List of Clickatell Chat Commerce Platform Customers
Cape Town, 7530,
South Africa
Since 2010, our global team of researchers has been studying Clickatell Chat Commerce Platform customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Clickatell Chat Commerce Platform for Chatbots and Conversational AI from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Clickatell Chat Commerce Platform for Chatbots and Conversational AI include: Safair Operations, a South Africa based Transportation organisation with 1300 employees and revenues of $200.0 million, Web Africa South Africa, a South Africa based Communications organisation with 600 employees and revenues of $150.0 million, Builders South Africa, a South Africa based Retail organisation with 10 employees and revenues of $1.0 million and many others.
Contact us if you need a completed and verified list of companies using Clickatell Chat Commerce Platform, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Clickatell Chat Commerce Platform customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight | Insight Source |
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Builders South Africa | Retail | 10 | $1M | South Africa | Clickatell | Clickatell Chat Commerce Platform | Chatbots and Conversational AI | 2025 | n/a | In 2025, Builders South Africa implemented the Clickatell Chat Commerce Platform to run WhatsApp-based post-purchase journeys, aligning the deployment with the Chatbots and Conversational AI category and retail CRM use cases. The initial scope emphasized post-sales engagement for installation services and customer support across Southern Africa, focusing on conversational orchestration rather than storefront checkout workflows. The implementation used Clickatell Chat Commerce Platform modules Chat Flow and Chat Desk to automate scripted post-purchase messaging and to provide agent-assisted escalations on WhatsApp. Chat Flow was configured for sequential post-purchase prompts, installation scheduling prompts, and transactional confirmations, while Chat Desk handled real-time agent handoffs and conversational support for complex service requests. Operational coverage extended across post-sales and customer service functions, including installation coordination and support case handling, with WhatsApp as the primary channel for customer contact. The deployment was framed as a retail CRM conversational layer, instrumenting automated follow ups and agent routing to support in-region operations across Southern Africa. The Clickatell case study published December 2025 reports engagement and conversion outcomes tied to the Chat Flow and Chat Desk implementation, specifically a 70 percent engagement rate and a 27 percent conversion rate on contacted customers, and a claimed 60x uplift versus in-store upsells. Governance and rollout details in the case study emphasize standardized chat flows and agent workflows on the Clickatell Chat Commerce Platform to maintain consistent post-purchase service behavior. | |
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Safair Operations | Transportation | 1300 | $200M | South Africa | Clickatell | Clickatell Chat Commerce Platform | Chatbots and Conversational AI | 2021 | n/a | In 2021, Safair Operations deployed Clickatell Chat Commerce Platform to launch a WhatsApp customer channel for automated check-in, boarding pass delivery, flight notifications, live agent support, and in-chat payments. The Clickatell Chat Commerce Platform implementation is categorized as Chatbots and Conversational AI and was explicitly intended to reduce pressure on call centres while improving passenger convenience across South Africa. The implementation used Clickatell product modules Chat Flow, Chat Desk and Chat 2 Pay to orchestrate end to end messaging journeys. Chat Flow handled automated conversational workflows for tasks such as check-in and boarding pass issuance, Chat Desk provided agent handoff and live support capabilities, and Chat 2 Pay enabled payment collection directly within the WhatsApp conversation. Operational coverage focused on passenger services and contact centre functions across Safair Operations networks in South Africa, with Clickatell beginning work with FlySafair in 2021. The case study reports strong monthly adoption metrics including approximately 30,000 monthly WhatsApp check-ins, signaling a shift of routine passenger transactions into the messaging channel and easing call centre volumes. Governance and rollout emphasized messaging channel management and conversational workflow tuning, with passenger service teams operating the Chat Desk handoffs and automated chat flows. The deployment positioned Clickatell Chat Commerce Platform as the primary conversational interface for check-in and notifications, combining self-service automation with agent escalation and in-chat payment capability. | |
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Web Africa South Africa | Communications | 600 | $150M | South Africa | Clickatell | Clickatell Chat Commerce Platform | Chatbots and Conversational AI | 2020 | n/a | In 2020, Web Africa South Africa implemented Clickatell Chat Commerce Platform to scale customer support during COVID-19 lockdowns. The deployment integrated Clickatell's WhatsApp Business API and chat automation capabilities and preserved the existing chatbot Willie as the primary conversational layer, aligning the work with the Chatbots and Conversational AI category. The implementation combined WhatsApp channel enablement and automation modules within the Clickatell Chat Commerce Platform, routing customer messages into agent workflows while keeping Willie for automated first touch and routine inquiry handling. Operational scope covered customer support across South Africa, enabling agents to handle many more simultaneous conversations and improving customer experience as described in the Clickatell case study from August 2022. Rollout timing was driven by lockdown-driven scale requirements, and governance focused on retaining existing chatbot logic while expanding automated messaging and agent handoff processes. |
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