Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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  • eCommerce
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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
Retail 163098 $36.3B France Target2Sell Target2Sell Personalization and Product Recommendations 2014 n/a
Retail 163098 $36.3B France SAP SAP Commerce Cloud (ex Hybris) eCommerce 2015 n/a
Retail 163098 $36.3B France Bazaarvoice Bazaarvoice Personalization and Product Recommendations 2015 n/a
Retail 163098 $36.3B France TransUnion TransUnion TruValidate (ex Iovation) eCommerce Fraud Protection 2016 n/a
Construction and Real Estate 161482 $50.4B France SAP SAP Commerce Cloud (ex Hybris) eCommerce 2016 n/a
Automotive 159104 $156.6B Germany Informatica Informatica Product 360 Product Information Management 2018 n/a
Consumer Packaged Goods 155000 $154.0B United States HCL Technologies HCL Commerce (ex IBM Websphere Commerce) eCommerce 2013 n/a
Consumer Packaged Goods 155000 $154.0B United States Informatica Informatica Product 360 Product Information Management 2021 n/a
Retail 150000 $28.7B United Kingdom Salesforce Salesforce Commerce Cloud eCommerce 2022 n/a
Professional Services 150000 $27.6B France Oracle Oracle Commerce Cloud eCommerce 2014 n/a
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