List of Celtra Platform Customers
New York, 10011, NY,
United States
Since 2010, our global team of researchers has been studying Celtra Platform customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Celtra Platform for Marketing Automation from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Celtra Platform for Marketing Automation include: Adidas, a Germany based Retail organisation with 46045 employees and revenues of $27.80 billion, Spotify, a Sweden based Media organisation with 9123 employees and revenues of $3.19 billion, Mediacorp, a Singapore based Media organisation with 3663 employees and revenues of $751.0 million and many others.
Contact us if you need a completed and verified list of companies using Celtra Platform, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Celtra Platform customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
Apply Filters For Customers
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight | Insight Source |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
 |
Adidas | Retail | 46045 | $27.8B | Germany | Celtra | Celtra Platform | Marketing Automation | 2024 | n/a | In 2024, adidas deployed the Celtra Platform as a Marketing Automation solution to scale lower-funnel creative for global e-commerce advertising. The Celtra Platform was applied to produce enriched Dynamic Product Ads and to operationalize Creative Automation, aligning ad creative generation with product feed data and campaign rules. The implementation focused on Dynamic Product Ads and Creative Automation modules, using template-driven asset assembly, feed-driven content population, and automated variant generation to reduce manual creative production. Configuration emphasized reusable creative templates, brand-safe styling rules, and automated rendering to ensure consistent execution across programmatic and paid social placements. Operational coverage targeted adidas’s global e-commerce advertising, supporting lower-funnel marketing teams, creative operations, and media buying functions. Governance was centered on centralized creative review workflows and approval gates, preserving brand consistency while enabling rapid iteration of product-focused ads. Outcomes reported by the case study included improved creative quality, resource savings in creative production, preserved brand consistency, and a boost in advertising performance for ecommerce campaigns. adidas Celtra Platform Marketing Automation supported the practical linkage between product feeds, creative automation, and lower-funnel advertising workflows. | |
 |
Mediacorp | Media | 3663 | $751M | Singapore | Celtra | Celtra Platform | Marketing Automation | 2024 | n/a | In 2024, Mediacorp implemented the Celtra Platform as part of a Marketing Automation initiative to standardize creative production for its ad products. The rollout focused on creating reusable creative templates to accelerate campaign production and to support media-owner monetization and regional advertising efficiency across its marketing and advertising organization in Singapore. The implementation emphasized the Creative Enablement module within the Celtra Platform, establishing a template library, standardized creative specifications, and automated variant generation to reduce manual design cycles. Configuration work included template parameterization, component-level governance, and preview workflows for the ad formats Mediacorp sells. Operational coverage centered on advertising product teams and ad sales operations, aligning creative production with commercial inventory offerings and campaign fulfillment processes. The Celtra Platform was used to embed reusable templates into ad product workflows, enabling faster handoff between creative producers and commercial teams and improving regional campaign consistency. Governance and process changes formalized template ownership and approval steps, enforcing creative reuse to maintain format consistency and speed. Outcomes reported include accelerated production and more than doubled impressions sold, increasing monetization of Mediacorp advertising inventory. | |
 |
Spotify | Media | 9123 | $3.2B | Sweden | Celtra | Celtra Platform | Marketing Automation | 2022 | n/a | In 2022 Spotify used the Celtra Platform to orchestrate a global holiday marketing campaign across 111 markets. The Celtra Platform is a Marketing Automation application employed to scale creative production and localization for campaign deployment worldwide. The implementation emphasized Celtra’s Creative Services and Creative Automation capabilities, inferred from the case study, with configuration focused on template driven creative production, automated rendering of asset variants, and centralized asset libraries. Functional workflows included locale parameterization, dynamic text and imagery swaps, and batch export processes to generate market specific creative permutations. Operational scope covered Spotify’s global marketing and localization teams across multiple regions, coordinating campaign assets and approvals between central marketing, regional managers, and local execution teams. No specific third party integrations are stated in the source material, the engagement supported cross market creative delivery and localization at scale. Governance centered on centralized creative production and templating with standardized review and approval workflows to ensure consistency across markets. Outcomes reported in the case study include the production of 14,420 localized creatives and a 25.2% improvement in production efficiency as a result of using Celtra’s Creative Services and Creative Automation on the Celtra Platform. |
Buyer Intent: Companies Evaluating Celtra Platform
Discover Software Buyers actively Evaluating Enterprise Applications
| Logo | Company | Industry | Employees | Revenue | Country | Evaluated | ||
|---|---|---|---|---|---|---|---|---|
| No data found | ||||||||