List of Supermom Crowd Intelligence Customers
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Since 2010, our global team of researchers has been studying Supermom Crowd Intelligence customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Supermom Crowd Intelligence for Survey and Questionnaire from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Supermom Crowd Intelligence for Survey and Questionnaire include: Prudential Indonesia, a Indonesia based Insurance organisation with 6170 employees and revenues of $305.0 million, Abbott Indonesia, a Indonesia based Life Sciences organisation with 500 employees and revenues of $120.0 million, Mothercare, a Indonesia based Retail organisation with 10 employees and revenues of $1.0 million and many others.
Contact us if you need a completed and verified list of companies using Supermom Crowd Intelligence, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Supermom Crowd Intelligence customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight | Insight Source |
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Abbott Indonesia | Life Sciences | 500 | $120M | Indonesia | Supermom | Supermom Crowd Intelligence | Survey and Questionnaire | 2023 | n/a | In 2023, Abbott Indonesia deployed Supermom Crowd Intelligence in the Survey and Questionnaire category to deliver targeted, always-on surveys and lead-generation campaigns for PediaSure across Southeast Asia. The implementation emphasized Indonesian mothers as the primary respondent segment to capture clean first-party data for marketing and CRM use. Supermom Crowd Intelligence provided continuous survey instrumentation and demand-generation capabilities that combined audience targeting, survey sequencing, and lead capture to feed PediaSure marketing workflows. The marketing and CRM activity in Indonesia generated 5,133 potential consumers, of which 4,176 were recorded as clean leads, enriching PediaSure’s consumer database and improving share-of-voice and conversion insights. Operational coverage centered on marketing and CRM functions for the PediaSure brand across Southeast Asia with a primary focus on Indonesia, running as an always-on campaign model that fed captured responses into lead-generation pipelines. Governance prioritized data quality and first-party data capture to support downstream segmentation and conversion analysis. | |
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Mothercare | Retail | 10 | $1M | Indonesia | Supermom | Supermom Crowd Intelligence | Survey and Questionnaire | 2024 | n/a | In 2024, Mothercare implemented Supermom Crowd Intelligence. Supermom Crowd Intelligence, a Survey and Questionnaire application, powered a year-long nationwide content and community-led campaign across Indonesia that combined promotional activations with emotionally resonant user generated content from Supermom's Key Opinion Mothers. The deployment emphasized Survey and Questionnaire workflows for crowd-sourced feedback and content capture, combining survey orchestration, community management, UGC ingestion, and campaign analytics to support promotional activations. Configuration included audience segmentation and campaign scheduling to drive paced content releases and to surface Key Opinion Mothers contributions for amplification. The implementation operated as a marketing and CRM program across Mothercare Indonesia, reaching approximately 1.33 million parents with an average engagement rate of 24 percent, and supporting activities across retail touchpoints. Operational scope focused on content pipelines, community moderation, and measurement of parent engagement aligned to in-store promotional windows. Governance centered on centralized campaign orchestration and content approval workflows, enabling coordinated promotional activations and CRM follow up. Outcomes reported include measurably strengthened brand preference and increased retail foot traffic driven by community-led activations and UGC amplification. | |
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Prudential Indonesia | Insurance | 6170 | $305M | Indonesia | Supermom | Supermom Crowd Intelligence | Survey and Questionnaire | 2024 | n/a | In 2024, Prudential Indonesia deployed Supermom Crowd Intelligence as part of Project 1MPACT to support a targeted finance and marketing program for mothers. Prudential used Supermom Crowd Intelligence in the Survey and Questionnaire category to deliver hybrid financial literacy classes and to instrument pre and post assessments for learning and awareness measurement. Configuration focused on assessment and engagement capabilities native to survey and questionnaire platforms, with implemented modules for survey authoring, pre and post assessment workflows, participant segmentation tailored to mothers, campaign orchestration, and attendance tracking for hybrid sessions. The implementation included WhatsApp based activations for outreach and Zoom based activations for live class delivery, integrating synchronous virtual sessions with asynchronous survey and messaging workflows. Operational coverage was concentrated within Prudential Indonesia's finance and marketing functions under the Project 1MPACT program, engaging over 5,000 mothers across the campaign. Governance emphasized programmatic rollout with measurement gates driven by pre and post assessment results, enabling Prudential to quantify increased financial awareness and intent to explore insurance products as reported. |
Buyer Intent: Companies Evaluating Supermom Crowd Intelligence
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