List of Squivr Playbook Customers
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United States
Since 2010, our global team of researchers has been studying Squivr Playbook customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Squivr Playbook for Sales Engagement from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Squivr Playbook for Sales Engagement include: Mainspring Energy, a United States based Utilities organisation with 513 employees and revenues of $164.0 million, Northbound Consulting, a United States based Professional Services organisation with 25 employees and revenues of $5.0 million and many others.
Contact us if you need a completed and verified list of companies using Squivr Playbook, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Squivr Playbook customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight | Insight Source |
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Mainspring Energy | Utilities | 513 | $164M | United States | Squivr | Squivr Playbook | Sales Engagement | 2025 | n/a | In 2025, Mainspring Energy adopted Squivr Playbook, deploying the Squivr Playbook application as part of its Sales Engagement tooling. The inclusion of Squivr in a Senior Salesforce Administrator job posting indicates the application is integrated into the company Salesforce environment and is used for CRM and account-planning activities in the United States. Configured within the Salesforce ecosystem, Squivr Playbook is described as part of the Salesforce toolset, implying use of playbook management, guided selling workflows, and account-planning capabilities typical of Sales Engagement platforms. The implementation emphasis is consistent with playbook templates, call and meeting scripting, activity sequencing, and play tracking tied to account and opportunity records. Operational scope is focused on sales and CRM functions across Mainspring Energy commercial teams in the United States, where the Senior Salesforce Administrator role includes supporting integrated applications. The deployment architecture is expressed as embedded within Salesforce CRM, and the job posting explicitly links Squivr Playbook to Salesforce integration while not listing additional system integrations. Governance is managed through the Salesforce administration function, with the Senior Salesforce Administrator responsible for configuration, user provisioning, and enforcement of playbook workflows and account-planning standards. The public job posting does not publish rollout timelines, measurable outcomes, or implementation partner details. | |
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Northbound Consulting | Professional Services | 25 | $5M | United States | Squivr | Squivr Playbook | Sales Engagement | 2024 | n/a | In 2024, Northbound Consulting implemented Squivr Playbook within its Sales Engagement toolset for Salesforce CRM and account planning engagements in the United States. The firm’s careers page explicitly lists Squivr experience as an expectation for consultants, indicating the company implements or supports Squivr for client account planning and Salesforce CRM engagements. Squivr Playbook usage is inferred from career descriptions that group Squivr with other Salesforce applications, and the deployment emphasis appears to center on playbook and account planning workflows. Implementation signals point to configuration of guided selling playbooks, structured account planning templates, and content orchestration tied to Salesforce records, consistent with Sales Engagement functional terminology. The presence of Squivr on consultant job requirements suggests playbook artifacts and templates are embedded into consultant deliverables and engagement methods. The context explicitly links Squivr to Salesforce CRM integrations, indicating record level linkage for accounts and opportunities to Squivr Playbook to support sales and account management functions. Operational coverage is United States focused and concentrated in the professional services consulting practice rather than across unrelated business functions. Governance and adoption are implied through hiring and skill requirements, signaling role based rollout and inclusion of Squivr Playbook in standard delivery governance and consulting workflows. |
Buyer Intent: Companies Evaluating Squivr Playbook
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