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Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Michelin, an e2open customer evaluated Oracle Transportation Management

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

List of Mobio Loyalty Management Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight Insight Source
Dong ho Galle Official Consumer Packaged Goods 10 $2M Vietnam Mobio Mobio Loyalty Management Customer Loyalty 2023 n/a In 2023 Dong ho Galle Official implemented Mobio Loyalty Management under the Customer Loyalty category to consolidate omnichannel touchpoints across its retail operations in Vietnam. The deployment focused on centralizing 360° customer profiles and professionalizing service and response workflows for retail CRM. The implementation used Mobio Loyalty Management alongside inferred Service Management and customer data platform capabilities to enable segmentation and campaign orchestration. Functional modules included loyalty program management, profile unification, segmentation engines, automated campaign orchestration, and case routing to standardize service workflows and marketing activation. Architecturally the rollout concentrated on an omnichannel data consolidation layer that captured in store and digital interactions to build unified customer records for marketing and service teams. Operational coverage emphasized customer service and marketing workflows in Vietnam, with retail CRM as the primary business function supported by consolidated profile and segmentation data. Governance centered on segmentation driven campaign orchestration and service level enforcement to professionalize response processes. The deployment reduced average first response times from around 13 to 15 minutes down to 3 to 5 minutes and stored millions of customer profiles within the first year, reflecting rapid profile accumulation and improved responsiveness.
Guardian Vietnam Leisure and Hospitality 75 $8M Vietnam Mobio Mobio Loyalty Management Customer Loyalty 2021 n/a In 2021, Guardian Vietnam implemented Mobio Loyalty Management to support Customer Loyalty across its retail CRM and marketing functions. The deployment paired Mobio Loyalty Management with Mobio's CDP to centralize customer profiles and enable online to point of sale O2O customer journeys. Mobio Loyalty Management modules implemented included loyalty account management, voucher issuance and redemption workflows, and campaign orchestration tied to CDP-driven segmentation and lifecycle automation. Configuration focused on unifying online and POS data streams so marketing could run targeted voucher and loyalty campaigns and automate conversion paths. Integrations consolidated e-commerce activity with in-store point of sale data via the CDP, creating a single customer view consumed by retail marketing and store operations in Vietnam. The project scope described in the vendor case study is a Vietnam retail CRM and marketing deployment, with operational coverage across digital channels and physical stores. Governance emphasized campaign orchestration and voucher lifecycle controls within Mobio Loyalty Management, aligning processes between digital marketing teams and store staff to support O2O redemptions. Outcomes reported by the vendor include up-to-7x increase in voucher redemption and faster campaign conversion as a result of the unified CDP and loyalty workflows.
Phong Vu Trading Retail 5000 $600M Vietnam Mobio Mobio Loyalty Management Customer Loyalty 2021 n/a In 2021, Phong Vu Trading implemented Mobio Loyalty Management, a Customer Loyalty application, as part of a broader Mobio Social Commerce and Smart CRM deployment in Vietnam. The rollout centralized social, web and sales workflows to create unified customer profiles and a single operational view for commerce and service teams. The implementation combined loyalty management with a customer data platform capability, segmentation engine and campaign automation workflows, alongside social chat and social commerce sales workflow features. Configuration emphasized real-time profile stitching, rule-based segment creation and automated campaign triggers to support targeted loyalty and retention use cases. Integrations were focused on aggregating social channels, website interactions and sales workflow events into the unified profile, enabling marketing, e-commerce and customer service teams to act on the same identity and behavior signals. Operational coverage centered on Vietnam e-commerce and social commerce channels, with the platform driving omnichannel engagement across sales and support functions. Governance shifted toward profile-driven campaign orchestration and centralized inbox management for social chat, which shortened response handling procedures. Reported outcomes tied to the deployment included social-channel conversion increasing by about 32 percent, interaction volume rising 225 percent, and average response times falling to under one minute, all alongside ongoing use of Mobio Loyalty Management for segment-driven campaigns.
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