Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
UPS Australia Distribution 500 $120M Australia SAP SAP Customer Data Cloud (ex Gigya) Customer Data Platform 2017 n/a
UPS Australia Distribution 500 $120M Australia OpenText OpenText TeamSite Web Content Management 2017 n/a
Distribution 500 $120M Australia Adobe Systems Adobe Connect Audio Video and Web Conferencing 2017 n/a
Distribution 500 $120M Australia Adobe Systems Adobe Target Standard Marketing Analytics 2017 n/a
Distribution 500 $120M Australia Adobe Systems Adobe Audience Manager Data Management Platform 2017 n/a
Distribution 500 $120M Australia The Trade Desk The Trade Desk Digital Advertising Platform 2017 n/a
Distribution 500 $120M Australia Microsoft Xandr Invest (ex AppNexus DSP) Digital Advertising Platform 2017 n/a
Distribution 500 $120M Australia Cisco Systems Cisco Webex Meetings Audio Video and Web Conferencing 2018 n/a
Distribution 500 $120M Australia Nuance Communications Nuance Customer Engagement Platform (ex TouchCommerce) Customer Engagement 2018 n/a
Distribution 500 $120M Australia Adobe Systems Adobe Marketo Marketing Automation 2018 n/a
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