List of R&R FusionR SFA Customers
Budapest, 1038,
Hungary
Since 2010, our global team of researchers has been studying R&R FusionR SFA customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased R&R FusionR SFA for CRM from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using R&R FusionR SFA for CRM include: Heineken Hungary, a Hungary based Consumer Packaged Goods organisation with 574 employees and revenues of $180.0 million, Maresi Foodbroker Hungary, a Hungary based Distribution organisation with 34 employees and revenues of $30.0 million, Panyolai Szilvorium Hungary, a Hungary based Consumer Packaged Goods organisation with 44 employees and revenues of $5.0 million and many others.
Contact us if you need a completed and verified list of companies using R&R FusionR SFA, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The R&R FusionR SFA customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Heineken Hungary | Consumer Packaged Goods | 574 | $180M | Hungary | R&R Software | R&R FusionR SFA | CRM | 2002 | n/a |
In 2002, Heineken Hungary implemented R&R FusionR SFA, a mobile CRM field representative solution developed and delivered by R&R Software to support sales-force automation and a national Trade Census project in Hungary. The R&R FusionR SFA rollout targeted field-sales teams and trade marketing operations to standardize visit execution, data capture, and sales activity reporting.
The implementation included mobile client software for field representatives, server-side synchronization services, and integrations with BI and data-warehouse components to centralize trade census records and sales transaction data. Functional modules configured comprised sales-force automation workflows, trade census data collection forms, and reporting feeds that populated the corporate data warehouse for consolidated analytics.
Operational scope covered field-sales and trade marketing business functions across Hungary, with governance established between Heineken Hungary sales operations and R&R Software for ongoing support and data stewardship. The deployment delivered improved field-sales efficiency and enhanced reporting visibility by providing centralized access to trade census and field activity data through the integrated BI and data-warehouse pipeline.
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Maresi Foodbroker Hungary | Distribution | 34 | $30M | Hungary | R&R Software | R&R FusionR SFA | CRM | 2021 | n/a |
In 2021, Maresi Foodbroker Hungary implemented R&R FusionR SFA to support field sales and mobile CRM activities. The CRM deployment targeted the companys FMCG distribution operations in Hungary, emphasizing mobile sales force enablement delivered through native iOS applications.
The R&R FusionR SFA implementation focused on core operational CRM and SFA capabilities consistent with field sales use cases, including mobile order capture, customer visit workflows, contact and account management, and offline data capture to accommodate on‑route connectivity constraints. The solution was provisioned as an iOS compatible, mobile first architecture to put order handling and sales execution onto native iOS apps for field representatives.
Operational scope was explicitly the Hungary field sales organization and order handling processes within distribution, with rollout activities centered on embedding mobile CRM workflows into daily sales routines. Governance emphasized configuring the R&R FusionR SFA application to mirror FMCG distribution visit and ordering processes, and the project aimed to accelerate field operations and order handling via the native iOS client.
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Panyolai Szilvorium Hungary | Consumer Packaged Goods | 44 | $5M | Hungary | R&R Software | R&R FusionR SFA | CRM | 2022 | n/a |
In 2022, Panyolai Szilvorium Hungary selected R&R FusionR SFA to support order management and reporting for its sales operations in Hungary. The deployment focused on FMCG order processes and administrative support within the company, targeting improved order capture and centralized reporting across commercial teams. R&R FusionR SFA was implemented as the Sales App SFA/CRM to provide a single application layer for sales activities and operational reporting in the local market.
Configuration emphasized sales force automation capabilities typical of CRM implementations, including structured order entry, customer master data consolidation, product and pricing visibility, and consolidated reporting for management. The rollout covered field sales and back office administrative users, aligning order management and reporting processes to the R&R FusionR SFA application and improving order capture and central reporting capabilities for Panyolai Szilvorium Hungary.
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