Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
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- Analytics and BI
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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MGM Resorts | Leisure and Hospitality | 58000 | $16.2B | United States | Neocase Software | Neocase Reporting and Analytics | Analytics and BI | 2019 | n/a | In 2019, MGM Resorts deployed Neocase Reporting and Analytics in a cloud SaaS rollout to support its enterprise HR Shared Services platform. Neocase Reporting and Analytics, an Analytics and BI solution, was implemented alongside Neocase case management, knowledge management and BPM capabilities to centralize HR service data for resorts in the United States and China. Neocase Reporting and Analytics was configured to surface operational metrics and KPIs for shared service center performance, including dashboards for case volumes, resolution times, knowledge base utilization and BPM throughput. Reporting instrumentation was applied to case management workflows and knowledge interactions to provide structured reports and analytic views used by HR service managers and operational leaders. The deployment covered HR Shared Services operations and HR service delivery teams across MGM Resorts locations in the USA and China, and the rollout timeline was executed as a cloud SaaS start and go live in 2019. Operational coverage emphasized SSC workload measurement and trend analysis to inform staffing and process prioritization. Governance and process oversight were driven by the KPIs and operational metrics produced by Neocase Reporting and Analytics, which supported ongoing workflow management and SSC process refinement. MGM Resorts reported realized outcomes tied to the broader Neocase HR Shared Services implementation, specifically $1.1M in savings and a 30% reduction in inbound HR requests. | |
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Mccaffrey's Commissary | Leisure and Hospitality | 15 | $2M | United States | ECR Software Corporation | ECR Catapult Cognition | Analytics and BI | 2024 | n/a | In 2024, McCaffrey's Commissary deployed ECR Catapult Cognition as part of its CATAPULT technology stack across Pennsylvania and Central New Jersey stores. The deployment uses ECR Catapult Cognition in the Analytics and BI category to deliver centralized analytics, personalization, and demand forecasting for the retailer. Implementation concentrated on functional modules for retail analytics, AI-driven personalization, and forecasting, with configuration of operational dashboards, predictive scoring models, and promotional lift analysis. ECR Catapult Cognition was configured to surface inventory signals and promotion impact to merchandising and store operations, enabling category-level and SKU-level decision support and automated insight feeds to store management. The Cognition deployment was active in the U.S. by 2024 and was highlighted by ECRS at Ignite 2025 for its use of Cognition, reflecting a cross-store rollout across Pennsylvania and Central New Jersey. Governance and workflow changes emphasized data-driven promotional planning and inventory replenishment processes, and the system is used by merchandising and marketing teams to optimize promotions and inventory with AI-driven insights. | |
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Leisure and Hospitality | 5000 | $1.7B | Australia | Merkle | Merkle Ugam | Analytics and BI | 2019 | n/a |
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Leisure and Hospitality | 10 | $1M | United States | Microsoft | Microsoft Azure Video Indexer | Analytics and BI | 2019 | n/a |
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Leisure and Hospitality | 2900 | $3.7B | China | MokaHR | MokaHR Moka People Data Analysis Platform | Analytics and BI | 2021 | n/a |
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Leisure and Hospitality | 9618 | $1.1B | United Kingdom | Movio | Movio Research | Analytics and BI | 2019 | n/a |
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Leisure and Hospitality | 2000 | $300M | Brazil | Movio | Movio Research | Analytics and BI | 2018 | n/a |
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Leisure and Hospitality | 321 | $163M | Romania | Tableau Software | Tableau | Analytics and BI | 2019 | n/a |
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Leisure and Hospitality | 63 | $14M | United States | Statsig | Statsig Platform | Analytics and BI | 2025 | n/a |
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Leisure and Hospitality | 55 | $25M | France | Dreamdata | Dreamdata Revenue Analytics | Analytics and BI | 2023 | n/a |
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