List of Atex Insights Customers
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Since 2010, our global team of researchers has been studying Atex Insights customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Atex Insights for Customer Analytics from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Atex Insights for Customer Analytics include: Mediahuis, a Belgium based Media organisation with 4601 employees and revenues of $1.21 billion, National World, a United Kingdom based Media organisation with 1179 employees and revenues of $103.0 million, Stampa, a Italy based Media organisation with 396 employees and revenues of $70.0 million and many others.
Contact us if you need a completed and verified list of companies using Atex Insights, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Atex Insights customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight | Insight Source |
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Mediahuis | Media | 4601 | $1.2B | Belgium | Atex | Atex Insights | Customer Analytics | 2022 | n/a | In 2022 Mediahuis implemented Atex Insights for newsroom/production analytics and reporting. Mediahuis is listed by Atex as a user of the Atex Desk editorial system in Belgium and Europe, and Atex Insights adoption is inferred to extend analytics and reporting capability alongside Atex Desk. The implementation centers on the Atex Insights module, configured to capture editorial production events and content performance signals. Functional capabilities implemented are consistent with newsroom analytics and reporting, including dashboarding for content metrics, production workflow instrumentation, scheduled reporting for editorial planners, and role based access to analytics for editors and production managers. Operational integration links Atex Insights with the Atex Desk editorial system to feed article metadata, publishing events, and production status into centralized analytics. The scope of use is editorial and production teams within Mediahuis publications in Belgium, with configuration work to standardize KPIs, define governance for analytics consumption, and provide role based dashboards for newsroom and production functions. | |
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National World | Media | 1179 | $103M | United Kingdom | Atex | Atex Insights | Customer Analytics | 2024 | n/a | In 2024 National World partnered with Atex on a multi year program and deployed Atex Insights for Newsroom and Production Analytics to automate print production and unify editorial workflows across its UK titles. Atex Insights is positioned as the analytics layer within National World’s broader Atex implementation to provide newsroom and production visibility and reporting. The implementation focused on newsroom and production analytics capabilities, with Atex Insights configured to deliver editorial performance metrics, production reporting and centralized dashboarding for publishing operations. Configuration work emphasized data collection from editorial and production touchpoints, scheduled reporting for print runs and newsroom KPI instrumentation consistent with Newsroom and Production Analytics use cases. Operational coverage included editorial and production departments across National World’s UK portfolio, initially applied to 58 weekly titles producing approximately 1,500 pages per week. The program was structured as a multi year rollout across titles, with phased onboarding of publications and standardization of editorial workflows and print production processes. Governance centered on unifying editorial processes and embedding production automation into existing newsroom operations, supported by phased rollouts and editorial process standardization to manage change across sites. Atex’s account summary published on June 18, 2025 documents tangible deployment outcomes, noting 58 weekly titles producing about 1,500 pages per week and plans to expand to 102 weekly titles by Q3 2025. | |
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Stampa | Media | 396 | $70M | Italy | Atex | Atex Insights | Customer Analytics | 2019 | n/a | In 2019 La Stampa deployed Atex Desk as its newsroom CMS and, per Atex product guidance, would typically connect Atex Insights to support newsroom analytics and daily content and cost reporting. The Desk deployment went live in July 2019 and underpinned a digital-first editorial workflow in Italy. Atex product guidance indicates Atex Insights would be configured to ingest publishing events and audience signals from Atex Desk, enabling content performance dashboards, audience segmentation and newsroom/customer analytics workflows consistent with newsroom analytics applications. Functional emphasis in this configuration includes daily content reporting, cost attribution modules and engagement metric visualizations to align editorial planning with audience signals. Integration architecture described in the vendor materials centers on Atex Desk as the canonical content source and Atex Insights as the reporting layer consuming editorial metadata and traffic events. Operational coverage focused on newsroom and editorial operations in Italy, with workflows designed to deliver daily reports to editors, audience development and analytics teams. The Atex Desk go-live in July 2019 is reported to have coincided with improved page views, engaged users and unique users after the digital-first migration. Governance notes emphasize editorial reporting cadences and daily analytics reporting for content decisions, and the vendor guidance positions Atex Insights as the mechanism for ongoing content and cost analysis. |
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