Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
Apply Filters For 10+ Million Software Purchases
- Professional Services
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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Ibm United States | Professional Services | 110000 | $25.3B | United States | Contently | Contently | Marketing Automation | 2015 | n/a | In 2015, IBM United States deployed Contently, implementing Contently as a Marketing Automation solution on its website. The deployment embedded Contently into IBM’s content operations to support content creation, editorial planning, and publishing workflows for marketing and digital experience teams across the organization. Contently was configured to manage editorial workflows, content commissioning, content calendar orchestration, and automated web publishing, aligning content production with site-level distribution processes. Governance emphasized editorial approval flows, role-based content ownership, and centralized content operations to standardize campaign content and streamline publishing to IBM’s website. | |
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Ibm United States | Professional Services | 110000 | $25.3B | United States | Mouseflow | Mouseflow | Marketing Analytics | 2015 | n/a | ||
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Professional Services | 110000 | $25.3B | United States | Acoustic | Acoustic Campaign (formerly Campaign Automation) | Marketing Automation | 2015 | n/a |
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Professional Services | 110000 | $25.3B | United States | Microsoft | Microsoft Ajax Content Delivery Network | Content Delivery Network | 2015 | n/a |
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Professional Services | 110000 | $25.3B | United States | Crazy Egg | Crazy Egg | Marketing Analytics | 2015 | n/a |
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Professional Services | 110000 | $25.3B | United States | NextRoll | AdRoll | Digital Advertising Platform | 2016 | n/a |
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Professional Services | 110000 | $25.3B | United States | Microsoft | Linkedin Bizo | Marketing Automation | 2016 | n/a |
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Professional Services | 110000 | $25.3B | United States | Salesforce | Salesforce Chat (formerly Salesforce Live Agent) | Chatbots and Conversational AI | 2016 | n/a |
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Professional Services | 110000 | $25.3B | United States | OpenSSL | OpenSSL | Secure Sockets Layer (SSL) | 2016 | n/a |
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Professional Services | 110000 | $25.3B | United States | Red Hat | Red Hat Enterprise Linux | Apps Development | 2017 | n/a |
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