Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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  • Analytics and BI
Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
Southern Glazer's Wine and Spirits Consumer Packaged Goods 21900 $5.6B United States SAP SAP BW/4HANA Data Warehouse 2020 n/a
Smashbox Cosmetics Consumer Packaged Goods 42400 $10.9B United States Oracle Oracle Endeca Analytics and BI 2016 n/a
Consumer Packaged Goods 5000 $1.0B Malaysia SAS Institute SAS Visual Analytics Analytics and BI 2020 n/a
Consumer Packaged Goods 150 $15M United States Converge Direct Helix Analytics and BI 2019 n/a
Consumer Packaged Goods 100 $10M United States Zoho Corp. Zoho Analytics (ex Zoho Reports) Analytics and BI 2021 n/a
Consumer Packaged Goods 33000 $19.5B United States SAP SAP Analytics Cloud Analytics and BI 2019 n/a
Consumer Packaged Goods 33000 $19.5B United States SAP SAP BW/4HANA Data Warehouse 2017 n/a
Consumer Packaged Goods 91000 $36.0B United States Tableau Software Tableau Analytics and BI 2017 n/a
Consumer Packaged Goods 83100 $37.9B United States Tableau Software Tableau Analytics and BI 2019 n/a
Consumer Packaged Goods 3159 $2.2B Australia SAP SAP BusinessObjects Analytics and BI 2020 n/a
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