Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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  • Education
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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
Moody Bible Institute Education 900 $120M United States Oracle Oracle Advertising (ex Oracle Data Cloud) Customer Experience 2017 n/a
Rasmussen College Education 4000 $1.0B United States Oracle Oracle Advertising (ex Oracle Data Cloud) Customer Experience 2018 n/a
Education 10000 $1.5B United States Demandbase Demandbase ABX Cloud Account Based Marketing 2021 n/a
Education 650 $135M Brazil Adobe Systems Adobe Audience Manager Data Management Platform 2021 n/a
Education 700 $174M Switzerland Adobe Systems Adobe Audience Manager Data Management Platform 2020 n/a
Education 2000 $500M United States Adobe Systems Adobe Audience Manager Data Management Platform 2016 n/a
Education 1100 $270M United States Adobe Systems Adobe Audience Manager Data Management Platform 2018 n/a
Education 1400 $170M United States Adobe Systems Adobe Audience Manager Data Management Platform 2021 n/a
Education 250 $50M United States Adobe Systems Adobe Audience Manager Data Management Platform 2013 n/a
Education 1000 $250M United States Adobe Systems Adobe Audience Manager Data Management Platform 2015 n/a
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