List of Nielsen Marketing Cloud Customers
Nielsen
675 6th Ave,
New York, 10010, NY,
United States
New York, 10010, NY,
United States
1 646-441-2108
Professional Services
15000
$3.5B
Since 2010, our global team of researchers has been studying Nielsen Marketing Cloud customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Nielsen Marketing Cloud for Marketing Analytics from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Nielsen Marketing Cloud for Marketing Analytics include: Toyota, a Japan based Automotive organisation with 383853 employees and revenues of $323.16 billion, Samsung Electronics South Korea, a South Korea based Manufacturing organisation with 262647 employees and revenues of $206.82 billion, Samsung Electronics South Korea, a South Korea based Manufacturing organisation with 262647 employees and revenues of $206.41 billion, Verizon, a United States based Communications organisation with 99400 employees and revenues of $134.79 billion, Samsung Semiconductor, a South Korea based Manufacturing organisation with 262647 employees and revenues of $66.52 billion and many others.
Contact us if you need a completed and verified list of companies using Nielsen Marketing Cloud, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Nielsen Marketing Cloud customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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240SX Forums | Media | 10 | $1M | United States | The Nielsen Company | Nielsen Marketing Cloud | Marketing Analytics | 2019 | n/a |
In 2019, 240SX Forums implemented Nielsen Marketing Cloud on its website to deliver Marketing Analytics capabilities for audience measurement and campaign performance monitoring. The deployment positioned Nielsen Marketing Cloud as the primary analytics platform supporting marketing and community engagement functions for the US-based forum.
Configuration emphasized web-level tagging and event tracking, leveraging standard Marketing Analytics workflows such as session and user attribution, audience segmentation, and dashboarded reporting. Nielsen Marketing Cloud was configured to capture page views, engagement events, and audience identifiers, and to surface aggregated metrics through reporting modules typical of marketing analytics platforms.
Operational coverage focused on the website and forum properties, with day-to-day use by marketing and community operations teams. Data collection was implemented via client-side tagging and a site data layer, feeding consolidated analytics workflows that support content performance and audience analysis on the site.
Governance established tagging standards, a small analytics ownership model within the existing team, and a reporting cadence to operationalize insights into editorial and promotional decisions. The implementation centered on measurable, repeatable measurement processes without external integration partners being specified.
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50Floor | Construction and Real Estate | 47 | $5M | United States | The Nielsen Company | Nielsen Marketing Cloud | Marketing Analytics | 2022 | n/a |
In 2022, 50Floor implemented Nielsen Marketing Cloud on their website. 50Floor deployed Nielsen Marketing Cloud as a Marketing Analytics application to instrument web behavior and support marketing and digital analytics functions for the United States based construction and real estate retailer.
Deployment centers on web level instrumentation, with Nielsen Marketing Cloud implemented via site embedded measurement scripts and tags to capture page level events and audience signals. Functional capabilities in use align with standard Marketing Analytics workflows and include digital tagging, audience measurement, campaign analytics, and segmentation to inform marketing campaign measurement and site behavior analysis.
Operational scope is focused on the corporate website and is primarily consumed by marketing and digital analytics personnel. Governance emphasizes tagging governance and data layer alignment, with privacy and consent signals incorporated into measurement workflows to control data capture and maintain compliance with web privacy expectations.
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6Ya | Professional Services | 20 | $2M | United States | The Nielsen Company | Nielsen Marketing Cloud | Marketing Analytics | 2019 | n/a |
In 2019, 6Ya implemented Nielsen Marketing Cloud on their public website. The Nielsen Marketing Cloud is deployed to deliver Marketing Analytics capabilities, providing site-level instrumentation for audience measurement and campaign performance tracking across the company website.
Deployment uses client-side tagging and measurement pixels to capture user interaction and conversion events, aligned with common Marketing Analytics workflows for segmentation, reporting, and campaign attribution. The implementation centers on web analytics, audience measurement, and reporting modules of Nielsen Marketing Cloud and is operated to support 6Ya marketing and product functions, with tagging governance and data collection workflows instituted to standardize measurement and reporting.
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88DB Services | Professional Services | 10 | $1M | Hong Kong | The Nielsen Company | Nielsen Marketing Cloud | Marketing Analytics | 2019 | n/a |
In 2019, 88DB Services implemented Nielsen Marketing Cloud. The Nielsen Marketing Cloud was deployed on the company website to deliver Marketing Analytics for 88DB Services, supporting core marketing and digital analytics functions.
The implementation focused on web instrumentation and audience measurement, with Nielsen Marketing Cloud configured for site tagging, event tracking, and campaign measurement workflows. Configuration emphasized measurement modules typical of Marketing Analytics deployments, including data collection layers, session and event capture, and dashboarded reporting for marketing users.
Integration was executed directly on 88DB Services public web properties in Hong Kong, using tag-level deployment to capture visitor behavior and campaign signals. Operational scope was single site and small team centric, aligning the Nielsen Marketing Cloud footprint to the companys marketing and site operations rather than enterprise scale engineering.
Governance and ongoing operations were organized for a compact organization, with marketing ownership of tag governance and iterative updates to measurement configuration. Nielsen Marketing Cloud remains the primary Marketing Analytics application instrumenting 88DB Services web traffic and marketing measurement.
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Aachener Zeitung Germany | Media | 300 | $95M | Germany | The Nielsen Company | Nielsen Marketing Cloud | Marketing Analytics | 2020 | n/a |
In 2020, Aachener Zeitung Germany began using Nielsen Marketing Cloud for Marketing Analytics on its corporate website. The Nielsen Marketing Cloud was embedded as a site level data collection and analytics layer to capture page views, audience signals, and engagement events.
Configuration emphasized Nielsen Marketing Cloud capabilities aligned with the Marketing Analytics category, including audience segmentation, campaign and content performance reporting, and dashboarding for publisher workflows. Implementation work included tag deployment and event mapping to align web interactions with Nielsen Marketing Cloud measurement schemas and reporting models.
The deployment was scoped to the publisher website and supported marketing, advertising operations, and audience insight functions within the organization. Nielsen Marketing Cloud served as the primary Marketing Analytics application feeding standardized reports and dashboards used by these teams.
Operational governance centered on centralized configuration and reporting ownership within the marketing and ad operations teams, with iterative refinement of measurement rules and segment definitions to match editorial and commercial requirements. The implementation established an analytics layer on the website to standardize audience measurement and campaign reporting workflows.
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Media | 50 | $5M | Norway | The Nielsen Company | Nielsen Marketing Cloud | Marketing Analytics | 2019 | n/a |
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Media | 300 | $120M | United States | The Nielsen Company | Nielsen Marketing Cloud | Marketing Analytics | 2019 | n/a |
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Insurance | 10 | $1M | United States | The Nielsen Company | Nielsen Marketing Cloud | Marketing Analytics | 2022 | n/a |
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Banking and Financial Services | 359 | $122M | United States | The Nielsen Company | Nielsen Marketing Cloud | Marketing Analytics | 2022 | n/a |
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Automotive | 10 | $1M | United States | The Nielsen Company | Nielsen Marketing Cloud | Marketing Analytics | 2022 | n/a |
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Showing 1 to 10 of 1145 entries
Buyer Intent: Companies Evaluating Nielsen Marketing Cloud
ARTW Buyer Intent uncovers actionable customer signals, identifying software buyers actively evaluating Nielsen Marketing Cloud. Gain ongoing access to real-time prospects and uncover hidden opportunities. Companies Actively Evaluating Nielsen Marketing Cloud for Marketing Analytics include:
- University of Virginia, a United States based Education organization with 12700 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
| Logo | Company | Industry | Employees | Revenue | Country | Evaluated |
|---|---|---|---|---|---|---|
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University of Virginia | Education | 12700 | $4.0B | United States | 2025-07-09 |
FAQ - APPS RUN THE WORLD Nielsen Marketing Cloud Coverage
Nielsen Marketing Cloud is a Marketing Analytics solution from The Nielsen Company.
Companies worldwide use Nielsen Marketing Cloud, from small firms to large enterprises across 21+ industries.
Organizations such as Toyota, Samsung Electronics South Korea, Verizon and Samsung Semiconductor are recorded users of
Nielsen Marketing Cloud for Marketing Analytics.
Companies using Nielsen Marketing Cloud are most concentrated in Automotive, Manufacturing and Communications, with adoption spanning over 21 industries.
Companies using Nielsen Marketing Cloud are most concentrated in Japan, South Korea and United States, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Nielsen Marketing Cloud across Americas, EMEA, and APAC.
Companies using Nielsen Marketing Cloud range from small businesses with 0-100 employees - 73.71%, to mid-sized firms with 101-1,000 employees - 17.47%, large organizations with 1,001-10,000 employees - 5.59%, and global enterprises with 10,000+ employees - 3.23%.
Customers of Nielsen Marketing Cloud include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.
Contact APPS RUN THE WORLD to access the full verified Nielsen Marketing Cloud customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Marketing Analytics.