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Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

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List of Cetelem Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight Insight Source
LG Electronics South Korea Manufacturing 83000 $64.6B South Korea BNP Paribas Personal Finance Cetelem Loan Management 2025 n/a In 2025 LG Electronics South Korea deployed Cetelem as a Loan Management application on its public website, embedding point of sale financing and online credit application flows into product pages and the e-commerce checkout. Cetelem is implemented to handle customer-facing loan origination workflows directly through the website, enabling online application capture, real-time decisioning, electronic contract generation, and payment schedule presentation to consumers. The implementation focuses on Loan Management capabilities typical for consumer finance, including loan origination, automated credit decisioning logic, contract lifecycle handling, payment schedule management, and customer servicing interfaces exposed through the site. Operational scope centers on consumer sales and e-commerce channels, and governance is organized to align underwriting rules, compliance controls, and consumer finance workflows with marketing and sales processes for web-based purchase financing.
Lg India Manufacturing 3796 $2.9B India BNP Paribas Personal Finance Cetelem Loan Management 2024 n/a In 2024, Lg India implemented Cetelem as its consumer financing application, deploying Cetelem on its corporate website. Cetelem is used as the company's Loan Management solution to handle loan origination, credit decisioning, installment scheduling, and repayment tracking for online purchases. Lg India Cetelem Loan Management supports sales, finance, and customer service business functions by embedding financing offers directly into the ecommerce checkout journey. The deployment architecture embeds Cetelem into the Lg India website checkout flow, integrating the front end checkout experience with the loan origination and account servicing modules provided by the application. Functional modules in use include credit application capture, underwriting workflow orchestration, installment plan configuration, account servicing, and payment reconciliation, reflecting core Loan Management capabilities. Governance emphasis centers on coordinated workflows between sales and finance teams to operationalize credit approvals and post sale account management.
Sanchez Giner Spain Retail 100 $30M Spain BNP Paribas Personal Finance Cetelem Loan Management 2018 n/a In 2018 Sanchez Giner Spain implemented Cetelem for Loan Management on its public website. The Cetelem deployment was configured to support point of sale financing flows directly in the online checkout, exposing consumer credit application capture and loan selection to retail shoppers. Functional modules implemented include credit application capture, automated credit decisioning workflows, installment plan management, and customer account servicing, aligning financing operations with retail sales and finance functions. Integrations are focused on the company website checkout and supporting back office finance and customer service processes, enabling order to finance orchestration and servicing of financed orders. Operational scope covered the e commerce channel and associated sales, finance, and service teams in Spain, with a staged website rollout and staff enablement to govern application use.
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Buyer Intent: Companies Evaluating Cetelem

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FAQ - APPS RUN THE WORLD Cetelem Coverage

Cetelem is a Loan Management solution from BNP Paribas Personal Finance.

Companies worldwide use Cetelem, from small firms to large enterprises across 21+ industries.

Organizations such as LG Electronics South Korea, Lg India and Sanchez Giner Spain are recorded users of Cetelem for Loan Management.

Companies using Cetelem are most concentrated in Manufacturing and Retail, with adoption spanning over 21 industries.

Companies using Cetelem are most concentrated in South Korea, India and Spain, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Cetelem across Americas, EMEA, and APAC.

Companies using Cetelem range from small businesses with 0-100 employees - 33.33%, to mid-sized firms with 101-1,000 employees - 0%, large organizations with 1,001-10,000 employees - 33.33%, and global enterprises with 10,000+ employees - 33.33%.

Customers of Cetelem include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified Cetelem customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Loan Management.