List of Avid MediaCentral Customers
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Since 2010, our global team of researchers has been studying Avid MediaCentral customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Avid MediaCentral for Digital Asset Management from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Avid MediaCentral for Digital Asset Management include: Fox Sports, a United States based Media organisation with 3500 employees and revenues of $5.00 billion, Nbc Sports Group, a United States based Media organisation with 4000 employees and revenues of $2.00 billion, Sky Deutschland, a Germany based Media organisation with 2500 employees and revenues of $700.0 million and many others.
Contact us if you need a completed and verified list of companies using Avid MediaCentral, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Fox Sports | Media | 3500 | $5.0B | United States | Avid Technology | Avid MediaCentral | Digital Asset Management | 2017 | n/a |
In 2017 Fox Sports deployed Avid MediaCentral as part of its Digital Asset Management for production of Super Bowl LI in the United States. The implementation centralized media ingest and editorial access to support remote collaboration between geographically dispersed production teams, giving editors immediate access to large volumes of footage and increasing production efficiency for the event.
Implementation leveraged the Avid MediaCentral Platform alongside Avid shared storage NEXIS and integration with iNEWS to manage newsroom rundowns tied to event coverage. Functional configurations included media ingest and transcoding, proxy based editing workflows, metadata cataloging and search, and centralized asset management to support fast turnaround of highlights and packages.
Architecturally the deployment emphasized a central MediaCentral core with networked access to NEXIS storage for collaborative editorial sessions and newsroom integration through iNEWS for coordinated rundowns and timing. Operational scope focused on production teams, editors and newsroom operations for the Super Bowl LI broadcast, enabling coordinated asset handoff between live ingest points and remote edit bays.
Governance changes centered on workflow orchestration for editorial handoffs, role based access controls and standardized metadata practices to ensure discoverability during high volume event operations. Avid MediaCentral provided the Digital Asset Management foundation for these processes, enabling immediate access to assets and streamlined editorial workflows for a major live sports production.
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Nbc Sports Group | Media | 4000 | $2.0B | United States | Avid Technology | Avid MediaCentral | Digital Asset Management | 2022 | n/a |
In 2022 NBC Sports Group deployed Avid MediaCentral at its Stamford International Broadcast Center to support production workflows for the Beijing 2022 Winter Olympics. The deployment centers on a Digital Asset Management solution to accelerate multi-platform ingest, editorial review, and delivery to both broadcast and streaming outlets.
The implementation bundled Avid MediaCentral with editorial and storage components inferred from coverage, notably Media Composer for nonlinear editing and Avid NEXIS shared storage for central media repositories. MediaCentral was configured to provide asset orchestration, metadata-driven search and proxy workflows, newsroom and editorial session coordination, and role based access to media assets needed across production teams.
Operational coverage included on-site ingest and editing at the Stamford center and remote contributor workflows to enable distributed production across editorial and technical teams during the Games. The architecture emphasized shared storage integration with Avid NEXIS and Media Composer workstations, enabling concurrent editorial workstreams and rapid handoff into multi-platform distribution pipelines for broadcast and streaming.
Governance focused on workflow orchestration and editorial control, using MediaCentral to manage versioning, review and approval, and access permissions across sports production functions. The deployment delivered the explicit outcome of enabling multi-platform remote and on-site workflows and faster editing and delivery to broadcast and streaming outlets during the Beijing 2022 Winter Olympics.
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Sky Deutschland | Media | 2500 | $700M | Germany | Avid Technology | Avid MediaCentral | Digital Asset Management | 2016 | n/a |
In 2016, Sky Deutschland expanded its investment in Avid MediaCentral to streamline news and sports production across Germany and Austria, explicitly adopting the platform as its Digital Asset Management solution. The implementation targeted newsroom and sports operations to unify content delivery and to enable UHD-ready workflows across broadcast and digital channels.
Avid MediaCentral deployment included platform-level components referenced in the announcement, with inferred use of Nexis shared storage for consolidated media repository and integration with Media Composer for editorial workflows. Configuration centered on central asset ingest, metadata enrichment, editorial collaboration, and managed storage tiers to support high-resolution content and nearline archive capabilities.
Operational coverage extended across Sky Deutschland sites in Germany and Austria, enabling a centralized repository for news and sports teams and supporting cross-site collaboration and content redistribution. The implementation oriented Avid MediaCentral toward unified content delivery, aligning ingestion, editing, and playout handoffs within a single Digital Asset Management platform.
Governance and process changes focused on standardizing metadata schemas, editorial handoff procedures, and collaborative review workflows to support faster content sharing between news and sports production. Reported outcomes included improved collaboration, unified content delivery, and readiness for UHD production workflows enabled by Avid MediaCentral.
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