Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
Apply Filters For 10+ Million Software Purchases
- Analytics and BI
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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Cooking Channel United States | Media | 150 | $30M | United States | Conviva | Conviva | Analytics and BI | 2024 | n/a | ||
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Hearst | Media | 22000 | $12.0B | United States | Yellowfin | Yellowfin BI | Analytics and BI | 2014 | n/a | In 2014, Hearst implemented Yellowfin BI to support Analytics and BI reporting for its marketing and advertising operations. LocalEdge, a Hearst Media Services company, worked with Yellowfin to deploy DashXML powered Yellowfin dashboards that delivered proof-of-performance reporting for advertisers and marketing products. The implementation produced a centralized dashboard portal using DashXML driven dashboards, addressing limitations of an outdated custom-built customer dashboard and enabling faster, more maintainable reporting. Functional capabilities emphasized proof-of-performance metrics, client facing dashboards, and consolidated ad campaign reporting. The project met aggressive delivery timelines and improved client satisfaction as reported by stakeholders. Operational coverage concentrated on marketing and advertising reporting in the United States, impacting advertiser reporting teams and marketing product owners. The architecture prioritized a portal-based dashboard layer and componentized DashXML templates to speed iteration and reduce maintenance overhead. Governance focused on delivery cadence and maintainability standards during rollout, with LocalEdge coordinating business requirements and Yellowfin supplying the Yellowfin BI application. | |
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Media | 2730 | $2.5B | Japan | ZenHub | ZenHub Pulse | Analytics and BI | 2017 | n/a |
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Media | 25 | $5M | United States | Zing | Zing Data | Analytics and BI | 2022 | n/a |
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Media | 300 | $64M | United States | Chartbeat | Chartbeat | Analytics and BI | 2013 | n/a |
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Media | 200 | $32M | United States | Dreamdata | Dreamdata Revenue Analytics | Analytics and BI | 2025 | n/a |
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Media | 300 | $25M | United States | Google Charts | Analytics and BI | 2013 | n/a |
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Media | 120 | $20M | United States | Statsig | Statsig Platform | Analytics and BI | 2024 | n/a |
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Media | 25 | $3M | United Kingdom | Convertize | Convertize | Analytics and BI | 2023 | n/a |
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Media | 25 | $3M | United Kingdom | Splitbee.io | Splitbee.io | Analytics and BI | 2023 | n/a |
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