About the Customer
Vivobarefoot is the first minimalist shoe with a patented, ultra thin puncture resistant sole that offers maximum sensory feedback and maximum protection.
Scope and Challenges
With NetSuite, Vivobarefoot will be able to eliminate the complexity of its previous systems so that it can quickly and easily monitor and act on critical business data.
Galahad Clark, a 7th generation descendent of the Clark shoe company founded Vivobarefoot with his cousin Asher Clark in 2012. Their mission is to change the footwear industry based on one simple insight—shoes should let your feet do their natural thing. Every shoe features a patented, ultra-thin, puncture-resistant sole that protects the foot and allows maximum sensory feedback. To accelerate its growth, Vivobarefoot decided to increasingly focus on e-commerce and delivering great customer experiences and has gone from selling 6,000 pairs of shoes online in 2012 to 120,000 pairs in 2017. In order to manage this growth, support its transition to an e-commerce business and maintain control over its brand and customer experience, Vivobarefoot implemented NetSuite.
Outcome and Implications
With NetSuite, Vivobarefoot is able to track and manage inventory of the roughly 100 different lines of shoes it produces each year across manufacturing facilities in Portugal, China, and Ethiopia. In addition, Vivobarefoot can track financials across its London store, online and franchises in Europe. By unifying inventory, orders, and financials on one platform, Vivobarefoot is able to eliminate the complexity of its legacy systems from Prima, Sage 50 and Divendo and focus on continuing to innovate in footwear.
“NetSuite is the perfect complement to Vivobarefoot's omnichannel approach, allowing us to sell through multiple channels and preparing us for the growth we expect over the coming years,”- said Damian Peat, Operations Director at Vivobarefoot.
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