Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
Union Privilege Non Profit 50 $7M United States Mimecast Mimecast Email Security Secure Email Gateways (SEGs) 2014 n/a
Union Privilege Non Profit 50 $7M United States Wingify Wingify VWO Marketing Analytics 2015 n/a
Non Profit 50 $7M United States Fastly Fastly Content Delivery Network 2021 n/a
Non Profit 50 $7M United States Oracle Oracle Netsuite Bronto Marketing Platform Marketing Automation 2020 n/a
Non Profit 50 $7M United States Platform.sh Platform.sh Apps Development 2021 n/a
Non Profit 4500 $1.1B United States Microsoft Xandr Invest (ex AppNexus DSP) Digital Advertising Platform 2012 n/a
Non Profit 4500 $1.1B United States NextRoll AdRoll Digital Advertising Platform 2012 n/a
Non Profit 4500 $1.1B United States Optimizely Optimizely Intelligence Cloud Marketing Analytics 2012 n/a
Non Profit 4500 $1.1B United States Amazon Web Services (AWS) Amazon CloudFront Content Delivery Network 2011 n/a
Non Profit 4500 $1.1B United States SDL SDL Tridion Content Management 2014 n/a
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