List of RapidSoft Loyalty Customers
Moscow, 123423,
Russia
Since 2010, our global team of researchers has been studying RapidSoft Loyalty customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased RapidSoft Loyalty for Customer Loyalty from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using RapidSoft Loyalty for Customer Loyalty include: VTB Bank Russia, a Russia based Banking and Financial Services organisation with 76333 employees and revenues of $14.60 billion, Gazprombank, a Russia based Banking and Financial Services organisation with 20000 employees and revenues of $2.46 billion, Wargaming, a Cyprus based Media organisation with 677 employees and revenues of $60.0 million and many others.
Contact us if you need a completed and verified list of companies using RapidSoft Loyalty, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The RapidSoft Loyalty customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight | Insight Source |
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Gazprombank | Banking and Financial Services | 20000 | $2.5B | Russia | RapidSoft | RapidSoft Loyalty | Customer Loyalty | 2021 | n/a | In 2021, Gazprombank implemented RapidSoft Loyalty to power the Byt vmeste loyalty and discount program. Work began in June 2021 and the RapidSoft Loyalty deployment entered production by the end of 2021, delivering a CRM, marketing and Customer Loyalty implementation in Russia. The deployment configured core Customer Loyalty capabilities including a discount calculation engine, partner offer management and campaign orchestration to issue and manage co branded discounts across the bank's retail ecosystem. Implementation activities aligned customer segmentation and subscription handling with marketing workflows to calculate customer discounts and serve partner offers. RapidSoft integrated the Byt vmeste platform with GPB Mobile and with partner subscription services to enable coordinated offer distribution and redemption across digital and partner channels. Operational coverage focused on retail banking customers and partner networks within the bank's ecosystem, enabling co branded discount flows that tie loyalty execution to CRM and mobile channels. Project governance followed the vendor project description, with RapidSoft leading a phased rollout starting in June 2021 and completing production deployment by year end 2021, centralizing loyalty operations within Gazprombank's CRM and marketing functions. | |
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VTB Bank Russia | Banking and Financial Services | 76333 | $14.6B | Russia | RapidSoft | RapidSoft Loyalty | Customer Loyalty | 2012 | n/a | In 2012, VTB Bank Russia engaged RapidSoft and implemented RapidSoft Loyalty in the Customer Loyalty category. RapidSoft delivered the Multibonus loyalty platform, beginning engagement in mid-2012 and launching the first partner rewards catalog in spring 2013. The implementation centered on a central bonus processing engine, a partner rewards catalog module, a customer-facing site, and API integrations to expose loyalty services to card processing and CRM channels. RapidSoft Loyalty supported CRM and marketing functional workflows for bonus accrual, redemption, catalog management and partner settlement, with configuration to manage cardholder segments and campaign orchestration. Operational scope covered VTB Bank Russia's cardholder base and scaled to enterprise volumes, the platform later merging with Post Bank in 2020 to provide access to 1.7M additional cardholders. RapidSoft documented scalability to tens of millions of cards and millions of transactions per day, indicating the deployment's ability to handle high-volume loyalty transaction processing. Rollout followed phased catalog launches starting in spring 2013, with governance oriented around centralized reward catalog controls and API-based partner integrations to streamline partner onboarding and reward fulfillment. The RapidSoft Loyalty deployment functioned as a CRM, marketing and loyalty backbone for VTB Bank Russia and supported cross-institution consolidation during the Post Bank integration. | |
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Wargaming | Media | 677 | $60M | Cyprus | RapidSoft | RapidSoft Loyalty | Customer Loyalty | 2017 | n/a | In 2017 Wargaming implemented RapidSoft Loyalty, a Customer Loyalty internet portal CRM and cashback service developed by RapidSoft. RapidSoft Loyalty launched the WG Cashback program that returned a portion of players everyday purchases as in game gold. The implementation used an internet portal CRM front end connected to transaction processing pipelines to enable cashback computation and crediting. RapidSoft integrated RapidSoft Loyalty with Wargaming transaction systems and with partner processing to capture purchase events, calculate cashback entitlements, manage cashback balances, and trigger in game currency crediting workflows. The deployment targeted gaming customers globally and was coordinated from Wargaming headquarters in Cyprus, with the project timeline shown from 2017 to February 2019. Functional modules implemented included customer account management, cashback accounting, partner processing interfaces, and in game credit orchestration, supporting commerce, customer engagement, and monetization functions. Governance emphasis focused on transaction reconciliation, partner processing controls, and maintaining synchronized CRM state between the portal and game accounts. Rollout and operational ownership aligned with commerce and CRM teams, and integrations emphasized end to end transaction traceability between external partners and in game crediting systems. |
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