List of MINT ARM Enterprise Customers
Milan, 20143,
Italy
Since 2010, our global team of researchers has been studying MINT ARM Enterprise customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased MINT ARM Enterprise for Marketing Automation from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using MINT ARM Enterprise for Marketing Automation include: General Assembly, a United States based Education organisation with 25000 employees and revenues of $2.30 billion, MasterCard UK LLP, a United Kingdom based Banking and Financial Services organisation with 6000 employees and revenues of $1.81 billion, Illimity Bank, a Italy based Banking and Financial Services organisation with 765 employees and revenues of $279.0 million and many others.
Contact us if you need a completed and verified list of companies using MINT ARM Enterprise, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The MINT ARM Enterprise customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight | Insight Source |
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General Assembly | Education | 25000 | $2.3B | United States | MINT | MINT ARM Enterprise | Marketing Automation | 2023 | n/a | In 2023, General Assembly implemented MINT ARM Enterprise to unify global media processes and introduce an AI driven operational layer. The deployment targeted Marketing Automation for global marketing and advertising operations, with program leadership based at its United States headquarters. The MINT ARM Enterprise implementation centered on media planning, trafficking and ad operations, and reporting as inferred from case study materials, with configuration to support campaign build workflows, budget orchestration and automated trafficking handoffs. MINT ARM Enterprise was used to instrument planning and reporting workflows, enabling a consolidated operational layer that standardizes campaign setup, creative trafficking and performance consolidation. This was a global marketing and advertising implementation covering media, ad operations and analytics teams, and it established a single system of record for media plans and trafficking logs. The case study materials infer integrations at the process level between planning, trafficking and reporting capabilities and emphasize operational coverage across regions rather than detailing specific external system connectors. Governance focused on process unification and centralized operational controls for planning, trafficking and reporting, with rollout described as a coordinated global program. MINT reported a 20% increase in operational efficiency in its case study, an explicitly stated outcome tied to the MINT ARM Enterprise engagement. | |
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Illimity Bank | Banking and Financial Services | 765 | $279M | Italy | MINT | MINT ARM Enterprise | Marketing Automation | 2019 | n/a | In 2019 Illimity Bank implemented MINT ARM Enterprise as part of a collaboration with MINT to automate digital campaign activities and accelerate go to market, leveraging the vendor relationship to optimize marketing performance. The deployment targets marketing and brand acquisition objectives in Italy, and the work is categorized under Marketing Automation to support customer acquisition and digital awareness initiatives. Implementation centered on MINT ARM Enterprise modules for campaign automation and reporting, with the vendor page indicating extension into market research and insight capabilities and digital awareness functions. Configuration work focused on automating campaign workflows, audience segmentation and orchestration of multi touch engagement paths, with real time performance reporting and campaign-level analytics to inform iterative optimization. Operational coverage is concentrated within Illimity Bank marketing and brand acquisition teams across Italy, aligning campaign execution and insight generation to acquisition funnel stages. Governance was structured as an ongoing vendor client collaboration, with MINT providing platform configuration and Illimity teams operating campaign planning, execution and measurement in a coordinated cadence. The engagement is described by the vendor as designed to speed up go to market and optimize marketing performance, and the implementation explicitly uses MINT ARM Enterprise in the Marketing Automation category to operationalize campaign automation, reporting and market insight workflows. | |
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MasterCard UK LLP | Banking and Financial Services | 6000 | $1.8B | United Kingdom | MINT | MINT ARM Enterprise | Marketing Automation | 2022 | n/a | In 2022, MasterCard UK LLP implemented MINT ARM Enterprise to support advertising and media operations and client-facing deliverables. The deployment used MINT ARM Enterprise within the Marketing Automation category as a multi-year operational platform in the United Kingdom, positioning the application as a central system for advertising workflow and reporting orchestration. The implementation emphasized MINT ARM Enterprise modules for ad operations and reporting, with configuration work focused on campaign orchestration, workflow automation, and consolidated reporting dashboards that support media planning and client deliverables. Configuration aligned with Marketing Automation functional terminology, enabling ad trafficking controls, automated task orchestration, and standardized reporting outputs for client-facing materials. Operational scope covered advertising and media operations and the client services function across Mastercard UK, delivered through an ongoing multi-year collaboration with MINT. Governance and process changes centered on centralizing ad operations workflows, standardizing handoffs for client deliverables, and institutionalizing reporting cadence, and Mastercard UK publicly cites continued collaboration and operational improvements on MINTs site. |
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