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Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

List of WiseGuys CRM Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight Insight Source
American City Business Journals Media 1400 $280M United States WiseGuys Marketing WiseGuys CRM CRM 2000 n/a In 2000, American City Business Journals implemented WiseGuys CRM for its BizBooks subsidiary, deploying WiseGuys CRM as a CRM solution to unify order handling and customer segmentation across the subsidiary's regional operations. The vendor WiseGuys Marketing led the implementation effort, aligning the application with BizBooks business requirements for order segmentation and distribution. The implementation emphasized an integrated order and CRM approach, with inferred module usage for order entry and CRM segmentation to support segmentation and distribution across 70 cities. Configuration work focused on segmentation rules, order routing logic, and data structures to map orders to city level fulfillment flows, using WiseGuys CRM to operationalize those rules. Rollout targeted BizBooks operations spanning 70 cities and centered on centralizing order segmentation and distribution capabilities, impacting circulation, fulfillment, and sales functions. Governance adjustments redefined order intake and fulfillment workflows to embed CRM segmentation into operational processes, and the case report indicates the change improved fulfillment turnaround.
Capresso Manufacturing 40 $27M United States WiseGuys Marketing WiseGuys CRM CRM 2000 n/a In 2000, Capresso implemented WiseGuys CRM with vendor WiseGuys Marketing to convert customer service and warehouse operations to a computerized system. The deployment focused on CRM/order-management processes for the U.S. operation, concentrating effort on the customer service and warehouse departments within the manufacturing organization. The implementation applied standard CRM capabilities including consolidated customer records, service case tracking, order entry and fulfillment workflows, and coordination of warehouse picking and shipping processes. Configuration and process work were sized to a 40 employee company, aligning system workflows to existing order-to-cash and customer support practices. Configuration emphasized automation of order management and service ticketing, consolidation of customer profiles, and redefined shipping and response workflows to reduce manual handoffs. Governance was conducted in partnership with WiseGuys Marketing during configuration and rollout across the U.S. operation, with procedural changes documented for customer service and warehouse teams. Outcomes included an estimated 20% personnel savings and faster shipping and customer response as a direct result of the CRM and order-management automation. WiseGuys CRM is clearly identified in the implementation record and the solution is categorized as CRM.
Homespun Music Instruction Education 15 $2M United States WiseGuys Marketing WiseGuys CRM CRM 2000 n/a In 2000, Homespun Music Instruction implemented WiseGuys CRM as a CRM to consolidate its customer and order records and to standardize reporting workflows. Homespun engaged WiseGuys Marketing to convert a large customer and order database into WiseGuys CRM and to establish automated processes for daily web order ingestion and royalty reporting. The deployment configured core CRM and order management workflows, including customer profile consolidation, scheduled daily web order import automation, and reporting capabilities for royalty commission calculations. The implementation included CRM and marketing-oriented analytics signals consistent with RFM-style customer scoring inferred from the case study, and configuration of reporting modules used for commission accounting. Automations centralized web storefront orders into WiseGuys CRM via daily import jobs, creating a single operational source for order processing and royalty reporting. The operational scope centered on order processing and finance functions within Homespun, and the rollout emphasized recurring import automation and reporting governance to improve order processing and reporting.
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