List of Criteo Customer Acquisition Customers
Since 2010, our global team of researchers has been studying Criteo Customer Acquisition customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Criteo Customer Acquisition for Customer Engagement from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Criteo Customer Acquisition for Customer Engagement include: Cdiscount, a France based Retail organisation with 2000 employees and revenues of $4.00 billion, ENTEGA Plus, a Germany based Utilities organisation with 2200 employees and revenues of $1.90 billion, Mytheresa.com GmbH, a Germany based Retail organisation with 1196 employees and revenues of $750.0 million, 3 Suisses, a France based Retail organisation with 500 employees and revenues of $275.0 million, Omnicom Media Group UK, a United Kingdom based Professional Services organisation with 1730 employees and revenues of $250.0 million and many others.
Contact us if you need a completed and verified list of companies using Criteo Customer Acquisition, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the CRM software purchases.
The Criteo Customer Acquisition customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of CRM software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight | Insight Source |
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3 Suisses | Retail | 500 | $275M | France | Criteo | Criteo Customer Acquisition | Customer Engagement | 2009 | n/a | In 2009, 3 Suisses implemented Criteo Customer Acquisition for Customer Engagement to drive programmatic customer acquisition and retargeting for its retail website. The deployment targeted digital marketing and e-commerce channels to capture product-level signals for advertising and campaign orchestration. The Criteo Customer Acquisition implementation was configured to support campaign management and automated bidding, dynamic retargeting tied to product catalog feed ingestion, audience segmentation and suppression, creative optimization, and conversion tracking and reporting. Server and client side tag deployment captured behavioral events and conversions, and the Criteo Customer Acquisition reporting set centralized campaign performance and attribution for digital channels. Operational ownership was placed with the digital marketing and e-commerce teams, with governance defined around campaign approval workflows, audience governance rules, and scheduled reporting cadences. The rollout covered acquisition campaigns and on-site retargeting operations, with ongoing campaign operations managed through the Criteo Customer Acquisition interface. | |
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Cdiscount | Retail | 2000 | $4.0B | France | Criteo | Criteo Customer Acquisition | Customer Engagement | 2018 | n/a | In 2018 Cdiscount implemented Criteo Customer Acquisition to run a video awareness and engagement trial for its Cdiscount Voyages campaign. Criteo Customer Acquisition, categorized as Customer Engagement, extended Cdiscount’s existing Criteo activity that had been delivering high performance on lower-funnel conversion campaigns. The implementation leveraged Criteo’s video solution and audience targeting capabilities, combining intent-based travel segments with retargeting of previously engaged users. Campaign delivery targeted high-quality audiences across premium publishers on the open internet, with functional scope concentrated in branding, media, and social media teams. Florent Guibert said, "We chose Criteo for this campaign in order to be able to precisely target a number of web surfers or consumers who were keen on traveling. And with the video strategy we applied to travel, it allowed us to reach audiences that are less easy to reach via more traditional media." Operationally the rollout was executed as a trial extension to existing conversion workflows, enabling Cdiscount to test awareness and engagement orchestration without disrupting lower-funnel campaigns. Targeting, creative sequencing, and retargeting workflows were the principal governance focus, aligning media planning and audience management to deliver both reach and engagement outcomes. | |
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ENTEGA Plus | Utilities | 2200 | $1.9B | Germany | Criteo | Criteo Customer Acquisition | Customer Engagement | 2017 | n/a | In 2017, ENTEGA Plus implemented Criteo Customer Acquisition as a Customer Engagement solution on its public website. Criteo Customer Acquisition was deployed to collect browser and session signals such as browser type and version, operating system, referrer URL, host name of the accessing computer, server request time and additional interest signals for marketing and optimization, using cookies and client side pixels to support advertising campaign evaluation. Criteo Customer Acquisition is configured to build pseudonymous user profiles through cookie based identifiers and to apply algorithmic analysis of surfing behavior to generate targeted product recommendations and personalized advertising banners on publisher sites. Implemented functional capabilities include consent driven tracking, pseudonymized profiling for audience segmentation, and retargeting orchestration consistent with Customer Engagement workflows for advertising personalization. The deployment loads additional pixels from Criteo contractual partners and publisher networks to enable cross site delivery of personalized ads, and the implementation scopes to ENTEGA Plus web properties and external publisher networks as described in the public privacy disclosure. Data handling is restricted to pseudonymous identifiers and the collected data is used to evaluate advertising campaigns and advertising content, with explicit statements that personal identification is not performed without separate consent. Governance for the Criteo Customer Acquisition deployment was formalized through a Joint Data Controller Agreement with Criteo to define GDPR responsibilities, and processing is based on consent under Art. 6 Para. 1 S. 1 lit. a DSGVO. ENTEGA Plus documents opt out options and links to disable Criteo services, and the Criteo Data Protection Officer contact is published as Data Protection Officer 32 Rue Blanche 75009 Paris FRANCE Email dpo@criteo.com, users may assert data subject rights against any of the joint controllers. | |
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Professional Services | 50 | $5M | United Kingdom | Criteo | Criteo Customer Acquisition | Customer Engagement | 2017 | n/a |
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Retail | 1196 | $750M | Germany | Criteo | Criteo Customer Acquisition | Customer Engagement | 2022 | n/a |
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Professional Services | 1730 | $250M | United Kingdom | Criteo | Criteo Customer Acquisition | Customer Engagement | 2020 | n/a |
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