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Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

List of Smartcat AI Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
Babbel Professional Services 600 $206M Germany Smartcat Smartcat AI Natural Language Processing 2022 n/a
In 2022, Babbel began using Smartcat AI, starting in October 2022, to automate WordPress and Google Sheets localization for marketing, product UI, CRM copy and multimedia. The deployment is centered on Smartcat AI as a Natural Language Processing platform supporting Babbel’s Germany based localization team that serves global content needs. The implementation used Smartcat AI Actions and a custom WordPress connector to operationalize AI translation with human review. Smartcat AI provided machine translation suggestions into Google Sheets based workflows and into WordPress content pipelines, with linguists performing post-edit review before publishing. Integrations explicitly included WordPress and Google Sheets, and the configuration covered marketing content, product user interface text, CRM copy and multimedia localization workflows. Operational scope was the centralized localization function in Germany responsible for global assets, aligning content handoffs between marketing, product and CRM teams. Governance emphasized a human-in-the-loop review workflow that gated publications and maintained editorial oversight. Outcomes reported by Babbel include a time savings of approximately 31 hours per month and an improvement in on-time delivery to approximately 95 percent for marketing and localization workflows.
isEazy Professional Services 175 $22M Spain Smartcat Smartcat AI Natural Language Processing 2023 n/a
In 2023, isEazy deployed Smartcat AI to centralize AI human translation workflows for eLearning courses and marketing website content, operating within the Natural Language Processing category. The deployment focused on centralizing translation management and introducing AI assisted drafting with human review orchestration through Smartcat AI. The implementation used Smartcat AI capabilities and AI human workflows combined with Marketplace sourcing and payment automation to streamline reviewer selection and vendor payments. Functional elements implemented included translation workflow orchestration, reviewer assignment via Marketplace sourcing, and automated vendor payment processing configured to reduce manual procurement and payout overhead. Operational scope covered learning and development teams and marketing localization at the company level in Spain and for isEazy’s global clients, with Smartcat AI processing more than 5.5 million words in 2023 and achieving approximately 50% translation cost savings in that year. The Smartcat AI implementation supported both course localization and marketing content translation through consistent workflow management and centralized asset handling. Governance and process changes centralized review queues and payment flows, aligning reviewer selection with Marketplace sourcing rules and automating payment execution to vendors. Smartcat AI served as the central Natural Language Processing application coordinating AI assisted translation, human review, marketplace vendor selection, and payment automation for isEazy’s L&D and marketing localization workflows.
Kaspersky Communications 5152 $822M Russia Smartcat Smartcat AI Natural Language Processing 2019 n/a
In 2019, Kaspersky implemented Smartcat AI to automate localization of mobile app user interface text and product documentation for its biweekly release cadence. The deployment applied Natural Language Processing within Smartcat AI alongside Smartcat TMS and CAT automation to support continuous string processing and context-aware translation workflows for agile releases. Core configuration centered on Smartcat TMS and CAT features, configured to manage string extraction, translation memory usage, automated quality checks, and in-line translation handoffs. A Serge integration orchestrated string-level workflows, enabling automated export and import of resource strings and synchronizing localization tasks with build and documentation pipelines for each biweekly release. Operational scope covered localization, mobile development, and documentation teams inside Kaspersky’s product organization, with standardized workflows and automation to embed localization into the release process. The rollout emphasized Serge-based string workflows and TMS/CAT automation, and the case reports a reduction in per-release, per-app localization effort from 84 hours to 14 hours, removing localization as a release bottleneck.
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FAQ - APPS RUN THE WORLD Smartcat AI Coverage

Smartcat AI is a Natural Language Processing solution from Smartcat.

Companies worldwide use Smartcat AI, from small firms to large enterprises across 21+ industries.

Organizations such as Kaspersky, Babbel and isEazy are recorded users of Smartcat AI for Natural Language Processing.

Companies using Smartcat AI are most concentrated in Communications and Professional Services, with adoption spanning over 21 industries.

Companies using Smartcat AI are most concentrated in Russia, Germany and Spain, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Smartcat AI across Americas, EMEA, and APAC.

Companies using Smartcat AI range from small businesses with 0-100 employees - 0%, to mid-sized firms with 101-1,000 employees - 66.67%, large organizations with 1,001-10,000 employees - 33.33%, and global enterprises with 10,000+ employees - 0%.

Customers of Smartcat AI include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified Smartcat AI customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Natural Language Processing.