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Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Michelin, an e2open customer evaluated Oracle Transportation Management

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

List of Captain Up Platform Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
Captain Up Professional Services 120 $23M Israel Captain up Captain Up Platform Customer Engagement 2012 n/a
In 2012, Captain up implemented the Captain Up Platform on its website. The Captain Up Platform is deployed as a Customer Engagement solution to centralize on-site user engagement for the professional services firm. The deployment is web centric and embedded into public pages to capture user actions and surface engagement features. Configuration emphasis focused on engagement modules such as points, badges, leaderboards and social sharing, aligning with standard Customer Engagement functional workflows. Operational control and campaign governance are managed by the company's marketing team through on-site configuration and content release processes, with rollout limited to the public website. The Captain Up Platform implementation supports user segmentation and event driven engagement workflows tied to website interactions, and it is administered directly by internal staff.
EBET Leisure and Hospitality 28 $7M United States Captain up Captain Up Platform Customer Engagement 2022 n/a
In 2022, EBET signed an agreement to deploy the Captain Up Platform, a Customer Engagement application providing gamified in-play challenges, achievements and a rewards shop to support player engagement across its esports wagering portfolio. The Captain Up Platform implementation is scoped to EBET brands and targets CRM and loyalty processes to drive player engagement and retention across United States and international markets. The implementation uses a SaaS deployment model announced in May 2022, with the Captain Up Platform configured to deliver in-play challenges, achievement tracking and a rewards shop for redemption workflows. Functional configuration emphasizes gamification modules aligned to CRM and loyalty workflows, including challenge orchestration, achievements ledger and a customer-facing rewards catalog to be surfaced to players. Operational coverage explicitly targets CRM and loyalty business functions across EBET brands within the esports wagering product line, and the platform is positioned to work alongside existing wagering and customer management processes to coordinate challenges, rewards issuance and loyalty lifecycle events. Governance and rollout were announced in May 2022, and the SaaS deployment was expected to increase engagement and lifetime value as part of EBETs ongoing player retention activities.
PLAYTECH PLC Professional Services 5900 $1.8B United Kingdom Captain up Captain Up Platform Customer Engagement 2019 n/a
In 2019, PLAYTECH PLC launched the Level Up gamification product within its Playtech BGT Sports business, powered by the Captain Up Platform. The deployment positioned Captain Up Platform as the core gamification engine embedded into sportsbook and casino offerings, classified under the Customer Engagement category to support CRM and marketing-driven player engagement strategies. Level Up implemented real-time challenges, trophies and rewards as primary functional modules, delivering event-driven challenge orchestration, trophy and points management, and reward redemption workflows. Captain Up Platform provided configurable challenge templates and rules engines that allowed PBS marketing teams to author, schedule and modify campaigns without code, aligning gamification mechanics with promotional calendars and in-play events. The solution was introduced to operators globally to drive retention and engagement, and it was integrated into PBS CRM and marketing workflows and player engagement channels to surface challenges and rewards in real time. Operational ownership centered on CRM and marketing functions within operator partnerships, with rollout focused on embedding Captain Up Platform into sportsbook and casino product flows and configuring campaign controls for localized operator requirements.
Leisure and Hospitality 120 $30M Mexico Captain up Captain Up Platform Customer Engagement 2020 n/a
Leisure and Hospitality 15 $3M Spain Captain up Captain Up Platform Customer Engagement 2022 n/a
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FAQ - APPS RUN THE WORLD Captain Up Platform Coverage

Captain Up Platform is a Customer Engagement solution from Captain up.

Companies worldwide use Captain Up Platform, from small firms to large enterprises across 21+ industries.

Organizations such as PLAYTECH PLC, Strendus, Captain Up, EBET and Versus Spain are recorded users of Captain Up Platform for Customer Engagement.

Companies using Captain Up Platform are most concentrated in Professional Services and Leisure and Hospitality, with adoption spanning over 21 industries.

Companies using Captain Up Platform are most concentrated in United Kingdom, Mexico and Israel, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Captain Up Platform across Americas, EMEA, and APAC.

Companies using Captain Up Platform range from small businesses with 0-100 employees - 40%, to mid-sized firms with 101-1,000 employees - 40%, large organizations with 1,001-10,000 employees - 20%, and global enterprises with 10,000+ employees - 0%.

Customers of Captain Up Platform include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified Captain Up Platform customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Customer Engagement.