purchases and digital transformation initiatives being undertaken by Vineyard Vines and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2600 Vineyard Vines employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Vineyard Vines has purchased the following applications: Adobe Target Standard for Marketing Analytics in 2021, Adobe Experience Cloud for Customer Experience in 2021, Salesforce Sales Cloud for Sales Automation,Sales Engagement in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Vineyard Vines is running and its propensity to invest more and deepen its relationship with Adobe Systems , Salesforce , Apple or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Vineyard Vines revenues, which have grown to $308.0 millions in 2019, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Vineyard Vines intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
About the Customer
Vineyard Vines is clothing and accessories retail stores in the United States.
Scope and Challenges
Vineyard Vines is among the leading retail brands working with Pitney Bowes to expand internationally, drive consumer demand, and provide a seamless, localized online shopping experience in markets around the world. With globally optimized e-commerce websites, this retailer can now offer their products to an international customer base, guarantee fully landed costs at the time of purchase, and allow shoppers to pay in local currencies.
Outcome and Implications
“Today, new technologies and partners like Pitney Bowes make it easy to manage the complexity of translations, currencies, duties, and taxes. We see great opportunity in localizing our domestic website for international consumers. Taking the vineyard vines brand globally is an important milestone for us.”-said Ian Murray, Co-Founder, and CEO at Vineyard Vines.
Quotes
“When we founded vineyard vines in 1998, cross-border wasn’t on our radar. We were focused on building our brand. Today, new technologies and partners like Pitney Bowes make it easy to manage the complexity of translations, currencies, duties, and taxes. We see great opportunity in localizing our domestic website for international consumers. Taking the vineyard vines brand globally is an important milestone for us.”-said Ian Murray, Co-Founder, and CEO at Vineyard Vines.
| Industry | Employees | Revenue |
|---|---|---|
| Consumer Packaged Goods | 2600 | $308.0M |
| Vendor | Old Product | New Product | Category | Market | Users | VAR/SI | When | Live |
|---|
| Vendor | Old Product | New Product | Category | Market | Users | VAR/SI | When | Live |
|---|---|---|---|---|---|---|---|---|
| Akamai | Legacy Applications | Akamai CDN | Content Delivery Network | IaaS | n/a | n/a | 2021 | 2021 |
| Subscribe | Subscribe | Subscribe | Content Delivery Network | IaaS | Subscribe | Subscribe | 2021 | 2021 |
| Subscribe | Subscribe | Subscribe | Content Delivery Network | IaaS | Subscribe | Subscribe | 2016 | 2016 |
| Subscribe | Subscribe | Subscribe | Content Delivery Network | IaaS | Subscribe | Subscribe | 2012 | 2012 |
| Subscribe | Subscribe | Subscribe | Content Delivery Network | IaaS | Subscribe | Subscribe | 2016 | 2016 |
| Subscribe | Subscribe | Subscribe | Application Hosting and Computing Services | IaaS | Subscribe | Subscribe | 2018 | 2018 |
| Vendor | Old Product | New Product | Category | Market | Users | VAR/SI | When | Live |
|---|---|---|---|---|---|---|---|---|
| LivePerson | Legacy Applications | LivePerson Conversational Cloud | Chatbots and Conversational AI | Artificial Intelligence | n/a | n/a | 2017 | 2017 |
| First Name | Last Name | Title | Phone | |
|---|---|---|---|---|
| Subscribe | Subscribe | Director of Women's Sales | Subscribe | Subscribe |
| Subscribe | Subscribe | Director of Human Resources | Subscribe | Subscribe |
| Subscribe | Subscribe | Director of Operations | Subscribe | Subscribe |
| Subscribe | Subscribe | VP of Custom and Corporate Sales | Subscribe | Subscribe |
| Subscribe | Subscribe | Co-Founder and CEO | Subscribe | Subscribe |
| Subscribe | Subscribe | Senior Vice President Operations | Subscribe | Subscribe |
| Subscribe | Subscribe | Director, eCommerce | Subscribe | Subscribe |
| Subscribe | Subscribe | Manager, Talent Acquisition | Subscribe | Subscribe |
| Subscribe | Subscribe | Accounts Payable Coordinator | Subscribe | Subscribe |
| Subscribe | Subscribe | EVP, Chief Experience Officer | Subscribe | Subscribe |
| Subscribe | Subscribe | Director of Mens Sales | Subscribe | Subscribe |
| Subscribe | Subscribe | Director of New Business Development | Subscribe | Subscribe |