Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
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- Analytics and BI
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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Florida Panthers | Leisure and Hospitality | 450 | $140M | United States | Blinkfire | Blinkfire Analytics | Analytics and BI | 2022 | n/a | In 2022, the Florida Panthers implemented Blinkfire Analytics to centralize social media measurement and sponsorship valuation for their marketing and partnerships functions. Blinkfire Analytics operates as an Analytics and BI platform to measure social content performance, quantify sponsorship value, and inform creative and partnership decisions. The deployment configured role-based dashboards and recurring reports that track follower and engagement trends, content-level performance, and asset-level reach and impressions. Blinkfire Analytics was used to translate engagement and audience signals into dollar valuations for social assets, supporting sponsorship inventory pricing and creative prioritization. This marketing and partnerships deployment was scoped to the Panthers' U.S. operations in Florida and supported the 2022–23 playoff content strategy, with reporting consumed by creative, marketing, and partnership teams. Blinkfire reported metrics showed large follower and engagement gains and helped assign dollar valuations to social assets, enabling data-driven decisions for creative execution and partnership negotiations. | |
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Air Canada Centre | Leisure and Hospitality | 36000 | $16.6B | Canada | BlueDot | BlueDot | Analytics and BI | 2019 | n/a | In 2019, Air Canada Centre began subscribing to BlueDot Insights to quantify infectious-disease importation risk and inform operational safety decisions across its hubs in Canada. The engagement was delivered as a subscription model, providing continuous threat intelligence feeds to support travel and aviation operational planning at multiple airport hubs. BlueDot's implementation focused on predictive intelligence, outbreak early warnings and importation risk quantification, delivered through visualization, alerting and scenario modeling capabilities common to Analytics and BI platforms. BlueDot provided dashboards and risk workflows to translate epidemiological signals into actionable screening and preparedness guidance for operational safety teams. Operational scope centered on travel and aviation functions, with hub operations and health and safety teams across Canada consuming BlueDot outputs to adjust screening and preparedness measures. BlueDot supported strengthened internal risk communication and reinforced Air Canada Centre health and safety culture as part of operational decision making. | |
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Leisure and Hospitality | 18500 | $2.2B | Spain | Cegid | Cegid REVOGENIUS | Analytics and BI | 2019 | n/a |
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Leisure and Hospitality | 20000 | $600M | China | Oracle | Oracle Endeca | Analytics and BI | 2024 | n/a |
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Leisure and Hospitality | 200 | $20M | Canada | Chartbeat | Chartbeat | Analytics and BI | 2021 | n/a |
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Leisure and Hospitality | 222 | $9M | United Kingdom | Blinkfire | Blinkfire Analytics | Analytics and BI | 2018 | n/a |
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Leisure and Hospitality | 120 | $11M | Spain | Cegid | Cegid REVOGENIUS | Analytics and BI | 2023 | n/a |
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Leisure and Hospitality | 850 | $55M | Spain | Cegid | Cegid REVOGENIUS | Analytics and BI | 2021 | n/a |
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Leisure and Hospitality | 1600 | $1.1B | United States | Google Charts | Analytics and BI | 2014 | n/a |
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Leisure and Hospitality | 120 | $50M | Curaçao | Umami | Umami | Analytics and BI | 2023 | n/a |
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